Primordial

Primordial — folk & traditional artist from IE.

Formed in Dublin, Ireland in 1991, Primordial has evolved over three decades, infusing elements of Irish traditional music and cultural influences into their…

Influence: 50.84% Fanbase: 27.30% Trending: 62.62% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 49.98% • Very Strong

As of 2025-09-19

22,705

Social Media Followers

As of 2025-09-19

00:00:00

Hours Airplay

2025-12-07 11:04:40 UTC

Genres

folk & traditionalfolk metalfolk black metalmetalmetaldoom metalirish metalblack metalpagan black metalirish black metalceltic metal

Biography

Formed in Dublin, Ireland in 1991, Primordial has evolved over three decades, infusing elements of Irish traditional music and cultural influences into their black/death/doom metal sound. Their latest album, 'How it Ends,' released by Metal Blade Records, showcases a defiant and epic masterpiece that highlights their rebellious spirit. As they tour and perform at various festivals in Europe and the US in 2024, fans can immerse themselves in their latest single 'Death Holy Death' and explore their merchandise and podcast, 'Agitators Anonymous.'

For the latest updates and content from Primordial, including their new album 'How it Ends' and upcoming tour dates, visit their official website and social media channels. Experience the band's unique blend of black/death/doom metal with Irish influences, and dive into their rebellious and epic sound that has captivated audiences worldwide for over three decades. Stay connected with Primordial as they continue to push boundaries and showcase their musical artistry on the global stage.

Top Brand Affinities

Report Date: 2025-09-19

Primordial is already in the conversation with 25-34 & 35-44 audiences in UNITED STATES, UNITED KINGDOM, IRELAND. The audience is heavily male (85%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (1,923 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Ampeg, Marshall, Live Nation points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Primordial score 2.01% — Strong bucket.

Brand: AmpegBrand: MarshallBrand: Live Nation

Followers:22,705

Engagements:457

Rate:2.0%

Posts:2,739

Avg Likes:434

Avg Comments:26

Avg Views:1,923

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 22,705 · Engagements 457 · Rate 2.0% Posts 2,739 · Views 1,923 · Avg Likes 434 · Avg Comments 26 · Avg Views 1,923	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 35-44: 26% 18-24: 20% 45-64: 7%	Largest: 25-34 (45%); next: 35-44 (26%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED STATES (19%) UNITED KINGDOM (10%) IRELAND (6%) GERMANY (4%) BRAZIL (4%)	Top regions: UNITED STATES (19%), UNITED KINGDOM (10%), IRELAND (6%)
Platform Engagement	Instagram: 316 avg likes/post · Youtube: 1,923 avg views/post	Best reach: Youtube 1,923 avg views; best engagement: Instagram 316 avg likes

Top Brand Affinities

Ampeg

Score: 49.98

Marshall

Score: 43.86

Live Nation

Score: 20.71

Paco Rabanne

Score: 19.18

Sennheiser

Score: 18.34

MOOG

Score: 16.64

Akg

Score: 15.46

The Witcher

Score: 12.06

Pilsner Urquell

Score: 9.43

Jagermeister

Score: 9.11

Pro Tools

Score: 8.55

Fallout

Score: 7.57

Brand	Category	Score
Ampeg		49.98
Marshall		43.86
Live Nation		20.71
Paco Rabanne		19.18
Sennheiser		18.34
MOOG		16.64
Akg		15.46
The Witcher		12.06
Pilsner Urquell		9.43
Jagermeister		9.11
Pro Tools		8.55
Fallout		7.57
Carlsberg		7.45
God of War		7.13
Guinness		6.73
Jameson		6.62
Spotify Music		6.45
Kickstarter		5.60
Jack Daniels		5.22
Bethesda Softworks		5.12
Warner Bros		5.04
Olympus		4.52
Resident Evil		4.35
Movistar		4.16
Dr. Martens		3.73
Omega		3.61
Oculus		3.57
Final Fantasy		3.57
Leica		3.54
HBO		3.45
Columbia Pictures		3.28
Star Wars		3.06
Activision Blizzard		3.05
Matrix		3.02
NHL		2.78
Showtime		2.72
Ubisoft		2.61
AMC		2.56
Paypal		2.44
Monster Beverage		2.44
Harley-Davidson		2.43
Urban Decay Cosmetics		2.43
Lego		2.35
Montblanc		2.19
Nintendo		2.07
BBC		2.03
Huawei		2.02
Fujifilm		2.01
PlayStation		1.99
Sony		1.94