Papercuts
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
6,720
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-27 01:54:48 UTC
Genres
Biography
Raised in a Humboldt County commune and seasoned by collaborations with artists like Cass McCombs and Beach House, Quever founded Papercuts in 2004, releasing albums that evolved from solo works to more collaborative efforts. After a hiatus to focus on producing other artists, Quever returned to Papercuts with a stripped-back, shoegaze-influenced sound on Parallel Universe Blues. His subsequent solo EP and the release of Past Life Regression in 2022 further solidified Papercuts' place in the indie music scene, exploring themes of modern life through lush instrumentation and Quever's introspective songwriting.
Papercuts resonates with 25-34 & 18-24 audiences and sustains presence in UNITED STATES, UNITED KINGDOM, AUSTRALIA. The demographic is heavily female (67%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Youtube, averaging 749 avg views per post; Youtube amplifies the conversation around drops and moments. Affinity adjacency with leading lifestyle names maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 6,720 · Engagements 16 · Rate 0.2% Posts 347 · Views 749 · Avg Likes 15 · Avg Comments 1 · Avg Views 749 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 35% 18-24: 33% 35-44: 15% 45-64: 12% |
Largest: 25-34 (35%); next: 18-24 (33%) |
| Gender Split |
Female: 67% Male: 33% Non-binary/Other: 0% |
Skews female (67%) |
| Top Countries |
UNITED STATES (61%) UNITED KINGDOM (6%) AUSTRALIA (4%) CANADA (3%) INDIA (3%) |
Top regions: UNITED STATES (61%), UNITED KINGDOM (6%), AUSTRALIA (4%) |
| Platform Engagement | Youtube: 749 avg views/post | Best reach: Youtube 749 avg views; best engagement: Youtube 15 avg likes |
Top Brand Affinities
| Brand | Category | Score |
|---|---|---|
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Affinity data is not available yet for this artist.
Use the “View Social Media Report” button above to see current social stats.
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Official Profiles
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LoginArtist: Papercuts
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
