Prong
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
28,340
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:51:51 UTC
Genres
Biography
Prong stands out with 25-34 & 35-44 audiences across UNITED STATES, NETHERLANDS, UNITED KINGDOM. The profile is heavily male (95%), and content lands hardest on Youtube, where posts average 1,045 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Ampeg, Live Nation, Sennheiser, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Prong a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 28,340 · Engagements 526 · Rate 1.9% Posts 766 · Views 1,045 · Avg Likes 521 · Avg Comments 13 · Avg Views 1,045 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 40% 35-44: 28% 45-64: 19% 18-24: 12% |
Largest: 25-34 (40%); next: 35-44 (28%) |
| Gender Split |
Female: 5% Male: 95% Non-binary/Other: 0% |
Skews male (95%) |
| Top Countries |
UNITED STATES (58%) NETHERLANDS (7%) UNITED KINGDOM (7%) BRAZIL (5%) CANADA (5%) |
Top regions: UNITED STATES (58%), NETHERLANDS (7%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 477 avg likes/post · Youtube: 1,045 avg views/post | Best reach: Youtube 1,045 avg views; best engagement: Instagram 477 avg likes |
Top Brand Affinities
Ampeg
Live Nation
Sennheiser
Akg
Amazon Music
Pro Tools
MOOG
Jagermeister
Columbia Pictures
MTV
Hasbro
Spotify Music
| Brand | Category | Score |
|---|---|---|
| Ampeg | 96.21 | |
| Live Nation | 46.32 | |
| Sennheiser | 20.95 | |
| Akg | 17.40 | |
| Amazon Music | 17.17 | |
| Pro Tools | 16.67 | |
| MOOG | 14.60 | |
| Jagermeister | 10.94 | |
| Columbia Pictures | 7.56 | |
| MTV | 7.38 | |
| Hasbro | 7.32 | |
| Spotify Music | 7.25 | |
| NHL | 6.98 | |
| Pilsner Urquell | 6.96 | |
| Kickstarter | 6.57 | |
| Diablo | 6.53 | |
| Monster Beverage | 6.23 | |
| Fallout | 5.74 | |
| Comedy Central | 5.69 | |
| Paramount Pictures | 5.48 | |
| WWE | 5.41 | |
| Mortal Kombat | 5.31 | |
| Jack Daniels | 5.21 | |
| Jameson | 5.14 | |
| Warner Bros | 5.14 | |
| Resident Evil | 4.91 | |
| Harley-Davidson | 4.84 | |
| Coors | 4.73 | |
| Star Wars | 4.68 | |
| iHeartRadio Music Awards | 4.48 | |
| AMC | 4.42 | |
| Sega | 4.30 | |
| Verizon | 4.24 | |
| Bandai Namco | 4.05 | |
| Transformers | 3.96 | |
| NFL | 3.71 | |
| Taco Bell | 3.62 | |
| Guinness | 3.55 | |
| Cadillac | 3.25 | |
| Vans | 3.22 | |
| Budweiser | 3.21 | |
| NBC | 3.18 | |
| Chrysler | 2.99 | |
| Tesla Motors | 2.99 | |
| Lollapalooza | 2.90 | |
| Walmart | 2.88 | |
| Nintendo | 2.76 | |
| Chevrolet | 2.57 | |
| Showtime | 2.56 | |
| Pepsi | 2.55 |
Official Profiles
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LoginArtist: Prong
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
