Now, Now

Now, Now — pop artist from US.

Formed in Blaine, Minnesota in the mid-2000s, indie rock band Now, Now, now based in Minneapolis, blend acoustic guitar, synths, and '90s alt rock influences…

Influence: 54.78% Fanbase: 34.20% Trending: 65.08% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Ampeg • 21.60% • Very Strong

As of 2025-09-08

46,887

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 16:51:46 UTC

Genres

popindie poptimismindie popshimmer popminneapolis indiealternativeindie rockalternativedreamoelectronicelectropop

Biography

Formed in Blaine, Minnesota in the mid-2000s, indie rock band Now, Now, now based in Minneapolis, blend acoustic guitar, synths, and '90s alt rock influences to create fiery Midwestern emo-pop. Their early introspective sound evolved into a more emotionally resonant and sonically refined style with the release of 2018's Saved album.

Originally known as Now, Now Every Children, the band's core duo of Cacie Dalager and Bradley Hale, who met in high school marching band, enlisted guitarist Jess Abbott and released their debut EP Neighbors in 2010. Following a series of successful releases, Abbott pursued a solo career while Dalager and Hale regrouped as a duo, releasing a string of singles before dropping their third album Saved in 2018, showcasing a more accessible and hook-driven sound.

Top Brand Affinities

Report Date: 2025-09-08

Now, Now is a clear fit for 18-24 & 25-34 audiences with strength across UNITED STATES, BRAZIL, UNITED KINGDOM. The audience is heavily male (55%), so messaging can confidently lean into identity, fashion, and status. Youtube remains the best top-of-funnel driver (17,251 avg views per post); Instagram builds the community layer. Affinity data highlights Ampeg, Live Nation, Arctic Fox hair Color, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Now, Now score 2.58% — Strong bucket.

Brand: AmpegBrand: Live NationBrand: Arctic Fox hair Color

Followers:46,887

Engagements:1,210

Rate:2.6%

Posts:52

Avg Likes:1,192

Avg Comments:40

Avg Views:17,251

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 46,887 · Engagements 1,210 · Rate 2.6% Posts 52 · Views 17,251 · Avg Likes 1,192 · Avg Comments 40 · Avg Views 17,251	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 56% 25-34: 31% 13-17: 6% 35-44: 6%	Largest: 18-24 (56%); next: 25-34 (31%)
Gender Split	Female: 45% Male: 55% Non-binary/Other: 0%	Skews male (55%)
Top Countries	UNITED STATES (36%) BRAZIL (9%) UNITED KINGDOM (7%) MEXICO (5%) CANADA (3%)	Top regions: UNITED STATES (36%), BRAZIL (9%), UNITED KINGDOM (7%)
Platform Engagement	Instagram: 876 avg likes/post · Youtube: 17,251 avg views/post	Best reach: Youtube 17,251 avg views; best engagement: Instagram 876 avg likes

Top Brand Affinities

Ampeg

Score: 21.60

Live Nation

Score: 20.83

Arctic Fox hair Color

Score: 15.28

MOOG

Score: 14.05

Pro Tools

Score: 12.30

Sennheiser

Score: 9.54

Ableton

Score: 9.49

Life Is Strange

Score: 9.07

Glossier

Score: 8.14

Amazon Music

Score: 7.47

The Last of Us

Score: 7.01

Spotify Music

Score: 6.90

Brand	Category	Score
Ampeg		21.60
Live Nation		20.83
Arctic Fox hair Color		15.28
MOOG		14.05
Pro Tools		12.30
Sennheiser		9.54
Ableton		9.49
Life Is Strange		9.07
Glossier		8.14
Amazon Music		7.47
The Last of Us		7.01
Spotify Music		6.90
Lollapalooza		6.25
Hot Topic		6.25
Kodak		6.15
Taco Bell		6.10
Pacific Northwest Wonderland		6.05
Kickstarter		5.50
Fujifilm		5.19
Coachella		4.98
Polaroid		4.84
SoundCloud		4.81
Showtime		4.69
Urban Outfitters		4.51
Dr. Martens		4.32
Fallout		4.18
Final Fantasy		4.12
Sega		4.12
Paramount Pictures		4.06
Verizon		4.02
Carhartt		3.94
Coors		3.69
Target		3.53
Columbia Pictures		3.42
Airbnb		3.35
Nintendo		3.20
Nickelodeon		3.17
Chipotle Mexican Grill		3.12
Vans		3.11
Olympus		3.11
MTV		3.02
Emporium		3.00
Tinder		2.98
AMC		2.97
Lush		2.87
Chrysler		2.82
NHL		2.79
NBC		2.77
Prismacolor		2.58
Pokemon Go		2.57