Niki and the Dove
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-15
30,017
Social Media Followers
As of 2025-09-15
00:00:00
Hours Airplay
2025-12-07 18:15:42 UTC
Genres
Biography
Their albums, 'Instinct' and 'Everybody’s Heart Is Broken Now', showcase their dedication to crafting pop songs with a focus on melody and craftsmanship. The latter album, featuring singles like 'Play It On My Radio' and 'So Much It Hurts', earned them nominations at the Swedish Grammy Awards and a win for 'Pop Of The Year' at the P3 Gold Awards in 2017. Their latest single, 'Sushi King', continues to showcase their evolution as artists.
Niki and the Dove commands interest from 18-24 & 25-34 audiences in UNITED STATES, BRAZIL, UNITED KINGDOM. With a heavily male (60%) base, collaborations tied to style, access, or drops tend to land. Youtube delivers predictable visibility (4,765 avg views per post); Youtube delivers the receipts in replies and shares. Affinity overlap with Tele2, MOOG, Ericsson points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 30,017 · Engagements 219 · Rate 0.7% Posts 1,238 · Views 4,765 · Avg Likes 198 · Avg Comments 25 · Avg Views 4,765 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 44% 25-34: 39% 35-44: 10% 45-64: 4% |
Largest: 18-24 (44%); next: 25-34 (39%) |
| Gender Split |
Female: 40% Male: 60% Non-binary/Other: 0% |
Skews male (60%) |
| Top Countries |
UNITED STATES (23%) BRAZIL (9%) UNITED KINGDOM (8%) MEXICO (6%) CANADA (6%) |
Top regions: UNITED STATES (23%), BRAZIL (9%), UNITED KINGDOM (8%) |
| Platform Engagement | Instagram: 48 avg likes/post · Youtube: 4,765 avg views/post | Best reach: Youtube 4,765 avg views; best engagement: Youtube 150 avg likes |
Top Brand Affinities
Tele2
MOOG
Ericsson
Mixcloud
Ableton
Akai
Amazon Music
Pro Tools
Acne Studios
Spotify Music
Pioneer
Lollapalooza
| Brand | Category | Score |
|---|---|---|
| Tele2 | 51.89 | |
| MOOG | 47.30 | |
| Ericsson | 36.04 | |
| Mixcloud | 19.46 | |
| Ableton | 15.74 | |
| Akai | 12.72 | |
| Amazon Music | 12.61 | |
| Pro Tools | 9.41 | |
| Acne Studios | 9.03 | |
| Spotify Music | 9.01 | |
| Pioneer | 7.57 | |
| Lollapalooza | 7.12 | |
| Carlsberg | 6.77 | |
| Maison Margiela | 6.54 | |
| Vivienne Westwood | 6.27 | |
| Tate Modern | 6.22 | |
| SoundCloud | 5.84 | |
| Alexander McQueen | 5.81 | |
| Coachella | 5.45 | |
| Miu Miu | 4.89 | |
| Urban Outfitters | 4.77 | |
| Dr. Martens | 4.61 | |
| Loewe | 4.39 | |
| Kickstarter | 4.35 | |
| iHeartRadio Music Awards | 4.11 | |
| Aperol | 3.95 | |
| Summit Entertainment | 3.91 | |
| Tinder | 3.90 | |
| Vogue | 3.85 | |
| Warner Bros | 3.67 | |
| Polaroid | 3.67 | |
| Coors | 3.66 | |
| Beats Electronics | 3.59 | |
| MTV | 3.50 | |
| Taco Bell | 3.48 | |
| Leica | 3.45 | |
| Showtime | 3.38 | |
| Airbnb | 3.16 | |
| Paramount Pictures | 3.12 | |
| Kodak | 3.04 | |
| Volvo | 3.04 | |
| ASOS | 3.02 | |
| Columbia Pictures | 3.02 | |
| TOM FORD | 2.81 | |
| NBC | 2.78 | |
| Fendi | 2.64 | |
| Dolce & Gabbana | 2.63 | |
| Lush | 2.62 | |
| Fujifilm | 2.59 | |
| Tomorrowland | 2.56 |
Official Profiles
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LoginArtist: Niki and the Dove
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
