Priyanka Chopra
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
92,592,800
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:02:53 UTC
Genres
Biography
Priyanka Chopra speaks to 25-34 & 18-24 audiences with measurable traction in INDIA, UNITED STATES, BRAZIL. Composition is heavily male (58%), which tightens creative strategy without sacrificing scale. Instagram is the reach engine (360,764 avg likes per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Sabyasachi Mukherjee, Steve Madden, Selfiegram, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 92,592,800 · Engagements 360,764 · Rate 0.4% Posts 3,933 · Views 0 · Avg Likes 360,764 · Avg Comments 1,988 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 50% 18-24: 32% 35-44: 11% 13-17: 4% |
Largest: 25-34 (50%); next: 18-24 (32%) |
| Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
| Top Countries |
INDIA (45%) UNITED STATES (10%) BRAZIL (3%) INDONESIA (3%) BANGLADESH (2%) |
Top regions: INDIA (45%), UNITED STATES (10%), BRAZIL (3%) |
| Platform Engagement | Instagram: 360,764 avg likes/post | best engagement: Instagram 360,764 avg likes |
Top Brand Affinities
Sabyasachi Mukherjee
Steve Madden
Selfiegram
Mahindra
NARS Cosmetics
Pizza Hut
shein
Estee Lauder
Kylie Cosmetics
Pizza Lover
Fenty beauty
Christian Louboutin
| Brand | Category | Score |
|---|---|---|
| Sabyasachi Mukherjee | 16.86 | |
| Steve Madden | 5.08 | |
| Selfiegram | 4.88 | |
| Mahindra | 4.30 | |
| NARS Cosmetics | 4.27 | |
| Pizza Hut | 4.03 | |
| shein | 3.83 | |
| Estee Lauder | 3.21 | |
| Kylie Cosmetics | 3.20 | |
| Pizza Lover | 2.88 | |
| Fenty beauty | 2.75 | |
| Christian Louboutin | 2.51 | |
| Michael Kors | 2.29 | |
| Geocaching | 2.28 | |
| H&M | 2.27 | |
| Travelgram | 2.09 | |
| National Geographic | 2.01 | |
| Snapseed | 1.98 | |
| KFC | 1.94 | |
| Sephora | 1.90 | |
| Make Up For Ever | 1.87 | |
| Petronas | 1.86 | |
| FashionNova | 1.85 | |
| Bugatti | 1.84 | |
| Huda Beauty | 1.81 | |
| Gymshark | 1.81 | |
| Victoria's Secret | 1.74 | |
| L'Oréal Paris | 1.73 | |
| Forever 21 | 1.55 | |
| Calvin Klein | 1.54 | |
| Zara | 1.50 | |
| Maybelline | 1.49 | |
| HBO | 1.46 | |
| Christian Dior | 1.40 | |
| MAC Cosmetics | 1.33 | |
| Target | 1.31 | |
| Coachella | 1.29 | |
| Canon | 1.29 | |
| Nikon | 1.24 | |
| Puma | 1.22 | |
| Vogue | 1.18 | |
| Anastasia Beverly Hills | 1.18 | |
| Versace | 1.17 | |
| CBS Television Studios | 1.17 | |
| Levi's | 1.14 | |
| Polaroid | 1.13 | |
| Polo Ralph Lauren | 1.13 | |
| KTM | 1.07 | |
| SheInside | 1.06 | |
| Adobe | 1.05 |
Official Profiles
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LoginArtist: Priyanka Chopra
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
