Princesa Alba

Princesa Alba — pop artist from CL.

Princesa Alba ha experimentado una rápida evolución en su carrera, pasando de ser un fenómeno viral a consolidarse como una artista versátil que transita desde…

Influence: 50.69% Fanbase: 28.40% Trending: 61.84% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Movistar • 58.82% • Very Strong

As of 2025-09-09

1,879,984

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:32:40 UTC

Genres

poppopchilean indiehip-hop & raptrap chilenotrap

Biography

Princesa Alba ha experimentado una rápida evolución en su carrera, pasando de ser un fenómeno viral a consolidarse como una artista versátil que transita desde el trap al R&B, el funk, la música disco y el pop. Ha colaborado con destacados artistas como Gepe, Pimp Flaco, Ms Nina y Gianluca. En 2021, lanzó su aclamado álbum debut "Besitos, cuidate", destacado por sencillos como "mess u bb", "Acelero" y "nasty". Su crecimiento continuo la ha llevado a presentarse en escenarios prestigiosos como el Teatro Caupolicán, el festival Lollapalooza Chile, y como telonera de Coldplay en el Estadio Nacional, además de conciertos en México, España y diversas regiones de Chile.

Top Brand Affinities

Report Date: 2025-09-09

Princesa Alba speaks to 18-24 & 25-34 audiences with measurable traction in CHILE, MEXICO, PERU. Composition is heavily female (61%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (57,750 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Movistar, Falabella, Lollapalooza, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Princesa Alba score 1.38% — Moderate bucket.

Brand: MovistarBrand: FalabellaBrand: Lollapalooza

Followers:1,879,984

Engagements:25,937

Rate:1.4%

Posts:1,701

Avg Likes:25,297

Avg Comments:369

Avg Views:84,569

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,879,984 · Engagements 25,937 · Rate 1.4% Posts 1,701 · Views 84,569 · Avg Likes 25,297 · Avg Comments 369 · Avg Views 84,569	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 62% 25-34: 25% 13-17: 9% 35-44: 3%	Largest: 18-24 (62%); next: 25-34 (25%)
Gender Split	Female: 61% Male: 39% Non-binary/Other: 0%	Skews female (61%)
Top Countries	CHILE (72%) MEXICO (4%) PERU (4%) ARGENTINA (3%) SPAIN (3%)	Top regions: CHILE (72%), MEXICO (4%), PERU (4%)
Platform Engagement	Instagram: 20,048 avg likes/post · Tiktok: 57,750 avg views/post · Youtube: 26,819 avg views/post	Best reach: Tiktok 57,750 avg views; best engagement: Instagram 20,048 avg likes

Top Brand Affinities

Movistar

Score: 58.82

Falabella

Score: 35.53

Lollapalooza

Score: 21.71

Suavecito

Score: 12.11

Cafecito

Score: 8.74

LATAM

Score: 7.23

VidaSana

Score: 5.43

Spotify Music

Score: 2.19

Aperol

Score: 2.02

Pepsi

Score: 1.71

Urban Decay Cosmetics

Score: 1.68

Bershka

Score: 1.64

Brand	Category	Score
Movistar		58.82
Falabella		35.53
Lollapalooza		21.71
Suavecito		12.11
Cafecito		8.74
LATAM		7.23
VidaSana		5.43
Spotify Music		2.19
Aperol		2.02
Pepsi		1.71
Urban Decay Cosmetics		1.68
Bershka		1.64
Jack Daniels		1.57
Guess		1.53
Pokemon Go		1.44
Red Bull		1.37
shein		1.36
FIFA		1.34
Calvin Klein		1.31
GoPro		1.26
L'Oréal Paris		1.25
Forever 21		1.25
Puma		1.19
Coachella		1.16
Marvel		1.16
Heineken		1.10
musical.ly		1.07
Vans		1.06
Pokemon		1.06
MAC Cosmetics		1.05
SheInside		1.02
Beats Electronics		1.01
Los Angeles Lakers		1.01
Subaru		0.98
NYX Cosmetics		0.98
Netflix		0.96
PlayStation		0.94
Coca-Cola		0.94
SWAROVSKI		0.93
Tommy Hilfiger		0.90
H&M		0.87
Nintendo		0.85
Adidas		0.83
Maybelline		0.81
SoundCloud		0.79
Mazda		0.79
Nike		0.77
HBO		0.77
Polaroid		0.76
Canon		0.75