NTO

NTO

Country: FR | Gender: male

Influence: 60.85% Fanbase: 47.75% Trending: 67.39% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Ableton • 39.27% • Very Strong

As of 2025-09-09

276,866

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 20:29:38 UTC

Genres

electronicnew french touchtropical houseelectronicminimal technominimal melodic technotechnodeep house

Biography

NTO's musical journey began in the South of France, where his love for electronic music was sparked after attending the Sziget Festival at 18. Immersed in the sounds of German minimal techno, he frequented legendary clubs like La Villa Rouge and Bar Live, drawing inspiration from artists like Stephan Bodzin and Paul Kalkbrenner. His collaboration with Worakls and Joachim Pastor led to the formation of Hungry Music in 2013, propelling him to international success with hits like "Trauma" and "La clé des champs".

Today, NTO is embarking on a new phase of his career with the release of his debut album "Apnea", featuring collaborations with Tricky and Monolink. The album has already garnered attention from techno luminaries like Paul Kalkbrenner and emerging talents such as Innellea and Kas:st, solidifying NTO's place in the global electronic music scene.

NTO Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

NTO builds repeat engagement among 25-34 & 18-24 audiences throughout FRANCE, UNITED STATES, GERMANY. With a heavily male (79%) base, campaign framing can lean into status, style, and community. The sharpest reach is on Youtube (18,464 avg views per post), while Instagram provides social proof in comments and saves. Affinities with Ableton, MOOG, Pioneer point to authentic extensions into streetwear, music platforms, and lifestyle products. Expect work that feels native to the timeline—not bolted on.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist NTO score 1.06%Moderate bucket.
Brand: AbletonBrand: MOOGBrand: Pioneer
Followers:276,866
Engagements:2,930
Rate:1.1%
Posts:602
Views:20,764
Avg Likes:2,877
Avg Comments:121
Avg Views:20,764

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 276,866 · Engagements 2,930 · Rate 1.1%
Posts 602 · Views 20,764 · Avg Likes 2,877 · Avg Comments 121 · Avg Views 20,764
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 25-34: 42%
18-24: 40%
35-44: 12%
45-64: 4%
Largest: 25-34 (42%); next: 18-24 (40%)
Gender Split Female: 21%
Male: 79%
Non-binary/Other: 0%
Skews male (79%)
Top Countries FRANCE (15%)
UNITED STATES (8%)
GERMANY (6%)
UKRAINE (4%)
RUSSIA (4%)
Top regions: FRANCE (15%), UNITED STATES (8%), GERMANY (6%)
Platform Engagement Instagram: 2,034 avg likes/post · Tiktok: 2,300 avg views/post · Youtube: 18,464 avg views/post Best reach: Youtube 18,464 avg views; best engagement: Instagram 2,034 avg likes

Top Brand Affinities

Ableton
Score: 39.27
MOOG
Score: 38.12
Pioneer
Score: 37.15
Mixcloud
Score: 30.92
Trancefamily
Score: 29.47
Akai
Score: 22.41
Ricard
Score: 22.26
Accor Hotels
Score: 16.95
Tomorrowland
Score: 13.75
Galeries Lafayette
Score: 13.48
Sennheiser
Score: 11.50
Air France
Score: 10.68
Brand Category Score
Ableton 39.27
MOOG 38.12
Pioneer 37.15
Mixcloud 30.92
Trancefamily 29.47
Akai 22.41
Ricard 22.26
Accor Hotels 16.95
Tomorrowland 13.75
Galeries Lafayette 13.48
Sennheiser 11.50
Air France 10.68
Longchamp 9.85
Montblanc 9.15
SoundCloud 9.13
Décathlon 6.61
Garnier 6.25
Calzedonia 5.58
Jagermeister 5.50
Leica 4.22
Beats Electronics 4.01
Daniel Wellington 3.38
Lollapalooza 3.37
Spotify Music 3.05
Olympus 2.94
Matrix 2.89
Pull&Bear 2.80
Polaroid 2.77
Lacoste 2.75
Red Bull 2.65
GoPro 2.59
Jack Daniels 2.55
Martini 2.52
Carhartt 2.48
Heineken 2.45
The North Face 2.44
Coachella 2.37
Ray-Ban 2.28
Citroen 2.24
Dr. Martens 2.22
Cartier 2.18
New Balance 2.16
Fiat 1.98
Peugeot 1.98
Aperol 1.98
ASOS 1.96
Kodak 1.96
Petronas 1.91
A Game of Tones 1.90
Jaguar 1.86

Official Profiles

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Artist: NTO

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-14 03:00 UTC Paul Kalkbrenner, ZHU, Parra for Cuva, NTO, Stephan Bodzin, Qrion, Joplyn, Bless You (DK) Drumsheds London, United Kingdom

Trending Artist