Oneohtrix Point Never

Oneohtrix Point Never — pop artist from US.

Daniel Lopatin, known as Oneohtrix Point Never, released his expansive tenth record "Again" in 2023, marking a significant milestone in his career. With a…

Influence: 59.65% Fanbase: 44.27% Trending: 67.34% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-09-09

63,900

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-28 10:20:14 UTC

Genres

popart popdream popexperimental popalternativeescape roomnew raveelectronicelectronicchillwaveelectronicamicrohousewonkyoutsider houseintelligent dance musicfluxworkvaporwaveambienthauntologydowntempoothersfourth worldspiritualsdronefolk & traditionalfreak folk

Biography

Daniel Lopatin, known as Oneohtrix Point Never, released his expansive tenth record "Again" in 2023, marking a significant milestone in his career. With a Mercury Prize nomination under his belt, Lopatin has also made waves in the music industry as a producer, composer, and performer, collaborating with a diverse range of artists such as The Weeknd, James Blake, and Iggy Pop.

Lopatin's impressive resume extends beyond music, with notable contributions to film scores including the award-winning soundtracks for the Safdie brothers' films "Good Time" and "Uncut Gems." As an executive producer on various projects, such as The Weeknd's chart-topping album "Dawn FM" and the soundtrack for Showtime's series "The Curse," Lopatin continues to showcase his versatility and creativity across different mediums. Looking ahead, Oneohtrix Point Never is set to present a live interpretation of "Again" in Asia, Europe, and the US in 2024, featuring innovative visuals by Freeka Tet and Nate Boyce.

Top Brand Affinities

Report Date: 2025-09-09

Oneohtrix Point Never indexes high with fans in the 25-34 range in UNITED STATES, UNITED KINGDOM, ITALY. The skew is heavily male (81%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 2,412 avg views per post; Youtube rounds out day-to-day engagement. The brand graph leans toward leading lifestyle names, making streetwear, music platforms, and lifestyle products a natural test bed. Choose Oneohtrix Point Never when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Oneohtrix Point Never score 0.36% — Low bucket.

Followers:63,900

Engagements:230

Rate:0.4%

Posts:66

Avg Likes:215

Avg Comments:14

Avg Views:2,412

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 63,900 · Engagements 230 · Rate 0.4% Posts 66 · Views 2,412 · Avg Likes 215 · Avg Comments 14 · Avg Views 2,412	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 41% 18-24: 38% 35-44: 12% 45-64: 5%	Largest: 25-34 (41%); next: 18-24 (38%)
Gender Split	Female: 19% Male: 81% Non-binary/Other: 0%	Skews male (81%)
Top Countries	UNITED STATES (29%) UNITED KINGDOM (8%) ITALY (5%) FRANCE (5%) CANADA (4%)	Top regions: UNITED STATES (29%), UNITED KINGDOM (8%), ITALY (5%)
Platform Engagement	Youtube: 2,412 avg views/post	Best reach: Youtube 2,412 avg views; best engagement: Youtube 215 avg likes