Oficina G3
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
639,049
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 10:05:14 UTC
Genres
Biography
Oficina G3 is a clear fit for 25-34 & 18-24 audiences with strength across BRAZIL, UNITED STATES, PORTUGAL. The audience is heavily male (58%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (3,330 avg likes per post); Instagram builds the community layer. Affinity data highlights Hino, Akg, Banco Bradesco, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 639,049 · Engagements 3,330 · Rate 0.5% Posts 2,267 · Views 0 · Avg Likes 3,330 · Avg Comments 74 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 49% 18-24: 23% 35-44: 21% 45-64: 5% |
Largest: 25-34 (49%); next: 18-24 (23%) |
| Gender Split |
Female: 42% Male: 58% Non-binary/Other: 0% |
Skews male (58%) |
| Top Countries |
BRAZIL (98%) UNITED STATES (0%) PORTUGAL (0%) ARGENTINA (0%) ANGOLA (0%) |
Top regions: BRAZIL (98%), UNITED STATES (0%), PORTUGAL (0%) |
| Platform Engagement | Instagram: 3,330 avg likes/post | best engagement: Instagram 3,330 avg likes |
Top Brand Affinities
Hino
Akg
Banco Bradesco
Riachuelo
Sarar
Boticario
Itaipava
Pro Tools
Xerox
Mary Kay
Motorola
Moda Praia
| Brand | Category | Score |
|---|---|---|
| Hino | 32.33 | |
| Akg | 22.87 | |
| Banco Bradesco | 11.78 | |
| Riachuelo | 11.47 | |
| Sarar | 9.36 | |
| Boticario | 9.34 | |
| Itaipava | 8.79 | |
| Pro Tools | 8.07 | |
| Xerox | 6.66 | |
| Mary Kay | 4.26 | |
| Motorola | 4.18 | |
| Moda Praia | 3.94 | |
| Pfizer | 3.65 | |
| Barber Shop Connect | 3.25 | |
| musical.ly | 2.88 | |
| Hot Wheels | 2.54 | |
| Yamaha | 2.43 | |
| NBC | 2.42 | |
| Xiaomi | 2.12 | |
| Transformers | 1.79 | |
| Heineken | 1.62 | |
| Spotify Music | 1.47 | |
| Harley-Davidson | 1.42 | |
| Pixar | 1.37 | |
| UFC | 1.28 | |
| Adobe | 1.19 | |
| Coca-Cola | 1.17 | |
| Microsoft | 1.13 | |
| Marvel Entertainment | 1.10 | |
| DC Entertainment | 1.06 | |
| Sony | 0.98 | |
| GoPro | 0.98 | |
| FIFA | 0.95 | |
| Netflix | 0.94 | |
| PlayStation | 0.91 | |
| SheInside | 0.86 | |
| NBA | 0.77 | |
| Canon | 0.77 | |
| Pandora | 0.76 | |
| HBO | 0.76 | |
| Xbox | 0.75 | |
| Star Wars | 0.75 | |
| McDonald's | 0.74 | |
| Chevrolet | 0.72 | |
| Ray-Ban | 0.71 | |
| Ferrari | 0.70 | |
| Beats Electronics | 0.68 | |
| Nintendo | 0.66 | |
| Volkswagen | 0.62 | |
| Nutella | 0.60 |
Official Profiles
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LoginArtist: Oficina G3
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
