Patricia Kaas

Patricia Kaas — pop artist from FR.

Born in Lorraine, France, near the German border, Patricia Kaas began performing at a young age and quickly developed a unique style blending French chanson…

Influence: 56.07% Fanbase: 35.49% Trending: 66.36% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fnac • 45.80% • Very Strong

As of 2025-09-08

61,619

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:04:50 UTC

Genres

popfrench popchansonpopmainstream pop

Biography

Born in Lorraine, France, near the German border, Patricia Kaas began performing at a young age and quickly developed a unique style blending French chanson with pop and blues elements. Her breakthrough came in 1987 with the hit "Mademoiselle Chante le Blues," leading to multi-platinum success in France, Belgium, and Switzerland. Kaas dominated the French charts for three months with her follow-up album "Scène de Vie."

Throughout the 1990s and 2000s, Kaas toured extensively worldwide, captivating audiences with over 1,500 concerts across 10 international tours. In her illustrious 38-year career, she has released 10 studio albums, sold over 20 million records globally, won 50 awards, and showcased her talent on the big screen in two films.

Top Brand Affinities

Report Date: 2025-09-08

Patricia Kaas commands interest from 35-44 & 25-34 audiences in FRANCE, RUSSIA, UKRAINE. With a heavily female (64%) base, collaborations tied to style, access, or drops tend to land. Instagram delivers predictable visibility (4,267 avg likes per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Fnac, Monoprix, Galeries Lafayette points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Patricia Kaas score 6.92% — Very Strong bucket.

Brand: FnacBrand: MonoprixBrand: Galeries Lafayette

Followers:61,619

Engagements:4,267

Rate:6.9%

Posts:195

Avg Likes:4,267

Avg Comments:110

Avg Views:0

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 61,619 · Engagements 4,267 · Rate 6.9% Posts 195 · Views 0 · Avg Likes 4,267 · Avg Comments 110 · Avg Views 0	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	35-44: 32% 25-34: 32% 45-64: 23% 18-24: 11%	Largest: 35-44 (32%); next: 25-34 (32%)
Gender Split	Female: 64% Male: 36% Non-binary/Other: 0%	Skews female (64%)
Top Countries	FRANCE (34%) RUSSIA (22%) UKRAINE (6%) GERMANY (4%) UNITED STATES (3%)	Top regions: FRANCE (34%), RUSSIA (22%), UKRAINE (6%)
Platform Engagement	Instagram: 4,267 avg likes/post	best engagement: Instagram 4,267 avg likes

Top Brand Affinities

Fnac

Score: 45.80

Monoprix

Score: 36.78

Galeries Lafayette

Score: 24.83

Accor Hotels

Score: 24.31

Jean Paul Gaultier

Score: 20.86

Aeroflot

Score: 17.43

KARL LAGERFELD

Score: 17.40

Kiabi

Score: 15.65

Air France

Score: 14.64

Perrier

Score: 14.29

Vichy

Score: 13.08

ESPRIT

Score: 12.31

Brand	Category	Score
Fnac		45.80
Monoprix		36.78
Galeries Lafayette		24.83
Accor Hotels		24.31
Jean Paul Gaultier		20.86
Aeroflot		17.43
KARL LAGERFELD		17.40
Kiabi		15.65
Air France		14.64
Perrier		14.29
Vichy		13.08
ESPRIT		12.31
Auchan		11.14
JACQUEMUS		11.08
Ricard		10.86
Guerlain		9.30
NBC		9.26
Evian		8.95
PLAYMOBIL		8.23
Lanvin		8.23
Calzedonia		7.90
Elle Magazine		7.60
Garnier		7.40
Clarins		7.37
Longchamp		6.72
Décathlon		6.46
Thermomix		6.40
Maison Margiela		5.96
Yves Saint Laurent		5.07
Montblanc		4.91
Lufthansa		4.67
Dolce & Gabbana		4.61
KENZO		4.43
Loewe		4.42
Nespresso		4.36
BALMAIN		4.34
Kiko		4.24
Hermès		4.08
Haribo		4.06
Citroen		3.96
Chanel		3.85
Vogue		3.80
Christian Dior		3.67
Carrefour		3.26
Lindt		3.20
TOM FORD		3.14
Leica		3.05
Cartier		3.02
Lacoste		3.02
Versace		2.96