Odisseo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
337,324
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 10:05:59 UTC
Genres
Biography
Odisseo stands out with 18-24 & 25-34 audiences across MEXICO, PERU, UNITED STATES. The profile is heavily male (59%), and content lands hardest on Tiktok, where posts average 5,356 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Aeromexico, Pepsi, DeLorean Motor Company, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Odisseo a low-friction choice for campaigns that need fast awareness and credible adoption.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 337,324 · Engagements 3,196 · Rate 0.9% Posts 1,007 · Views 7,151 · Avg Likes 3,108 · Avg Comments 44 · Avg Views 7,151 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 62% 25-34: 29% 13-17: 5% 35-44: 3% |
Largest: 18-24 (62%); next: 25-34 (29%) |
| Gender Split |
Female: 41% Male: 59% Non-binary/Other: 0% |
Skews male (59%) |
| Top Countries |
MEXICO (85%) PERU (5%) UNITED STATES (2%) COLOMBIA (1%) ECUADOR (1%) |
Top regions: MEXICO (85%), PERU (5%), UNITED STATES (2%) |
| Platform Engagement | Instagram: 2,096 avg likes/post · Tiktok: 5,356 avg views/post · Youtube: 1,795 avg views/post | Best reach: Tiktok 5,356 avg views; best engagement: Instagram 2,096 avg likes |
Top Brand Affinities
Aeromexico
Pepsi
DeLorean Motor Company
Suavecito
Cafecito
Prismacolor
Spotify Music
Vans
Pull&Bear
Snoopy And The Peanuts Gang
Lollapalooza
Hot Wheels
| Brand | Category | Score |
|---|---|---|
| Aeromexico | 37.08 | |
| Pepsi | 10.35 | |
| DeLorean Motor Company | 9.30 | |
| Suavecito | 6.63 | |
| Cafecito | 6.20 | |
| Prismacolor | 4.65 | |
| Spotify Music | 3.83 | |
| Vans | 3.34 | |
| Pull&Bear | 3.19 | |
| Snoopy And The Peanuts Gang | 3.17 | |
| Lollapalooza | 2.92 | |
| Hot Wheels | 2.81 | |
| Jaguar | 2.39 | |
| Nickelodeon | 2.22 | |
| musical.ly | 2.10 | |
| Dr. Martens | 2.05 | |
| shein | 2.02 | |
| Star Wars | 1.96 | |
| Tomorrowland | 1.96 | |
| Mitsubishi | 1.95 | |
| Canon | 1.84 | |
| Nintendo | 1.81 | |
| Marvel | 1.77 | |
| SheInside | 1.76 | |
| DC Entertainment | 1.75 | |
| League of Legends | 1.75 | |
| Jack Daniels | 1.75 | |
| Coachella | 1.72 | |
| Pizza Lover | 1.56 | |
| Nikon | 1.53 | |
| Bershka | 1.50 | |
| Xbox | 1.44 | |
| Fujifilm | 1.43 | |
| Converse | 1.40 | |
| Guess | 1.38 | |
| FIFA | 1.36 | |
| Huawei | 1.35 | |
| Pixar | 1.33 | |
| Adobe | 1.32 | |
| Pokemon Go | 1.29 | |
| Forever 21 | 1.28 | |
| Coca-Cola | 1.26 | |
| Volkswagen | 1.24 | |
| Costco | 1.22 | |
| Tesla Motors | 1.18 | |
| NFL | 1.17 | |
| Beats Electronics | 1.16 | |
| SoundCloud | 1.15 | |
| Heineken | 1.15 | |
| Polaroid | 1.13 |
Official Profiles
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LoginArtist: Odisseo
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-09 04:00 UTC | Odisseo | Deep Ellum Art Company | Dallas, United States | |
| 2025-12-11 04:00 UTC | Odisseo | Empire Control Room & Garage | Austin, United States | |
| 2025-12-12 03:00 UTC | Odisseo, Armadillo | Cine El Rey | McAllen, United States |
