Nico de Andrea
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
52,306
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 09:52:32 UTC
Genres
Biography
Collaborating with esteemed artists like BLOND:ISH and Eli & Fur, and remixing Grammy-nominated musicians, Nico De Andrea's career has reached new heights. With recent releases on Armada such as "My Everything" and "Worst Case Scenario," alongside performing globally in over 40 countries at prestigious venues like Pacha Ibiza and Ministry of Sound London, Nico continues to captivate audiences worldwide, solidifying his status as a rising star in the industry.
Nico de Andrea commands interest from 25-34 & 18-24 audiences in CôTE D’IVOIRE, ROMANIA, SOUTH AFRICA. With a heavily male (77%) base, collaborations tied to style, access, or drops tend to land. Tiktok delivers predictable visibility (1,361 avg views per post); Instagram delivers the receipts in replies and shares. Affinity overlap with Pioneer, Perrier-Jouët, Mixcloud points squarely at streetwear, music platforms, and lifestyle products. Expect awareness that shows up in the comments—not just in the reports.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 52,306 · Engagements 495 · Rate 0.9% Posts 1,325 · Views 1,989 · Avg Likes 483 · Avg Comments 71 · Avg Views 1,989 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 47% 18-24: 35% 35-44: 13% 45-64: 3% |
Largest: 25-34 (47%); next: 18-24 (35%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
CôTE D’IVOIRE (17%) ROMANIA (14%) SOUTH AFRICA (13%) IRAN (11%) MALI (10%) |
Top regions: CôTE D’IVOIRE (17%), ROMANIA (14%), SOUTH AFRICA (13%) |
| Platform Engagement | Instagram: 400 avg likes/post · Tiktok: 1,361 avg views/post · Youtube: 628 avg views/post | Best reach: Tiktok 1,361 avg views; best engagement: Instagram 400 avg likes |
Top Brand Affinities
Pioneer
Perrier-Jouët
Mixcloud
Dom Pérignon
Belvedere
Ableton
Warner Music
Accor Hotels
Tomorrowland
Ricard
Sennheiser
Air France
| Brand | Category | Score |
|---|---|---|
| Pioneer | 75.35 | |
| Perrier-Jouët | 53.22 | |
| Mixcloud | 51.50 | |
| Dom Pérignon | 46.23 | |
| Belvedere | 34.10 | |
| Ableton | 27.24 | |
| Warner Music | 26.16 | |
| Accor Hotels | 25.17 | |
| Tomorrowland | 24.26 | |
| Ricard | 22.32 | |
| Sennheiser | 21.99 | |
| Air France | 19.05 | |
| Sandro | 18.55 | |
| Trancefamily | 18.47 | |
| Grey Goose | 17.00 | |
| REVOLVE | 15.59 | |
| Galeries Lafayette | 15.41 | |
| MOOG | 14.26 | |
| Palm Angels | 13.90 | |
| Audemars Piguet | 13.31 | |
| SoundCloud | 12.93 | |
| Akai | 12.55 | |
| Chopard | 12.54 | |
| Moët & Chandon | 11.45 | |
| JACQUEMUS | 11.22 | |
| Evian | 11.06 | |
| All Saints | 10.95 | |
| Amazon Music | 10.24 | |
| New Era | 9.77 | |
| Jumeirah | 9.53 | |
| Dsquared | 9.23 | |
| The Ritz-Carlton | 9.09 | |
| Four Seasons | 8.85 | |
| Acne Studios | 8.76 | |
| Calzedonia | 6.98 | |
| Maison Margiela | 6.45 | |
| American Airlines | 6.31 | |
| KARL LAGERFELD | 5.76 | |
| BALMAIN | 5.74 | |
| Spotify Music | 5.73 | |
| Marriott | 5.71 | |
| Longchamp | 5.68 | |
| Montblanc | 5.58 | |
| Kickstagram | 5.33 | |
| Loewe | 5.29 | |
| Beats Electronics | 5.27 | |
| Yves Saint Laurent | 5.03 | |
| Coachella | 4.74 | |
| Christian Louboutin | 4.68 | |
| Garnier | 4.66 |
Official Profiles
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
