OKAMOTO’S

OKAMOTO’S

Country: JP

Influence: 51.99% Fanbase: 35.05% Trending: 60.47% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Maison Kitsuné • 25.57% • Very Strong

As of 2025-09-09

169,652

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 08:07:01 UTC

Genres

popj-popj-poprockrockrockj-rockjapanese alternative rockjapanese garage rockalternative rockfunk rockgarage rock

Biography

Hailing from Tokyo, Japan, the energetic funk-rock band OKAMOTO'S, often likened to the Red Hot Chili Peppers, was formed by junior high school friends Sho Okamoto, Koki Okamoto, Hama Okamoto, and Reiji Okamoto. Drawing influences from legendary acts like RHCP, The Rolling Stones, and The Ramones, the band made their major-label debut in 2010 and have since released 9 singles and 8 albums. Collaborating with a diverse range of artists, OKAMOTO'S continues to push boundaries by merging generations and music genres.

In April 2020, OKAMOTO'S released their first 'best of' compilation album, "10'S BEST." Currently practicing social distancing and working on new music from home, the band is eager to hit the road again and connect with fans worldwide through their electrifying live performances.

OKAMOTO’S Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

OKAMOTO’S connects with 18-24 & 25-34 audiences and shows durable traction across JAPAN, UNITED STATES, INDONESIA. With a male-leaning (54%) audience, creative can confidently lean into identity and style cues. Content performance peaks on Youtube, where posts average 2,483 avg views per post; Instagram adds dependable engagement depth. Overlap with Maison Kitsuné, Anna Sui, Akg highlights near-term opportunities in streetwear, music platforms, and lifestyle products. The throughline is simple: OKAMOTO’S moves culture in the exact lanes many lifestyle marketers need.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist OKAMOTO’S score 1.15%Moderate bucket.
Brand: Maison KitsunéBrand: Anna SuiBrand: Akg
Followers:169,652
Engagements:1,957
Rate:1.2%
Posts:1,886
Views:2,483
Avg Likes:1,954
Avg Comments:3
Avg Views:2,483

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 169,652 · Engagements 1,957 · Rate 1.2%
Posts 1,886 · Views 2,483 · Avg Likes 1,954 · Avg Comments 3 · Avg Views 2,483
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 57%
25-34: 27%
13-17: 9%
35-44: 6%
Largest: 18-24 (57%); next: 25-34 (27%)
Gender Split Female: 46%
Male: 54%
Non-binary/Other: 0%
Skews male (54%)
Top Countries JAPAN (47%)
UNITED STATES (7%)
INDONESIA (6%)
TAIWAN (4%)
PHILIPPINES (4%)
Top regions: JAPAN (47%), UNITED STATES (7%), INDONESIA (6%)
Platform Engagement Instagram: 1,885 avg likes/post · Youtube: 2,483 avg views/post Best reach: Youtube 2,483 avg views; best engagement: Instagram 1,885 avg likes

Top Brand Affinities

Maison Kitsuné
Score: 25.57
Anna Sui
Score: 22.27
Akg
Score: 20.44
Paul Smith
Score: 18.19
A.P.C.
Score: 17.18
Vivienne Westwood
Score: 16.05
Maison Margiela
Score: 14.81
Dr. Martens
Score: 13.64
Style Nanda
Score: 13.00
Fred Perry
Score: 12.36
Acne Studios
Score: 12.00
Marni
Score: 11.82
Brand Category Score
Maison Kitsuné 25.57
Anna Sui 22.27
Akg 20.44
Paul Smith 18.19
A.P.C. 17.18
Vivienne Westwood 16.05
Maison Margiela 14.81
Dr. Martens 13.64
Style Nanda 13.00
Fred Perry 12.36
Acne Studios 12.00
Marni 11.82
UNIQLO 11.69
Summit Entertainment 10.45
Bim 9.84
Barbour 9.80
Snoopy And The Peanuts Gang 9.48
Shake Shack 9.03
Olympus 8.98
Stüssy 7.82
Atmos 7.55
Shiseido 6.74
Converse 6.15
The North Face 5.78
Clarks 5.67
New Balance 5.48
Loewe 5.09
Miu Miu 4.86
Levi's 4.31
Daniel Wellington 4.27
ASICS 4.18
Reebok 4.09
Clinique 3.96
G-shock 3.63
Vans 3.54
Pokemon 3.54
GAP 3.53
Supreme 3.47
IKEA 3.39
Hermès 3.25
Carhartt 3.16
Polo Ralph Lauren 3.14
Kodak 3.14
Yves Saint Laurent 2.86
Star Wars 2.80
Lush 2.74
Fujifilm 2.74
Gundam 2.73
Costco 2.71
Chanel 2.62

Official Profiles

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Artist: OKAMOTO’S

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired OKAMOTO’S today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

  • Radio airplay data is being collected. Please check back soon.

Total Streams (2025-09-29)

Total: 169,243

PLATFORM TOTAL %
Spotify Spotify 169,243 100.00%
Anghami Anghami 0 0.00%
Audiomack Audiomack 0 0.00%
Jiosaavn Jiosaavn 0 0.00%
Last.fm Last.fm 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
Yandex Yandex 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-08 03:00 UTC OKAMOTO’S LIVE VANQUISH Hiroshima, Japan
2026-01-10 03:00 UTC OKAMOTO’S EX THEATER ROPPONGI Minato, Japan

Trending Artist