Primal Fear

Primal Fear — rock artist from DE.

Primal Fear, a heavy metal/power metal band founded by Ralf Scheepers and Mat Sinner, is known for their melodic riffing and lyrical bombast reminiscent of…

Influence: 54.28% Fanbase: 31.50% Trending: 65.67% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Impericon • 53.07% • Very Strong

As of 2025-09-09

65,168

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 16:48:25 UTC

Genres

rockhard rockrockmetalmetalgerman metalmelodic metalneo classical metalpower metalspeed metalgerman power metalneo-trad metal

Biography

Primal Fear, a heavy metal/power metal band founded by Ralf Scheepers and Mat Sinner, is known for their melodic riffing and lyrical bombast reminiscent of NWOBHM legends Iron Maiden and Judas Priest. The band has achieved mainstream success with albums like Unbreakable (2012) and Delivering the Black (2014), featuring guest appearances from notable musicians like Kai Hansen and Mike Chlasciak. Primal Fear has toured extensively worldwide, solidifying their presence in the European heavy metal scene and charting on the US album charts with releases like Metal Commando (2020). Their upcoming album, Code Red, is set for release on September 1st, 2023, accompanied by a supporting tour.

Primal Fear's career highlights include the success of albums like Nuclear Fire (2001), Black Sun (2002), and Devil's Ground (2004), which featured hits like "Metal Is Forever" and collaborations with artists such as Simone Simons. The band's consistent output and energetic live performances have earned them a dedicated fan base and critical acclaim, with Rulebreaker (2016) further solidifying their position in the metal genre. With a history of touring alongside bands like Helloween and a reputation for delivering powerful, adrenaline-fueled performances, Primal Fear continues to be a dominant force in the heavy metal landscape, poised for further success with the upcoming release of Code Red.

Top Brand Affinities

Report Date: 2025-09-09

Primal Fear stands out with 25-34 & 35-44 audiences across BRAZIL, UNITED STATES, INDIA. The profile is heavily male (87%), and content lands hardest on Youtube, where posts average 7,422 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Impericon, Ampeg, Sennheiser, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Primal Fear a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Primal Fear score 1.13% — Moderate bucket.

Brand: ImpericonBrand: AmpegBrand: Sennheiser

Followers:65,168

Engagements:738

Rate:1.1%

Posts:1,333

Avg Likes:734

Avg Comments:11

Avg Views:7,742

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 65,168 · Engagements 738 · Rate 1.1% Posts 1,333 · Views 7,742 · Avg Likes 734 · Avg Comments 11 · Avg Views 7,742	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 45% 35-44: 24% 18-24: 21% 45-64: 9%	Largest: 25-34 (45%); next: 35-44 (24%)
Gender Split	Female: 13% Male: 87% Non-binary/Other: 0%	Skews male (87%)
Top Countries	BRAZIL (20%) UNITED STATES (15%) INDIA (9%) TüRKIYE (7%) INDONESIA (6%)	Top regions: BRAZIL (20%), UNITED STATES (15%), INDIA (9%)
Platform Engagement	Instagram: 583 avg likes/post · Tiktok: 320 avg views/post · Youtube: 7,422 avg views/post	Best reach: Youtube 7,422 avg views; best engagement: Instagram 583 avg likes

Top Brand Affinities

Impericon

Score: 53.07

Ampeg

Score: 28.98

Sennheiser

Score: 14.89

Akg

Score: 14.33

Amazon Music

Score: 12.15

DeLorean Motor Company

Score: 9.75

Pro Tools

Score: 8.98

Capcom

Score: 7.64

God of War

Score: 7.57

Paulaner

Score: 7.52

Sega

Score: 7.30

The Last of Us

Score: 6.77

Brand	Category	Score
Impericon		53.07
Ampeg		28.98
Sennheiser		14.89
Akg		14.33
Amazon Music		12.15
DeLorean Motor Company		9.75
Pro Tools		8.98
Capcom		7.64
God of War		7.57
Paulaner		7.52
Sega		7.30
The Last of Us		6.77
Mortal Kombat		6.20
Lollapalooza		6.11
Amstel		5.71
Movistar		5.47
Spotify Music		5.34
The Witcher		5.20
Pilsner Urquell		4.59
Jack Daniels		4.58
Kickstarter		4.21
Final Fantasy		4.18
Bandai Namco		4.08
Resident Evil		4.05
MTV		3.71
Harley-Davidson		3.59
Matrix		3.47
Columbia Pictures		3.27
Monster Beverage		3.14
Transformers		3.14
NBC		3.01
Chrysler		2.93
Budweiser		2.64
AMC		2.54
Heineken		2.52
Star Wars		2.50
League of Legends		2.39
Hot Wheels		2.37
musical.ly		2.31
Paramount Pictures		2.29
Warner Bros		2.20
PlayStation		2.18
Activision Blizzard		2.17
Nintendo		2.09
Pixar		1.99
Microsoft		1.95
HBO		1.86
WWE		1.82
Ubisoft		1.75
Pokemon Go		1.74