Omar Courtz Brand Affinity ranks highest Univision at 32.41% . Very Strong. Score DMDB 0.00% | Fanbase 0.00%

Omar Courtz — hip-hop & rap artist from PR.

Omar Courtz has built a solid reputation in the music industry through his consistent songwriting and production skills. His evolution as an artist has seen…

Omar Courtz

Recognizable

Country: PR | Gender: male | Artist ID: cd2386f0-c498-11e8-a07c-525400009efb

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Genres

hip-hop & raptrap boricua

Influential: 0.00% Fanbase: 0.00% Trending: 0.00%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Univision • 32.41% • Very Strong

As of 2025-09-09

3,649,694

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Recognizable

Biography

Omar Courtz has built a solid reputation in the music industry through his consistent songwriting and production skills. His evolution as an artist has seen him expanding into the international market, delivering innovative melodies to his audience and establishing himself as a talented performer and composer.

With hit tracks like "En Su Nota" and "Los Dueños De La Calle," Courtz has garnered millions of streams and secured placements on popular charts such as Baila Reggaeton, New Urbano, and Urbano Rising. His recent appearances at events like the Latin American Music Awards 2023 and nominations for awards like Premios Tu Música Urbano 2023 showcase his growing presence in the industry. Collaborating with artists such as Dalex, Darell, and Natti Natasha, Courtz is currently working on his debut studio album under his own label, Mr. 305 Records.

Report Date: 2025-09-09

Omar Courtz resonates most with 18-24 & 25-34 audiences and shows durable presence in UNITED STATES, SPAIN, VENEZUELA. With a heavily male (72%) skew, campaigns can carry a confident voice and visual identity. Tiktok is the reach spine (4,550,000 avg views per post); Tiktok is where fans co-sign. Affinity adjacency to Univision, La Perla, Amazon Music makes streetwear, music platforms, and lifestyle products the obvious play. This is the partner for awareness that feels like participation.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Omar Courtz score 25.49% — Very Strong bucket.

Brand: UnivisionBrand: La PerlaBrand: Amazon Music

Followers:3,649,694

Engagements:930,429

Rate:25.5%

Posts:518

Avg Likes:874,692

Avg Comments:6,059

Avg Views:4,566,561

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,649,694 · Engagements 930,429 · Rate 25.5% Posts 518 · Views 4,566,561 · Avg Likes 874,692 · Avg Comments 6,059 · Avg Views 4,566,561	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 64% 25-34: 23% 13-17: 8% 35-44: 3%	Largest: 18-24 (64%); next: 25-34 (23%)
Gender Split	Female: 28% Male: 72% Non-binary/Other: 0%	Skews male (72%)
Top Countries	UNITED STATES (15%) SPAIN (12%) VENEZUELA (11%) COLOMBIA (11%) ARGENTINA (8%)	Top regions: UNITED STATES (15%), SPAIN (12%), VENEZUELA (11%)
Platform Engagement	Instagram: 290,773 avg likes/post · Tiktok: 4,550,000 avg views/post · Youtube: 16,561 avg views/post	Best reach: Tiktok 4,550,000 avg views; best engagement: Tiktok 582,400 avg likes

Top Brand Affinities

Univision

Score: 32.41

La Perla

Score: 21.20

Amazon Music

Score: 14.92

American Airlines

Score: 12.70

Pro Tools

Score: 10.41

Ableton

Score: 7.32

iHeartRadio Music Awards

Score: 6.35

Pioneer

Score: 5.92

Spotify Music

Score: 5.74

Kylie Cosmetics

Score: 5.14

Steve Madden

Score: 4.76

Coach

Score: 4.69

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Top Brand Affinities

Brand	Category	Score
Univision		32.41
La Perla		21.20
Amazon Music		14.92
American Airlines		12.70
Pro Tools		10.41
Ableton		7.32
iHeartRadio Music Awards		6.35
Pioneer		5.92
Spotify Music		5.74
Kylie Cosmetics		5.14
Steve Madden		4.76
Coach		4.69
Movistar		4.61
SoundCloud		4.56
Amway		4.49
BH Cosmetics		4.43
Beats Electronics		4.32
shein		4.14
FashionNova		3.99
Pull&Bear		3.86
Barber Shop Connect		3.75
Cafecito		3.74
SheInside		3.66
Make Up For Ever		3.61
Hollister Co		3.47
Dr. Martens		3.39
Los Angeles Lakers		3.17
NARS Cosmetics		3.11
Busch		2.91
BALMAIN		2.91
Hennessy		2.83
Guess		2.81
Fenty beauty		2.79
Tomorrowland		2.77
Versace		2.75
Urban Outfitters		2.72
Sony		2.71
Huda Beauty		2.66
Too Faced Cosmetics		2.61
Sneakerhead		2.59
Tarte Cosmetics		2.51
Dolce & Gabbana		2.47
VidaSana		2.46
Bugatti		2.40
Lollapalooza		2.35
Anastasia Beverly Hills		2.34
Supreme		2.29
Victoria's Secret		2.25
NBA		2.23
musical.ly		2.17