Piyush Mishra
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
1,735,361
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:03:13 UTC
Genres
Biography
Mishra's distinctive blend of poetic storytelling and nuanced lyrics has garnered him praise and recognition, notably exemplified in his musical project 'Ballimaaraan'. This venture showcases his songs from theatre, Coke Studio, and films, captivating audiences with his artistry through performances at literature festivals and college concerts across India.
Piyush Mishra resonates most with 25-34 & 18-24 audiences and shows durable presence in INDIA, UNITED STATES, UNITED ARAB EMIRATES. With a heavily male (91%) skew, campaigns can carry a confident voice and visual identity. Youtube is the reach spine (87,430 avg views per post); Instagram is where fans co-sign. Affinity adjacency to OnePlus, Infosys, Discovery Media makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,735,361 · Engagements 28,513 · Rate 1.6% Posts 453 · Views 87,430 · Avg Likes 28,474 · Avg Comments 129 · Avg Views 87,430 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 54% 18-24: 38% 35-44: 6% 13-17: 1% |
Largest: 25-34 (54%); next: 18-24 (38%) |
| Gender Split |
Female: 9% Male: 91% Non-binary/Other: 0% |
Skews male (91%) |
| Top Countries |
INDIA (93%) UNITED STATES (1%) UNITED ARAB EMIRATES (1%) CANADA (1%) PAKISTAN (0%) |
Top regions: INDIA (93%), UNITED STATES (1%), UNITED ARAB EMIRATES (1%) |
| Platform Engagement | Instagram: 27,442 avg likes/post · Youtube: 87,430 avg views/post | Best reach: Youtube 87,430 avg views; best engagement: Instagram 27,442 avg likes |
Top Brand Affinities
OnePlus
Infosys
Discovery Media
Mahindra
Bajaj
Maruti
Décathlon
National Geographic
Snapseed
Travelstoke
Travelgram
Clarks
| Brand | Category | Score |
|---|---|---|
| OnePlus | 27.89 | |
| Infosys | 18.05 | |
| Discovery Media | 16.63 | |
| Mahindra | 9.61 | |
| Bajaj | 8.29 | |
| Maruti | 7.40 | |
| Décathlon | 6.41 | |
| National Geographic | 6.19 | |
| Snapseed | 6.00 | |
| Travelstoke | 5.80 | |
| Travelgram | 5.49 | |
| Clarks | 5.44 | |
| Geocaching | 5.17 | |
| Motorola | 4.81 | |
| A Game of Tones | 4.36 | |
| Nikon | 3.09 | |
| Cadbury | 2.90 | |
| Pizza Hut | 2.75 | |
| Canon | 2.72 | |
| BBC | 2.66 | |
| musical.ly | 2.60 | |
| Sony | 2.52 | |
| Adobe | 2.42 | |
| Budweiser | 2.40 | |
| Ray-Ban | 2.16 | |
| Beats Electronics | 2.02 | |
| Levi's | 1.97 | |
| Xiaomi | 1.90 | |
| HBO | 1.83 | |
| Marvel Entertainment | 1.81 | |
| Hyundai | 1.80 | |
| Pizza Lover | 1.76 | |
| H&M | 1.71 | |
| KTM | 1.60 | |
| Zara | 1.57 | |
| Puma | 1.54 | |
| KFC | 1.45 | |
| Amazon | 1.45 | |
| FashionNova | 1.41 | |
| Netflix | 1.36 | |
| The Olympic Games | 1.34 | |
| DC Entertainment | 1.26 | |
| Harley-Davidson | 1.25 | |
| GoPro | 1.19 | |
| Samsung Group | 1.16 | |
| Vogue | 1.14 | |
| Pepsi | 1.11 | |
| WWE | 1.10 | |
| Reebok | 1.05 | |
| Apple | 1.03 |
Official Profiles
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-14 03:00 UTC | Piyush Mishra | Phoenix Palassio | Lucknow, India | |
| 2025-12-21 03:00 UTC | Piyush Mishra | Pandit Farms | Pune, India | |
| 2026-01-18 03:00 UTC | Piyush Mishra | Phoenix Marketcity | Bengalūru, India | |
| 2026-03-01 03:00 UTC | Piyush Mishra | Science City Auditorium Hall | Kolkata, India |















