PLS&TY

PLS&TY — electronic artist from US.

Florida native Tommy Leas, known as PLS&TY, is making waves in the electronic dance music scene with his signature blend of languid bass, captivating vocals,…

Influence: 52.30% Fanbase: 29.07% Trending: 63.91% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

iHeartRaves • 87.05% • Very Strong

As of 2025-09-08

203,233

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:55:36 UTC

Genres

electronicelectronicafro house

Biography

Florida native Tommy Leas, known as PLS&TY, is making waves in the electronic dance music scene with his signature blend of languid bass, captivating vocals, and upbeat melodies. His music has garnered hundreds of millions of streams and landed him on top charts across various platforms, including a feature in a Hershey’s chocolate commercial that has amassed over 1 billion views. PLS&TY has also been remixed by acclaimed artists like Morgan Page and Rusko, and has performed at major festivals such as Bonnaroo and EDC Vegas.

PLS&TY's hit single "Your Love," featuring vocalist Sofiya Nzau, has surpassed 50 million streams, received 70,000+ Shazams, and been used in over 50,000 social media videos. The song has been played on radio stations worldwide, and has even been played at festivals like Tomorrowland. Looking ahead to 2025, PLS&TY is set to release new music and embark on artistic endeavors, all while embodying his lighthearted catchphrases of "mind your manners" and "please and thank you."

Top Brand Affinities

Report Date: 2025-09-08

PLS&TY maintains consistent pull among 18-24 & 25-34 audiences across UNITED STATES, INDIA, INDONESIA. The audience leans heavily male (72%), so brand cues around style and status perform well. The clearest reach is on Tiktok with 438 avg views per post; Instagram functions as the community touchpoint. Affinity with iHeartRaves, Ableton, Mixcloud makes streetwear, music platforms, and lifestyle products a simple starting line. If the goal is to create a moment that travels, this is the right lane.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist PLS&TY score 0.85% — Low bucket.

Brand: iHeartRavesBrand: AbletonBrand: Mixcloud

Followers:203,233

Engagements:1,725

Rate:0.8%

Posts:2,470

Avg Likes:1,720

Avg Comments:18

Avg Views:528

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 203,233 · Engagements 1,725 · Rate 0.8% Posts 2,470 · Views 528 · Avg Likes 1,720 · Avg Comments 18 · Avg Views 528	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 48% 25-34: 35% 35-44: 9% 13-17: 5%	Largest: 18-24 (48%); next: 25-34 (35%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED STATES (15%) INDIA (10%) INDONESIA (9%) MOROCCO (9%) EGYPT (5%)	Top regions: UNITED STATES (15%), INDIA (10%), INDONESIA (9%)
Platform Engagement	Instagram: 1,700 avg likes/post · Tiktok: 438 avg views/post · Youtube: 90 avg views/post	Best reach: Tiktok 438 avg views; best engagement: Instagram 1,700 avg likes

Top Brand Affinities

iHeartRaves

Score: 87.05

Ableton

Score: 34.20

Mixcloud

Score: 26.52

Pioneer

Score: 25.99

Trancefamily

Score: 20.64

Akai

Score: 16.07

SoundCloud

Score: 13.19

Tomorrowland

Score: 11.44

Pro Tools

Score: 10.95

Amazon Music

Score: 10.68

American Airlines

Score: 9.49

Beats Electronics

Score: 7.80

Brand	Category	Score
iHeartRaves		87.05
Ableton		34.20
Mixcloud		26.52
Pioneer		25.99
Trancefamily		20.64
Akai		16.07
SoundCloud		13.19
Tomorrowland		11.44
Pro Tools		10.95
Amazon Music		10.68
American Airlines		9.49
Beats Electronics		7.80
Coachella		6.35
Pacific Northwest Wonderland		6.06
iHeartRadio Music Awards		5.74
Hot Topic		5.41
Spotify Music		5.10
Free People		4.97
Lollapalooza		4.87
Mulberry		4.35
Steve Madden		4.32
Monster Beverage		3.87
Itaipava		3.81
Abercrombie & Fitch		3.61
TOM FORD		3.54
Urban Outfitters		3.52
Paramount Pictures		3.47
Acura		3.47
ESPN		3.37
MTV		3.28
NHL		3.04
NBC		2.82
A Game of Tones		2.68
Dolce & Gabbana		2.60
Carhartt		2.54
Target		2.47
Transformers		2.39
Budweiser		2.39
Philips		2.35
Lexus		2.32
Lululemon Athletica		2.25
Busch		2.24
Supreme		2.22
Dr. Martens		2.18
Nickelodeon		2.15
Hollister Co		2.15
musical.ly		2.08
ASOS		2.06
Chrysler		2.06
New Balance		2.06