Olya Polyakova
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
4,802,537
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:33:12 UTC
Genres
Biography
Olya Polyakova converts attention from 18-24 & 25-34 audiences across UKRAINE, RUSSIA, UNITED STATES. Audience shape is heavily female (66%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 72,500 avg views per post, with supportive conversation on Instagram. Shared audience with Ocean Plaza, Faberlic, Guerlain underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 4,802,537 · Engagements 9,838 · Rate 0.2% Posts 6,656 · Views 78,353 · Avg Likes 9,565 · Avg Comments 191 · Avg Views 78,353 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 40% 25-34: 31% 35-44: 14% 13-17: 8% |
Largest: 18-24 (40%); next: 25-34 (31%) |
| Gender Split |
Female: 66% Male: 34% Non-binary/Other: 0% |
Skews female (66%) |
| Top Countries |
UKRAINE (58%) RUSSIA (21%) UNITED STATES (5%) GERMANY (2%) BELARUS (2%) |
Top regions: UKRAINE (58%), RUSSIA (21%), UNITED STATES (5%) |
| Platform Engagement | Instagram: 6,841 avg likes/post · Tiktok: 72,500 avg views/post · Youtube: 5,853 avg views/post | Best reach: Tiktok 72,500 avg views; best engagement: Instagram 6,841 avg likes |
Top Brand Affinities
Ocean Plaza
Faberlic
Guerlain
Moschino
Pantone Inc
Aperol
Stradivarius
Lancôme
GIVENCHY
Bershka
Victoria's Secret
Vogue
| Brand | Category | Score |
|---|---|---|
| Ocean Plaza | 142.13 | |
| Faberlic | 12.60 | |
| Guerlain | 6.53 | |
| Moschino | 3.08 | |
| Pantone Inc | 3.04 | |
| Aperol | 2.51 | |
| Stradivarius | 2.48 | |
| Lancôme | 2.31 | |
| GIVENCHY | 2.23 | |
| Bershka | 2.16 | |
| Victoria's Secret | 2.03 | |
| Vogue | 2.01 | |
| Dolce & Gabbana | 1.98 | |
| Bellagio | 1.94 | |
| Oriflame | 1.88 | |
| Make Up For Ever | 1.79 | |
| Guess | 1.68 | |
| SWAROVSKI | 1.52 | |
| Mitsubishi Motors | 1.48 | |
| L'Oréal Paris | 1.48 | |
| Prada | 1.38 | |
| Versace | 1.37 | |
| Xiaomi | 1.35 | |
| Calvin Klein | 1.21 | |
| Yves Saint Laurent | 1.20 | |
| Pandora | 1.18 | |
| Burberry | 1.12 | |
| Maybelline | 1.11 | |
| Lexus | 1.11 | |
| H&M | 1.08 | |
| Christian Dior | 1.06 | |
| Chanel | 1.03 | |
| Tiffany & Co | 0.99 | |
| Zara | 0.99 | |
| Snapseed | 0.97 | |
| Tesla Motors | 0.95 | |
| Balenciaga | 0.95 | |
| Puma | 0.91 | |
| Paypal | 0.90 | |
| Pepsi | 0.84 | |
| Coca-Cola | 0.83 | |
| 0.81 | ||
| MAC Cosmetics | 0.77 | |
| Louis Vuitton | 0.71 | |
| IKEA | 0.63 | |
| Gucci | 0.57 | |
| HBO | 0.55 | |
| Apple | 0.53 | |
| Samsung Group | 0.51 | |
| Volkswagen | 0.48 |
Official Profiles
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Concerts
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| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















