Nininho

Nininho — pop artist from PT.

Nininho Vaz Maia, um artista cigano que mistura pop e flamenco, ganhou destaque em Portugal em 2019 com suas músicas originais no YouTube. Seu objetivo é…

Influence: 50.68% Fanbase: 24.34% Trending: 63.85% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

— • — • —

As of 2025-09-08

349,000

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2026-01-01 00:55:01 UTC

Genres

poppopportuguese pop

Biography

Nininho Vaz Maia, um artista cigano que mistura pop e flamenco, ganhou destaque em Portugal em 2019 com suas músicas originais no YouTube. Seu objetivo é elevar e representar a cultura cigana com orgulho, encontrando no flamenco um estilo musical respeitado, apesar de séculos de conflitos. A fusão explosiva entre flamenco e pop, cantada em português e espanhol, rendeu a Nininho mais de 33 milhões de visualizações no YouTube e em plataformas de streaming, destacando-se com sucessos como "Pégate a mi" e "Quiero Bailar".

Este sucesso coloca em evidência a importância do flamenco, gênero musical declarado Patrimônio Cultural Imaterial da Humanidade pela ONU em 2019, e a capacidade de Nininho Vaz Maia em combinar influências musicais para criar um som único e cativante. Com músicas como "Não Sou Perfeito" e "El Tiempo" ft. Prodígio, Nininho conquista o público, mostrando a força e a beleza da cultura cigana através de sua arte musical inovadora.

Top Brand Affinities

Report Date: 2025-09-08

Nininho engages 18-24 & 25-34 audiences with repeatable results in PORTUGAL, BRAZIL, SPAIN. The fan base skews male-leaning (53%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (648,704 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around leading lifestyle names, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Nininho score 1.52% — Moderate bucket.

Followers:349,000

Engagements:5,289

Rate:1.5%

Posts:37

Avg Likes:5,116

Avg Comments:173

Avg Views:648,704

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 349,000 · Engagements 5,289 · Rate 1.5% Posts 37 · Views 648,704 · Avg Likes 5,116 · Avg Comments 173 · Avg Views 648,704	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 40% 25-34: 34% 35-44: 13% 45-64: 7%	Largest: 18-24 (40%); next: 25-34 (34%)
Gender Split	Female: 47% Male: 53% Non-binary/Other: 0%	Skews male (53%)
Top Countries	PORTUGAL (76%) BRAZIL (4%) SPAIN (3%) FRANCE (3%) LUXEMBOURG (2%)	Top regions: PORTUGAL (76%), BRAZIL (4%), SPAIN (3%)
Platform Engagement	Youtube: 648,704 avg views/post	Best reach: Youtube 648,704 avg views; best engagement: Youtube 5,116 avg likes