Nunew

Nunew — asian artist from TH.

Chawarin Perdpiriyawong, also known as NuNew, is a singer under the DMD Music label who showcases his singing talents and language abilities through various…

Influence: 52.84% Fanbase: 34.86% Trending: 61.83% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jack In The Box • 25.87% • Very Strong

As of 2025-09-08

6,709,912

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:39:25 UTC

Genres

asianthai idol

Biography

Chawarin Perdpiriyawong, also known as NuNew, is a singer under the DMD Music label who showcases his singing talents and language abilities through various song covers on YouTube's Domundi TV channel. He made his acting debut in the series "Cutie Pie Series" (2022) and also lent his vocals to the original soundtracks of the show, such as "ไอ้คนน่ารัก" and "How You Feel."

NuNew gained recognition for his hit single "รักแท้ - True Love" from the TV series "To Sir, With Love," which won him "The Best Original Soundtrack" award at the 14th Nataraj Awards. In July 2023, he released his debut single "หมอนอิง (Anything)" and has since continued to impress with subsequent singles like "เอ๊ะ!" and "ขึ้นใจ (Unforgettable)." He is set to release his latest song, "ฤดูของเธอ (Your Season)," and has collaborated with Korean singer Paul Kim on the special single "Blooming just for you." NuNew will hold his first solo concert, NuNew 1st Concert “Dream Catcher," in August 2024 as he continues to make his mark in the music industry.

Top Brand Affinities

Report Date: 2025-09-08

Nunew speaks to 18-24 & 25-34 audiences with measurable traction in THAILAND, UNITED STATES, PHILIPPINES. Composition is heavily female (75%), which tightens creative strategy without sacrificing scale. Tiktok is the reach engine (1,650,000 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Jack In The Box, GENTLE MONSTER, Kiehls, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nunew score 11.67% — Very Strong bucket.

Brand: Jack In The BoxBrand: GENTLE MONSTERBrand: Kiehls

Followers:6,709,912

Engagements:783,117

Rate:11.7%

Posts:951

Avg Likes:741,346

Avg Comments:14,157

Avg Views:1,680,226

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 6,709,912 · Engagements 783,117 · Rate 11.7% Posts 951 · Views 1,680,226 · Avg Likes 741,346 · Avg Comments 14,157 · Avg Views 1,680,226	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 29% 13-17: 9% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (29%)
Gender Split	Female: 75% Male: 25% Non-binary/Other: 0%	Skews female (75%)
Top Countries	THAILAND (44%) UNITED STATES (7%) PHILIPPINES (5%) BRAZIL (5%) MYANMAR (BURMA) (4%)	Top regions: THAILAND (44%), UNITED STATES (7%), PHILIPPINES (5%)
Platform Engagement	Instagram: 371,044 avg likes/post · Tiktok: 1,650,000 avg views/post · Youtube: 30,226 avg views/post	Best reach: Tiktok 1,650,000 avg views; best engagement: Instagram 371,044 avg likes

Top Brand Affinities

Jack In The Box

Score: 25.87

GENTLE MONSTER

Score: 11.42

Kiehls

Score: 9.62

Lay's

Score: 7.17

Hershey's

Score: 6.06

Jollibee

Score: 5.87

Emporio Armani

Score: 5.61

Tesco

Score: 4.84

Emporium

Score: 4.52

Elle Magazine

Score: 4.36

KFC

Score: 2.84

Oriflame

Score: 2.84

Brand	Category	Score
Jack In The Box		25.87
GENTLE MONSTER		11.42
Kiehls		9.62
Lay's		7.17
Hershey's		6.06
Jollibee		5.87
Emporio Armani		5.61
Tesco		4.84
Emporium		4.52
Elle Magazine		4.36
KFC		2.84
Oriflame		2.84
Great Wall		2.55
Preloved		2.46
Topshop		2.41
Polaroid		2.29
Nickelodeon		2.25
ASOS		1.99
Forever 21		1.95
Ferrero		1.92
UNIQLO		1.82
SheInside		1.79
shein		1.71
Pic Collage		1.70
Starbucks		1.53
Bershka		1.52
Sephora		1.33
Universal		1.32
McDonald's		1.23
Coachella		1.21
Oakley		1.18
Pokemon Go		1.15
Vogue		1.15
H&M		1.14
Calvin Klein		1.06
Converse		1.05
Hyundai		1.04
Reebok		1.02
NYX Cosmetics		1.01
Tiffany & Co		0.98
Yves Saint Laurent		0.97
Maybelline		0.95
Vans		0.93
OREO		0.92
Pokemon		0.92
Marvel Entertainment		0.91
Amazon		0.85
Marvel		0.84
Levi's		0.80
Porsche		0.78