O.T. Genasis
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
3,757,371
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:30:20 UTC
Genres
Biography
Inspired by artists like 2Pac and Shabba Ranks, O.T. Genasis' career took off when he signed with Busta Rhymes' Conglomerate Entertainment label. His music, characterized by hard-edged rap, led to hits like "CoCo" and "Cut It," solidifying his presence in the music scene. O.T. Genasis continued to release singles and mixtapes, maintaining a steady stream of success in the industry.
O.T. Genasis speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, FRANCE, BRAZIL. Composition is heavily male (71%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (415,877 avg views per post), and Youtube supplies credible back-and-forth with core fans. Affinity clusters near Spinrilla, True Religion, Palm Angels, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,757,371 · Engagements 20,775 · Rate 0.6% Posts 174 · Views 636,977 · Avg Likes 20,070 · Avg Comments 659 · Avg Views 636,977 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 33% 13-17: 6% 35-44: 6% |
Largest: 18-24 (53%); next: 25-34 (33%) |
| Gender Split |
Female: 29% Male: 71% Non-binary/Other: 0% |
Skews male (71%) |
| Top Countries |
UNITED STATES (33%) FRANCE (6%) BRAZIL (5%) MEXICO (3%) POLAND (3%) |
Top regions: UNITED STATES (33%), FRANCE (6%), BRAZIL (5%) |
| Platform Engagement | Instagram: 3,833 avg likes/post · Tiktok: 221,100 avg views/post · Youtube: 415,877 avg views/post | Best reach: Youtube 415,877 avg views; best engagement: Youtube 9,824 avg likes |
Top Brand Affinities
Spinrilla
True Religion
Palm Angels
New Era
Hennessey
Amazon Music
Akai
Hennessy
Benihana
iHeartRadio Music Awards
Foot Locker
Pro Tools
| Brand | Category | Score |
|---|---|---|
| Spinrilla | 30.45 | |
| True Religion | 23.18 | |
| Palm Angels | 16.54 | |
| New Era | 14.69 | |
| Hennessey | 13.49 | |
| Amazon Music | 12.89 | |
| Akai | 12.09 | |
| Hennessy | 10.42 | |
| Benihana | 8.73 | |
| iHeartRadio Music Awards | 8.12 | |
| Foot Locker | 7.92 | |
| Pro Tools | 7.89 | |
| Maybach | 7.85 | |
| Nice Kicks | 7.47 | |
| Alexander McQueen | 7.30 | |
| Kodak | 7.07 | |
| Champion | 7.05 | |
| Sneaker News | 7.04 | |
| ESPN | 7.02 | |
| SoundCloud | 6.93 | |
| Los Angeles Lakers | 6.63 | |
| MTV | 6.30 | |
| Andis | 6.26 | |
| Steve Madden | 6.14 | |
| NFL | 5.52 | |
| BALMAIN | 5.38 | |
| FashionNova | 5.33 | |
| Coach | 5.25 | |
| boohoo | 5.08 | |
| Moncler | 4.90 | |
| Stüssy | 4.88 | |
| NBA | 4.85 | |
| Sneakerhead | 4.74 | |
| CNN | 4.58 | |
| Verizon | 4.52 | |
| Kickstagram | 4.52 | |
| American Airlines | 4.50 | |
| Beats Electronics | 4.21 | |
| Timberland | 4.01 | |
| Versace | 4.00 | |
| Rolls-Royce | 3.82 | |
| Supreme | 3.81 | |
| Mortal Kombat | 3.71 | |
| Ferragamo | 3.71 | |
| Spotify Music | 3.43 | |
| Barber Shop Connect | 3.35 | |
| Gucci | 3.16 | |
| Carhartt | 3.09 | |
| G-shock | 3.08 | |
| Philips | 3.00 |
Official Profiles
Login to view Contact
LoginArtist: O.T. Genasis
The map shows every radio station that aired O.T. Genasis today. Use the controls to highlight stations with the most or least airtime.
Top 10 Songs Played Today
- Radio airplay data is being collected. Please check back soon.
Total Streams
No streaming audience data is available for this artist yet.
Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















