Oscar L

Oscar L

Country: ES | Gender: male

Influence: 53.60% Fanbase: 31.08% Trending: 64.86% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Allen & Heath • 227.35% • Very Strong

As of 2025-09-09

141,907

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:30:00 UTC

Genres

electronicdancefunky tech housetech houselatin tech housespanish technoelectronictechno

Biography

Oscar L is a respected figure in the Techno and Tech-House scene, boasting over 15 years of international success. His unique productions blend classic and distinctive influences, earning him top spots on global sales charts and recognition from renowned artists like Adam Beyer and Nicole Moudaber. With signings on prestigious labels including Drumcode and We Are The Brave, Oscar's music has consistently dominated the Techno and House charts.

His eclectic sound has captivated audiences worldwide, with his DJ sets igniting dance floors across numerous cities and continents. In addition to his live performances, Oscar hosts the radio show D-Mix, reaching listeners in 16 countries through 130 stations. As his professional reach continues to expand, Oscar L's future looks promising, positioning him as one of the standout figures in his field.

Oscar L Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Oscar L speaks to 25-34 & 18-24 audiences with measurable traction in SPAIN, UNITED STATES, GERMANY. Composition is heavily male (84%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (590 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Allen & Heath, Mixcloud, Pioneer, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Oscar L score 0.97%Low bucket.
Brand: Allen & HeathBrand: MixcloudBrand: Pioneer
Followers:141,907
Engagements:1,370
Rate:1.0%
Posts:998
Views:590
Avg Likes:1,366
Avg Comments:95
Avg Views:590

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 141,907 · Engagements 1,370 · Rate 1.0%
Posts 998 · Views 590 · Avg Likes 1,366 · Avg Comments 95 · Avg Views 590
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 47%
18-24: 31%
35-44: 16%
45-64: 4%
Largest: 25-34 (47%); next: 18-24 (31%)
Gender Split Female: 16%
Male: 84%
Non-binary/Other: 0%
Skews male (84%)
Top Countries SPAIN (24%)
UNITED STATES (9%)
GERMANY (8%)
ARGENTINA (4%)
UNITED KINGDOM (4%)
Top regions: SPAIN (24%), UNITED STATES (9%), GERMANY (8%)
Platform Engagement Instagram: 1,343 avg likes/post · Youtube: 590 avg views/post Best reach: Youtube 590 avg views; best engagement: Instagram 1,343 avg likes

Top Brand Affinities

Allen & Heath
Score: 227.35
Mixcloud
Score: 151.27
Pioneer
Score: 122.90
Ableton
Score: 83.96
MOOG
Score: 60.14
Trancefamily
Score: 39.92
Akai
Score: 36.19
Sennheiser
Score: 35.27
SoundCloud
Score: 23.21
Tomorrowland
Score: 20.91
Amazon Music
Score: 17.83
Beats Electronics
Score: 10.74
Brand Category Score
Allen & Heath 227.35
Mixcloud 151.27
Pioneer 122.90
Ableton 83.96
MOOG 60.14
Trancefamily 39.92
Akai 36.19
Sennheiser 35.27
SoundCloud 23.21
Tomorrowland 20.91
Amazon Music 17.83
Beats Electronics 10.74
Pro Tools 8.36
Spotify Music 7.21
Jagermeister 6.04
Movistar 4.84
iHeartRadio Music Awards 4.09
Pull&Bear 3.67
MTV 3.60
Campari 3.59
Garnier 3.28
Coachella 3.27
Red Bull 3.26
musical.ly 3.12
Matrix 3.03
Heineken 3.03
Bershka 2.91
Stüssy 2.84
Martini 2.58
VidaSana 2.51
Lollapalooza 2.48
Dolce & Gabbana 2.43
Budweiser 2.38
Dr. Martens 2.27
Fendi 2.27
shein 2.22
ASOS 2.16
Christian Louboutin 2.15
Gymshark 2.12
Aperol 2.01
H&M 2.00
Sneakerhead 1.93
The North Face 1.92
Hermès 1.92
Balenciaga 1.90
FashionNova 1.84
SheInside 1.83
Jack Daniels 1.83
Ferrari 1.82
Guess 1.79

Official Profiles

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Artist: Oscar L

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Concerts

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