O.T. Genasis Brand Affinity ranks highest Spinrilla at 30.45% . Very Strong. Score DMDB 64.11% | Fanbase 53.23%

O.T. Genasis — hip-hop & rap artist from US.

O.T. Genasis, born Odis Oliver Flores in Atlanta and raised in Long Beach, gained recognition in the early 2010s as a G-Unit affiliate. After catching the…

O.T. Genasis

Recognizable

Country: US | Gender: male | Artist ID: 11e81bc6-8b2e-5084-abe5-a0369fe50396

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Genres

hip-hop & rappop raprapsouthern hip hoptrapgangster raphip-hop/raphip hop

Influential: 64.11% Fanbase: 53.23% Trending: 69.56%

As of: 2025-09-09

Top Brand Affinity

Highest overlapping lifestyle brand

Spinrilla • 30.45% • Very Strong

As of 2025-09-09

3,757,371

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

Scores

Score: DMDB 64.11% | Fanbase 53.23% | Trending 69.56% | CAREER STAGE: MAINSTREAM

Biography

O.T. Genasis, born Odis Oliver Flores in Atlanta and raised in Long Beach, gained recognition in the early 2010s as a G-Unit affiliate. After catching the attention of Busta Rhymes, he released successful singles like "CoCo" (2014) and "Cut It" (2015), followed by mixtapes such as Coke N Butter (2016) featuring tracks like "Bae" (2018) and "What Is Your Name" (2021).

Inspired by artists like 2Pac and Shabba Ranks, O.T. Genasis' career took off when he signed with Busta Rhymes' Conglomerate Entertainment label. His music, characterized by hard-edged rap, led to hits like "CoCo" and "Cut It," solidifying his presence in the music scene. O.T. Genasis continued to release singles and mixtapes, maintaining a steady stream of success in the industry.

Report Date: 2025-09-09

O.T. Genasis speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, FRANCE, BRAZIL. Composition is heavily male (71%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (415,877 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near Spinrilla, True Religion, Palm Angels, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist O.T. Genasis score 0.55% — Low bucket.

Brand: SpinrillaBrand: True ReligionBrand: Palm Angels

Followers:3,757,371

Engagements:20,775

Rate:0.6%

Posts:174

Avg Likes:20,070

Avg Comments:659

Avg Views:636,977

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 3,757,371 · Engagements 20,775 · Rate 0.6% Posts 174 · Views 636,977 · Avg Likes 20,070 · Avg Comments 659 · Avg Views 636,977	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 53% 25-34: 33% 13-17: 6% 35-44: 6%	Largest: 18-24 (53%); next: 25-34 (33%)
Gender Split	Female: 29% Male: 71% Non-binary/Other: 0%	Skews male (71%)
Top Countries	UNITED STATES (33%) FRANCE (6%) BRAZIL (5%) MEXICO (3%) POLAND (3%)	Top regions: UNITED STATES (33%), FRANCE (6%), BRAZIL (5%)
Platform Engagement	Instagram: 3,833 avg likes/post · Tiktok: 221,100 avg views/post · Youtube: 415,877 avg views/post	Best reach: Youtube 415,877 avg views; best engagement: Youtube 9,824 avg likes

Top Brand Affinities

Spinrilla

Score: 30.45

True Religion

Score: 23.18

Palm Angels

Score: 16.54

New Era

Score: 14.69

Hennessey

Score: 13.49

Amazon Music

Score: 12.89

Akai

Score: 12.09

Hennessy

Score: 10.42

Benihana

Score: 8.73

iHeartRadio Music Awards

Score: 8.12

Foot Locker

Score: 7.92

Pro Tools

Score: 7.89

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Top Brand Affinities

Brand	Category	Score
Spinrilla		30.45
True Religion		23.18
Palm Angels		16.54
New Era		14.69
Hennessey		13.49
Amazon Music		12.89
Akai		12.09
Hennessy		10.42
Benihana		8.73
iHeartRadio Music Awards		8.12
Foot Locker		7.92
Pro Tools		7.89
Maybach		7.85
Nice Kicks		7.47
Alexander McQueen		7.30
Kodak		7.07
Champion		7.05
Sneaker News		7.04
ESPN		7.02
SoundCloud		6.93
Los Angeles Lakers		6.63
MTV		6.30
Andis		6.26
Steve Madden		6.14
NFL		5.52
BALMAIN		5.38
FashionNova		5.33
Coach		5.25
boohoo		5.08
Moncler		4.90
Stüssy		4.88
NBA		4.85
Sneakerhead		4.74
CNN		4.58
Verizon		4.52
Kickstagram		4.52
American Airlines		4.50
Beats Electronics		4.21
Timberland		4.01
Versace		4.00
Rolls-Royce		3.82
Supreme		3.81
Mortal Kombat		3.71
Ferragamo		3.71
Spotify Music		3.43
Barber Shop Connect		3.35
Gucci		3.16
Carhartt		3.09
G-shock		3.08
Philips		3.00