Oualid

Oualid — pop artist from NL.

Maghreb prodigy Oualid, born of half Moroccan and half Egyptian roots, emerges as a trailblazing artist and songwriter in the global music scene. Through…

Influence: 49.74% Fanbase: 26.40% Trending: 61.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Rabobank • 43.42% • Very Strong

As of 2025-09-09

1,103,401

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 12:12:50 UTC

Genres

poppopmainstream pophip-hop & rapdutch hip hopdutch rap popcontemporary hip hopafricanrif

Biography

Maghreb prodigy Oualid, born of half Moroccan and half Egyptian roots, emerges as a trailblazing artist and songwriter in the global music scene. Through profound storytelling and a diverse range of influences within the expansive Maghreb genre, Oualid's music serves as a bridge between worlds, resonating beyond languages and borders.

In 2022, Oualid gained global recognition with his breakthrough single "Jini," amassing over 70 million streams and leaving an indelible mark on the industry. Undeterred by success, Oualid further solidified his grip on the Maghreb scene in 2023 with the release of the "Nafsi" EP, accumulating over 100 million streams and captivating a live audience of 250,000 in his hometown of M'Diq, Morocco. As he prepares for his follow-up EP and debut album in 2024, Oualid's journey showcases the power of cross-cultural expression in music, where borders fade and the universal language of music takes center stage.

Top Brand Affinities

Report Date: 2025-09-09

Oualid is a clear fit for 18-24 & 25-34 audiences with strength across MOROCCO, ALGERIA, NETHERLANDS. The audience is male-leaning (53%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (66,700 avg views per post); Instagram builds the community layer. Affinity data highlights Rabobank, beIN SPORTS, Albert Heijn, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Oualid score 0.96% — Low bucket.

Brand: RabobankBrand: beIN SPORTSBrand: Albert Heijn

Followers:1,103,401

Engagements:10,632

Rate:1.0%

Posts:504

Avg Likes:10,117

Avg Comments:120

Avg Views:77,376

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,103,401 · Engagements 10,632 · Rate 1.0% Posts 504 · Views 77,376 · Avg Likes 10,117 · Avg Comments 120 · Avg Views 77,376	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 50% 25-34: 36% 13-17: 6% 35-44: 6%	Largest: 18-24 (50%); next: 25-34 (36%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	MOROCCO (29%) ALGERIA (9%) NETHERLANDS (8%) FRANCE (8%) UNITED STATES (5%)	Top regions: MOROCCO (29%), ALGERIA (9%), NETHERLANDS (8%)
Platform Engagement	Instagram: 6,285 avg likes/post · Tiktok: 66,700 avg views/post · Youtube: 10,676 avg views/post	Best reach: Tiktok 66,700 avg views; best engagement: Instagram 6,285 avg likes

Top Brand Affinities

Rabobank

Score: 43.42

beIN SPORTS

Score: 38.92

Albert Heijn

Score: 32.63

Efteling

Score: 27.34

Dsquared

Score: 22.49

Emirates Airlines

Score: 17.97

Zalando

Score: 15.40

LC Waikiki

Score: 15.05

KLM

Score: 12.35

Vodafone

Score: 9.94

Moncler

Score: 9.39

Stone Island

Score: 9.39

Brand	Category	Score
Rabobank		43.42
beIN SPORTS		38.92
Albert Heijn		32.63
Efteling		27.34
Dsquared		22.49
Emirates Airlines		17.97
Zalando		15.40
LC Waikiki		15.05
KLM		12.35
Vodafone		9.94
Moncler		9.39
Stone Island		9.39
Qatar Airways		8.03
Christian Louboutin		7.88
Pioneer		6.84
Calzedonia		6.82
Décathlon		6.64
UEFA		6.17
BALMAIN		6.16
boohoo		5.68
Kiko		5.56
Emporio Armani		5.52
ASOS		5.18
Spotify Music		4.72
Alexander McQueen		4.68
Valentino		4.51
Hublot		4.46
NARS Cosmetics		4.30
GIVENCHY		4.28
Rolex		4.27
Fenty beauty		4.12
TOM FORD		3.94
Beats Electronics		3.73
Pull&Bear		3.73
KENZO		3.66
Bershka		3.63
Moschino		3.60
Louis Vuitton		3.43
Tomorrowland		3.36
Galatasaray		3.33
Lacoste		3.26
Cartier		3.25
Balenciaga		3.24
Tommy Hilfiger		3.19
Philips		3.18
Armani		3.12
Gucci		3.09
Fila		3.05
Rolls-Royce		3.03
Land Rover		2.95