$OHO BANI
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
129,535
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 08:06:55 UTC
Genres
Biography
$OHO BANI converts attention from 18-24 & 25-34 audiences across GERMANY, AUSTRIA, UNITED STATES. Audience shape is heavily male (75%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Instagram at 13,747 avg likes per post, with supportive conversation on Instagram. Shared audience with Eastpak, About you, KaDeWe underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 129,535 · Engagements 13,747 · Rate 10.6% Posts 22 · Views 0 · Avg Likes 13,747 · Avg Comments 61 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 32% 13-17: 7% 35-44: 5% |
Largest: 18-24 (54%); next: 25-34 (32%) |
| Gender Split |
Female: 25% Male: 75% Non-binary/Other: 0% |
Skews male (75%) |
| Top Countries |
GERMANY (79%) AUSTRIA (4%) UNITED STATES (3%) SWITZERLAND (2%) ITALY (1%) |
Top regions: GERMANY (79%), AUSTRIA (4%), UNITED STATES (3%) |
| Platform Engagement | Instagram: 13,747 avg likes/post | best engagement: Instagram 13,747 avg likes |
Top Brand Affinities
Eastpak
About you
KaDeWe
Alpha Industries
Gamescom
Stone Island
Ellesse
Commerzbank
Palm Angels
Champion
Zalando
Paulaner
| Brand | Category | Score |
|---|---|---|
| Eastpak | 54.28 | |
| About you | 35.54 | |
| KaDeWe | 35.09 | |
| Alpha Industries | 31.01 | |
| Gamescom | 26.91 | |
| Stone Island | 25.42 | |
| Ellesse | 23.11 | |
| Commerzbank | 22.71 | |
| Palm Angels | 18.01 | |
| Champion | 12.26 | |
| Zalando | 11.46 | |
| Paulaner | 10.39 | |
| Acne Studios | 9.11 | |
| Braun | 8.93 | |
| Supreme | 7.52 | |
| Moncler | 7.39 | |
| Stüssy | 7.23 | |
| Carhartt | 6.71 | |
| SoundCloud | 6.66 | |
| Lacoste | 6.63 | |
| The North Face | 6.59 | |
| Kappa | 6.10 | |
| Pull&Bear | 5.65 | |
| Ableton | 5.44 | |
| OOTD Magazine | 5.32 | |
| Beats Electronics | 5.01 | |
| Sprite | 4.74 | |
| Bershka | 4.56 | |
| Dr. Martens | 4.40 | |
| Lollapalooza | 3.96 | |
| Vans | 3.92 | |
| Spotify Music | 3.62 | |
| Urban Outfitters | 3.58 | |
| Monster Beverage | 3.45 | |
| Nike | 3.38 | |
| Hollister Co | 3.37 | |
| Tommy Hilfiger | 3.32 | |
| Polo Ralph Lauren | 3.22 | |
| Adidas | 3.16 | |
| ASICS | 3.02 | |
| Rolex | 2.98 | |
| Busch | 2.93 | |
| Sneakerhead | 2.83 | |
| Kodak | 2.83 | |
| Prada | 2.81 | |
| Aperol | 2.66 | |
| Hennessy | 2.62 | |
| Reebok | 2.61 | |
| Balenciaga | 2.55 | |
| ASOS | 2.46 |
Official Profiles
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LoginArtist: $OHO BANI
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
