Oswald

Oswald

Country: FR | Gender: male

Influence: 51.73% Fanbase: 22.08% Trending: 66.56% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Accor Hotels • 33.30% • Very Strong

As of 2025-09-08

684,550

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 10:02:19 UTC

Genres

othersworldwidelatinkompakompa gouyad

Biography

Sure, here is a revised version:

As a professional music writer, I have extensive experience in analyzing and evaluating various genres of music. My expertise includes reviewing albums, critiquing live performances, and creating engaging content for music publications. With a keen ear for detail and a passion for storytelling through music, I am dedicated to providing insightful and engaging music journalism.

My writing style is both informative and engaging, capturing the essence of each artist's unique sound and message. Whether it's breaking down intricate musical compositions or exploring the cultural significance of a particular genre, I strive to deliver compelling narratives that resonate with readers. With a deep appreciation for the artistry and creativity of musicians, I am committed to sharing my love for music through thoughtful and well-crafted writing.

Oswald Marketing Affinity & Brand Fit Data

Report Date: 2025-09-08

Oswald cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, FRANCE, DOMINICAN REPUBLIC. A female-leaning (50%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 308,497 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with Accor Hotels, Kinky-Curly, Carrefour, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Oswald score 0.93%Low bucket.
Brand: Accor HotelsBrand: Kinky-CurlyBrand: Carrefour
Followers:684,550
Engagements:10,518
Rate:1.5%
Posts:116
Views:388,747
Avg Likes:9,511
Avg Comments:536
Avg Views:388,747

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 684,550 · Engagements 10,518 · Rate 1.5%
Posts 116 · Views 388,747 · Avg Likes 9,511 · Avg Comments 536 · Avg Views 388,747
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 47%
25-34: 41%
35-44: 6%
13-17: 5%
Largest: 18-24 (47%); next: 25-34 (41%)
Gender Split Female: 50%
Male: 50%
Non-binary/Other: 0%
Skews female (50%)
Top Countries UNITED STATES (42%)
FRANCE (19%)
DOMINICAN REPUBLIC (13%)
BRAZIL (6%)
HAITI (5%)
Top regions: UNITED STATES (42%), FRANCE (19%), DOMINICAN REPUBLIC (13%)
Platform Engagement Instagram: 1,192 avg likes/post · Youtube: 308,497 avg views/post Best reach: Youtube 308,497 avg views; best engagement: Youtube 3,627 avg likes

Top Brand Affinities

Accor Hotels
Score: 33.30
Kinky-Curly
Score: 23.51
Carrefour
Score: 19.83
Kiabi
Score: 17.22
boohoo
Score: 8.08
FashionNova
Score: 8.06
American Airlines
Score: 6.49
Hennessy
Score: 5.63
Kiko
Score: 5.00
ASOS
Score: 4.83
SoundCloud
Score: 4.82
shein
Score: 4.19
Brand Category Score
Accor Hotels 33.30
Kinky-Curly 23.51
Carrefour 19.83
Kiabi 17.22
boohoo 8.08
FashionNova 8.06
American Airlines 6.49
Hennessy 5.63
Kiko 5.00
ASOS 4.83
SoundCloud 4.82
shein 4.19
Kodak 4.18
Steve Madden 4.17
Primark 4.02
Sephora 3.70
Bershka 3.57
Fenty beauty 3.56
SheInside 3.51
Forever 21 3.16
Christian Louboutin 3.00
Pull&Bear 2.82
Lacoste 2.69
Tarte Cosmetics 2.49
H&M 2.46
NBC 2.44
Make Up For Ever 2.30
Timberland 2.14
Michael Kors 1.99
Versace 1.95
GIVENCHY 1.93
Dolce & Gabbana 1.91
Fendi 1.83
Anastasia Beverly Hills 1.81
Cartier 1.81
Heineken 1.80
Herbalife 1.58
Beats Electronics 1.58
Polo Ralph Lauren 1.53
Balenciaga 1.52
musical.ly 1.48
Christian Dior 1.47
Yves Saint Laurent 1.46
Urban Decay Cosmetics 1.43
Los Angeles Lakers 1.41
Paypal 1.35
Gymshark 1.32
Spotify Music 1.31
NBA 1.31
L'Oréal Paris 1.27

Official Profiles

Login to view Contact

Login

Artist: Oswald

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Oswald today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams

No streaming audience data is available for this artist yet.

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
No upcoming concerts found.

Trending Artist