Premo Rice
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
79,352
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 08:04:44 UTC
Genres
Biography
Premo Rice maintains consistent pull among 25-34 & 18-24 audiences across UNITED STATES, CANADA, UNITED KINGDOM. The audience leans heavily male (66%), so brand cues around style and status perform well. The clearest reach is on Instagram with 4,436 avg likes per post; Instagram functions as the community touchpoint. Affinity with Spinrilla, True Religion, WNBA makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 79,352 · Engagements 4,436 · Rate 5.6% Posts 155 · Views 0 · Avg Likes 4,436 · Avg Comments 178 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 57% 18-24: 20% 35-44: 19% 13-17: 3% |
Largest: 25-34 (57%); next: 18-24 (20%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
UNITED STATES (96%) CANADA (0%) UNITED KINGDOM (0%) JAPAN (0%) MEXICO (0%) |
Top regions: UNITED STATES (96%), CANADA (0%), UNITED KINGDOM (0%) |
| Platform Engagement | Instagram: 4,436 avg likes/post | best engagement: Instagram 4,436 avg likes |
Top Brand Affinities
Spinrilla
True Religion
WNBA
New Era
Pro Tools
Amazon Music
Palm Angels
Akai
Verizon
Hennessy
SoundCloud
Benihana
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 66.18 | |
| True Religion | 19.70 | |
| WNBA | 19.28 | |
| New Era | 17.58 | |
| Pro Tools | 16.13 | |
| Amazon Music | 14.91 | |
| Palm Angels | 14.71 | |
| Akai | 14.39 | |
| Verizon | 12.74 | |
| Hennessy | 12.14 | |
| SoundCloud | 12.06 | |
| Benihana | 10.53 | |
| Foot Locker | 10.47 | |
| Nice Kicks | 9.02 | |
| Sole Collector | 8.82 | |
| Stüssy | 8.81 | |
| ESPN | 8.25 | |
| iHeartRadio Music Awards | 8.17 | |
| Maison Margiela | 8.01 | |
| Beats Electronics | 7.88 | |
| Champion | 7.86 | |
| Sneaker News | 7.82 | |
| Andis | 7.26 | |
| Steve Madden | 7.25 | |
| Ableton | 7.23 | |
| FashionNova | 7.22 | |
| FedEx | 6.90 | |
| Sneakerhead | 6.82 | |
| Pontiac | 6.35 | |
| Coach | 6.34 | |
| Los Angeles Lakers | 6.31 | |
| Supreme | 6.01 | |
| Polo Ralph Lauren | 5.85 | |
| NBA | 5.69 | |
| NFL | 5.65 | |
| Alexander McQueen | 5.53 | |
| Spotify Music | 5.45 | |
| MTV | 5.35 | |
| Kodak | 5.30 | |
| Barber Shop Connect | 5.29 | |
| ASOS | 5.19 | |
| Carhartt | 5.07 | |
| Urban Outfitters | 4.93 | |
| Moncler | 4.69 | |
| Fenty beauty | 4.58 | |
| Acura | 4.52 | |
| Bethesda Softworks | 4.49 | |
| shein | 4.23 | |
| Kickstagram | 4.13 | |
| New Balance | 3.93 |
Official Profiles
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LoginArtist: Premo Rice
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
