Paco Osuna
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
476,331
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-08 05:35:58 UTC
Genres
Biography
Francisco Osuna, also known as Paco Osuna, began his DJ journey in Valencia in 1994, later gaining recognition as a resident DJ at Amnesia in 1999. Transitioning to producing under the name Paco Osuna, he founded Mindshake Records in 2005, releasing tracks like "Mindacid" and "Move." Osuna's career continued to soar with releases on labels like Plus 8 and Minus, leading to residencies at iconic venues and festivals. With a diverse discography that includes albums like "Long Play" and recent EPs such as "Brain Bells" and "Groove Bass," Osuna remains a prominent figure in the electronic music scene.
Paco Osuna converts attention from 25-34 & 18-24 audiences across SPAIN, UNITED KINGDOM, ARGENTINA. Audience shape is heavily male (88%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 8,171 avg views per post, with supportive conversation on Instagram. Shared audience with Allen & Heath, Mixcloud, Pioneer underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 476,331 · Engagements 1,880 · Rate 0.4% Posts 3,150 · Views 8,277 · Avg Likes 1,880 · Avg Comments 55 · Avg Views 8,277 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 61% 18-24: 23% 35-44: 11% 45-64: 2% |
Largest: 25-34 (61%); next: 18-24 (23%) |
| Gender Split |
Female: 12% Male: 88% Non-binary/Other: 0% |
Skews male (88%) |
| Top Countries |
SPAIN (44%) UNITED KINGDOM (8%) ARGENTINA (7%) ITALY (6%) PERU (6%) |
Top regions: SPAIN (44%), UNITED KINGDOM (8%), ARGENTINA (7%) |
| Platform Engagement | Instagram: 1,558 avg likes/post · Tiktok: 8,171 avg views/post · Youtube: 106 avg views/post | Best reach: Tiktok 8,171 avg views; best engagement: Instagram 1,558 avg likes |
Top Brand Affinities
Allen & Heath
Mixcloud
Pioneer
Ableton
MOOG
Trancefamily
Akai
Tomorrowland
Sennheiser
Palm Angels
SoundCloud
Amazon Music
| Brand | Category | Score |
|---|---|---|
| Allen & Heath | 136.35 | |
| Mixcloud | 75.82 | |
| Pioneer | 62.30 | |
| Ableton | 47.46 | |
| MOOG | 36.12 | |
| Trancefamily | 31.08 | |
| Akai | 19.37 | |
| Tomorrowland | 18.52 | |
| Sennheiser | 17.44 | |
| Palm Angels | 16.05 | |
| SoundCloud | 14.06 | |
| Amazon Music | 7.78 | |
| Stüssy | 7.15 | |
| Dsquared | 6.31 | |
| Beats Electronics | 5.71 | |
| Jagermeister | 5.61 | |
| Kappa | 5.59 | |
| Campari | 5.41 | |
| Movistar | 4.14 | |
| Spotify Music | 3.79 | |
| Lollapalooza | 3.72 | |
| Aperol | 3.22 | |
| Heineken | 3.13 | |
| Budweiser | 3.06 | |
| Red Bull | 2.96 | |
| VidaSana | 2.77 | |
| Pull&Bear | 2.74 | |
| Martini | 2.67 | |
| Carhartt | 2.65 | |
| Coachella | 2.62 | |
| Moschino | 2.31 | |
| Dolce & Gabbana | 2.28 | |
| The North Face | 2.28 | |
| Garnier | 2.23 | |
| Versace | 2.00 | |
| musical.ly | 1.99 | |
| Bershka | 1.88 | |
| Jack Daniels | 1.88 | |
| Armani | 1.80 | |
| GoPro | 1.78 | |
| Ray-Ban | 1.74 | |
| Ferrari | 1.66 | |
| Pizza Lover | 1.65 | |
| Polo Ralph Lauren | 1.64 | |
| Warner Bros | 1.52 | |
| Bellagio | 1.48 | |
| Oakley | 1.46 | |
| Guess | 1.45 | |
| Tommy Hilfiger | 1.39 | |
| Yamaha | 1.36 |
Official Profiles
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LoginArtist: Paco Osuna
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Top 10 Songs Played Today
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Total Streams (2025-09-14)
Total: 127,856
| PLATFORM | TOTAL | % | |
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105,660 | 82.64% |
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22,196 | 17.36% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















