Octavio Cuadras

Octavio Cuadras — folk & traditional artist from US.

At just 23 years old, OCTAVIO CUADRAS, a singer and songwriter from Sinaloa, has gained viral fame with his unique twist on traditional corridos, creating a…

Influence: 49.25% Fanbase: 17.50% Trending: 65.12% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Amazon Music • 44.34% • Very Strong

As of 2025-09-09

520,109

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:45:18 UTC

Genres

folk & traditionalsinger/songwriter

Biography

At just 23 years old, OCTAVIO CUADRAS, a singer and songwriter from Sinaloa, has gained viral fame with his unique twist on traditional corridos, creating a new subgenre called "Corridos Felices" that infuses joy and positive energy into Regional Mexican music using instruments like the trombone, requinto, and trumpet.

Originally from Navolato, Sinaloa, OCTAVIO CUADRAS began his musical journey at age 12 working with local bands, eventually mastering instruments like the tambora and tarolas. His biggest inspiration has always been his maternal grandfather, Atanacio Cuadras, as he continues to make his mark in the music industry with his upbeat and innovative approach.

Top Brand Affinities

Report Date: 2025-09-09

Octavio Cuadras builds repeat engagement among 18-24 & 25-34 audiences throughout MEXICO, UNITED STATES, COLOMBIA. With a heavily male (90%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Tiktok (95,250 avg views per post), while Tiktok provides social proof in comments and saves. Affinities with Amazon Music, Warner Music, AutoZone point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Octavio Cuadras score 1.54% — Moderate bucket.

Brand: Amazon MusicBrand: Warner MusicBrand: AutoZone

Followers:520,109

Engagements:8,001

Rate:1.5%

Posts:367

Avg Likes:7,442

Avg Comments:83

Avg Views:99,293

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 520,109 · Engagements 8,001 · Rate 1.5% Posts 367 · Views 99,293 · Avg Likes 7,442 · Avg Comments 83 · Avg Views 99,293	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 58% 25-34: 28% 35-44: 7% 13-17: 6%	Largest: 18-24 (58%); next: 25-34 (28%)
Gender Split	Female: 10% Male: 90% Non-binary/Other: 0%	Skews male (90%)
Top Countries	MEXICO (76%) UNITED STATES (14%) COLOMBIA (3%) ECUADOR (2%) AUSTRALIA (1%)	Top regions: MEXICO (76%), UNITED STATES (14%), COLOMBIA (3%)
Platform Engagement	Instagram: 1,188 avg likes/post · Tiktok: 95,250 avg views/post · Youtube: 4,043 avg views/post	Best reach: Tiktok 95,250 avg views; best engagement: Tiktok 6,218 avg likes

Top Brand Affinities

Amazon Music

Score: 44.34

Warner Music

Score: 39.14

AutoZone

Score: 28.32

Univision

Score: 17.78

Pro Tools

Score: 17.29

Huggies

Score: 15.16

Ferragamo

Score: 12.35

Bud Light

Score: 10.30

Spotify Music

Score: 9.12

Pioneer

Score: 7.72

DeLorean Motor Company

Score: 6.93

Ableton

Score: 6.89

Brand	Category	Score
Amazon Music		44.34
Warner Music		39.14
AutoZone		28.32
Univision		17.78
Pro Tools		17.29
Huggies		15.16
Ferragamo		12.35
Bud Light		10.30
Spotify Music		9.12
Pioneer		7.72
DeLorean Motor Company		6.93
Ableton		6.89
Suavecito		6.16
Bulgari		5.97
GMC		5.60
Cafecito		5.33
RAZER		5.19
Paramount Pictures		5.02
Movistar		4.96
Hugo Boss		4.88
American Eagle		4.41
Pepsi		4.00
Colgate		3.66
Pandora		3.62
Pull&Bear		3.43
Chipotle Mexican Grill		3.20
Cartier		3.19
MTV		3.11
Bellagio		2.81
Coachella		2.66
Bershka		2.65
Tomorrowland		2.61
SoundCloud		2.55
Sneakerhead		2.54
Chevrolet		2.54
Philips		2.49
Christian Louboutin		2.47
Timberland		2.35
Jeep		2.23
KENZO		2.21
Petronas		2.15
Warner Bros		2.12
Scion		2.05
shein		1.99
SheInside		1.95
Red Bull		1.87
Under Armour		1.84
Los Angeles Lakers		1.74
Universal		1.72
Microsoft		1.70