Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
994,733
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:37:40 UTC
Genres
Biography
ONF performs best with fans in the 18-24 range, concentrated in UNITED STATES, BRAZIL, SOUTH KOREA. Audience composition is heavily female (77%), which simplifies targeting and creative tone. The most reliable reach comes from Youtube at 15,519 avg views per post, with Instagram providing steady community replies and saves. Brand adjacency trends toward TONY MOLY, Style Nanda, Innisfree, signaling clear alignment with streetwear, music platforms, and lifestyle products. If the brief is to seed a message that travels organically, ONF is positioned to deliver.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 994,733 · Engagements 7,348 · Rate 0.7% Posts 3,447 · Views 29,919 · Avg Likes 7,047 · Avg Comments 202 · Avg Views 29,919 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 64% 25-34: 20% 13-17: 13% 35-44: 2% |
Largest: 18-24 (64%); next: 25-34 (20%) |
| Gender Split |
Female: 77% Male: 23% Non-binary/Other: 0% |
Skews female (77%) |
| Top Countries |
UNITED STATES (14%) BRAZIL (9%) SOUTH KOREA (9%) INDONESIA (9%) PHILIPPINES (6%) |
Top regions: UNITED STATES (14%), BRAZIL (9%), SOUTH KOREA (9%) |
| Platform Engagement | Instagram: 4,206 avg likes/post · Tiktok: 14,400 avg views/post · Youtube: 15,519 avg views/post | Best reach: Youtube 15,519 avg views; best engagement: Instagram 4,206 avg likes |
Top Brand Affinities
TONY MOLY
Style Nanda
Innisfree
SpeedPaint
Shake Shack
iHeartRadio Music Awards
Snoopy And The Peanuts Gang
Tiffany
Polaroid
UNIQLO
KFC
Fila
| Brand | Category | Score |
|---|---|---|
| TONY MOLY | 11.23 | |
| Style Nanda | 10.28 | |
| Innisfree | 7.28 | |
| SpeedPaint | 5.97 | |
| Shake Shack | 4.56 | |
| iHeartRadio Music Awards | 4.36 | |
| Snoopy And The Peanuts Gang | 3.65 | |
| Tiffany | 3.04 | |
| Polaroid | 2.81 | |
| UNIQLO | 2.62 | |
| KFC | 2.45 | |
| Fila | 2.27 | |
| BBC | 2.17 | |
| League of Legends | 2.04 | |
| Pixar | 2.03 | |
| KitKat | 1.90 | |
| Tiffany & Co | 1.79 | |
| Universal | 1.78 | |
| Coachella | 1.69 | |
| Primark | 1.62 | |
| Pokemon | 1.56 | |
| Lush | 1.52 | |
| Forever 21 | 1.49 | |
| Maybelline | 1.41 | |
| Urban Decay Cosmetics | 1.25 | |
| NYX Cosmetics | 1.25 | |
| IKEA | 1.25 | |
| Starbucks | 1.23 | |
| H&M | 1.18 | |
| Pepsi | 1.17 | |
| Pokemon Go | 1.17 | |
| Activision Blizzard | 1.14 | |
| Spotify Music | 1.13 | |
| shein | 1.13 | |
| Lego | 1.12 | |
| Prada | 1.10 | |
| Converse | 1.05 | |
| McDonald's | 1.05 | |
| Hyundai | 1.03 | |
| Walt Disney | 1.02 | |
| Costco | 1.02 | |
| SheInside | 0.96 | |
| Vogue | 0.95 | |
| Yves Saint Laurent | 0.91 | |
| OREO | 0.87 | |
| Netflix | 0.83 | |
| Vans | 0.78 | |
| SoundCloud | 0.76 | |
| MAC Cosmetics | 0.74 | |
| Puma | 0.73 |
Official Profiles
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LoginArtist: ONF
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















