Nora Fatehi

Nora Fatehi — pop artist from CA.

Nora Fatehi, a Canadian-born singer and dancer of Moroccan descent, has become a Bollywood superstar, making a significant impact in the Indian community…

Influence: 63.05% Fanbase: 45.86% Trending: 71.65% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Maruti • 9.65% • Very Strong

As of 2025-09-08

56,753,995

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:32:48 UTC

Genres

poppopdesi pop

Biography

Nora Fatehi, a Canadian-born singer and dancer of Moroccan descent, has become a Bollywood superstar, making a significant impact in the Indian community through her acting career. With a strong connection to India, she has risen to prominence as one of the most acclaimed performers in the country, blending her Indian and Arab roots in her work.

Fatehi gained recognition in the music industry for her energetic dance and charisma in popular songs, quickly establishing herself as a prominent figure through collaborations with renowned artists and delivering outstanding performances in successful tracks. Today, she aims to expand her reach globally, carrying her diverse cultural background with her as she continues to make waves in the music scene.

Top Brand Affinities

Report Date: 2025-09-08

Nora Fatehi is a clear fit for 18-24 & 25-34 audiences with strength across INDIA, BANGLADESH, PAKISTAN. The audience is heavily male (69%), so messaging can confidently lean into identity, fashion, and status. Tiktok remains the best top-of-funnel driver (338,500 avg views per post); Instagram builds the community layer. Affinity data highlights Maruti, Mahindra, boohoo, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nora Fatehi score 0.48% — Low bucket.

Brand: MarutiBrand: MahindraBrand: boohoo

Followers:56,753,995

Engagements:271,152

Rate:0.5%

Posts:3,092

Avg Likes:269,901

Avg Comments:1,944

Avg Views:435,221

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 56,753,995 · Engagements 271,152 · Rate 0.5% Posts 3,092 · Views 435,221 · Avg Likes 269,901 · Avg Comments 1,944 · Avg Views 435,221	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 57% 25-34: 32% 13-17: 7% 35-44: 4%	Largest: 18-24 (57%); next: 25-34 (32%)
Gender Split	Female: 31% Male: 69% Non-binary/Other: 0%	Skews male (69%)
Top Countries	INDIA (58%) BANGLADESH (12%) PAKISTAN (9%) MOROCCO (4%) UNITED STATES (4%)	Top regions: INDIA (58%), BANGLADESH (12%), PAKISTAN (9%)
Platform Engagement	Instagram: 249,906 avg likes/post · Tiktok: 338,500 avg views/post · Youtube: 96,721 avg views/post	Best reach: Tiktok 338,500 avg views; best engagement: Instagram 249,906 avg likes

Top Brand Affinities

Maruti

Score: 9.65

Mahindra

Score: 6.99

boohoo

Score: 6.52

Bajaj

Score: 5.86

PlayerUnknown's Battlegrounds

Score: 5.78

Steve Madden

Score: 5.29

Snapseed

Score: 4.14

KTM

Score: 3.42

Harrods

Score: 3.15

Fenty beauty

Score: 2.96

musical.ly

Score: 2.80

Travelgram

Score: 2.73

Brand	Category	Score
Maruti		9.65
Mahindra		6.99
boohoo		6.52
Bajaj		5.86
PlayerUnknown's Battlegrounds		5.78
Steve Madden		5.29
Snapseed		4.14
KTM		3.42
Harrods		3.15
Fenty beauty		2.96
musical.ly		2.80
Travelgram		2.73
Gymshark		2.67
ASOS		2.65
Versace		2.45
FashionNova		2.40
MTV		2.30
Levi's		2.11
Ray-Ban		2.10
KFC		1.96
Make Up For Ever		1.90
H&M		1.88
Puma		1.81
A Game of Tones		1.81
Huda Beauty		1.79
Forever 21		1.73
Canon		1.65
Hyundai		1.65
Zara		1.62
Polo Ralph Lauren		1.57
Jaguar		1.56
National Geographic		1.54
WWE		1.52
shein		1.50
Hermès		1.50
Target		1.36
SheInside		1.34
Nikon		1.33
Beats Electronics		1.29
Yamaha		1.26
Vogue		1.21
Tommy Hilfiger		1.17
Reebok		1.16
Yves Saint Laurent		1.13
Suzuki		1.12
FIFA		1.11
McDonald's		1.10
L'Oréal Paris		1.10
Samsung Group		1.09
UFC		1.09