Pi’erre Bourne Brand Affinity ranks highest Spinrilla at 39.77% . Very Strong. Score DMDB 62.58% | Fanbase 50.84%

Pi’erre Bourne — hip-hop & rap artist from US.

Pi'erre Bourne rose to prominence as a rap producer in the late 2010s, collaborating with artists such as Playboi Carti, 6ix9ine, Kanye West, Travis Scott, and…

Pi’erre Bourne

Recognizable

Country: US | Gender: male | Artist ID: 5a86647c-c18d-11e8-8cf4-525400009efb

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Genres

hip-hop & raphip hopraptrapmelodic raphip-hop/rapunderground hip hopvapor trap

Influential: 62.58% Fanbase: 50.84% Trending: 68.46%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 39.77% • Very Strong

As of 2025-09-09

1,723,498

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 62.58% | Fanbase 50.84% | Trending 68.46% | CAREER STAGE: MAINSTREAM

Biography

Pi'erre Bourne rose to prominence as a rap producer in the late 2010s, collaborating with artists such as Playboi Carti, 6ix9ine, Kanye West, Travis Scott, and 21 Savage. In addition to his production work, Bourne is also known for his own mixtapes, including The Life of Pi'erre series. Born Jordan Timothy Jenks, he developed an interest in music production at a young age and began releasing music in 2014. Bourne gained widespread recognition for producing Playboi Carti's hit "Magnolia" in 2017, leading to a successful career as a producer and rapper.

Throughout his career, Bourne continued to work with various artists, producing tracks for Lil Yachty, XXXTentacion, Big Sean, and others. He produced Playboi Carti's acclaimed album Die Lit and collaborated with Young Nudy on the well-received mixtape Sli'merre. Bourne's solo projects, including The Life of Pi'erre 4 and The Life of Pi'erre 5, garnered positive reviews and chart success. He further expanded his discography with collaborative albums and solo releases, such as Good Movie and the EP Grails.

Report Date: 2025-09-09

Pi’erre Bourne commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (85%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (73,850 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Spinrilla, Palm Angels, True Religion points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Pi’erre Bourne score 1.80% — Moderate bucket.

Brand: SpinrillaBrand: Palm AngelsBrand: True Religion

Followers:1,723,498

Engagements:31,087

Rate:1.8%

Posts:261

Avg Likes:30,250

Avg Comments:563

Avg Views:110,452

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,723,498 · Engagements 31,087 · Rate 1.8% Posts 261 · Views 110,452 · Avg Likes 30,250 · Avg Comments 563 · Avg Views 110,452	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 30% 13-17: 8% 35-44: 4%	Largest: 18-24 (57%); next: 25-34 (30%)
Gender Split	Female: 15% Male: 85% Non-binary/Other: 0%	Skews male (85%)
Top Countries	UNITED STATES (55%) BRAZIL (6%) UNITED KINGDOM (4%) CANADA (3%) RUSSIA (3%)	Top regions: UNITED STATES (55%), BRAZIL (6%), UNITED KINGDOM (4%)
Platform Engagement	Instagram: 23,433 avg likes/post · Tiktok: 73,850 avg views/post · Youtube: 36,602 avg views/post	Best reach: Tiktok 73,850 avg views; best engagement: Instagram 23,433 avg likes

Top Brand Affinities

Spinrilla

Score: 39.77

Palm Angels

Score: 27.53

True Religion

Score: 20.17

Marni

Score: 19.80

SoundCloud

Score: 17.70

Arc'teryx

Score: 16.36

Akai

Score: 15.75

Pro Tools

Score: 13.16

Champion

Score: 12.27

Amazon Music

Score: 11.37

Alexander Wang

Score: 11.26

Beats Electronics

Score: 10.92

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Top Brand Affinities

Brand	Category	Score
Spinrilla		39.77
Palm Angels		27.53
True Religion		20.17
Marni		19.80
SoundCloud		17.70
Arc'teryx		16.36
Akai		15.75
Pro Tools		13.16
Champion		12.27
Amazon Music		11.37
Alexander Wang		11.26
Beats Electronics		10.92
Ableton		10.77
Supreme		9.98
Kodak		9.10
Stone Island		8.81
Maison Margiela		8.51
Lanvin		7.70
New Era		7.69
JACQUEMUS		7.54
Acne Studios		7.46
Stüssy		7.18
Foot Locker		6.74
Vivienne Westwood		5.96
Coach		5.89
Kappa		5.66
Carhartt		5.57
Spotify Music		5.33
Alexander McQueen		5.26
Balenciaga		5.25
ESPN		5.02
UGG		4.72
Nickelodeon		4.66
Polo Ralph Lauren		4.62
boohoo		4.61
Hennessy		4.47
Philips		4.47
Sneakerhead		4.38
Los Angeles Lakers		4.20
Moncler		4.11
iHeartRadio Music Awards		4.07
Nice Kicks		4.02
NBA		3.97
MTV		3.94
Ferragamo		3.86
BALMAIN		3.85
Sprite		3.83
Gucci		3.71
Versace		3.62
Fendi		3.54