Nicky Romero

Nicky Romero

Country: NL | Gender: male

Influence: 69.95% Fanbase: 76.17% Trending: 66.84% Career Level: Superstar

Top Brand Affinity

Highest overlapping lifestyle brand

Pioneer • 26.96% • Very Strong

As of 2025-09-26

4,765,630

Social Media Followers

As of 2025-09-26

00:00:00

Hours Airplay

2025-12-07 08:49:16 UTC

Genres

popdance popelectronictropical houseedmelectro housepop dancepop edmprogressive housedancedutch edmprogressive electro housebig roomdutch houseelectronic

Biography

Nicky Romero, a prominent figure in electronic dance music, has established himself as a DJ, producer, and label owner. Known for hits like "Toulouse" and "I Could Be the One," his extensive discography showcases his adaptability within the genre. As the founder of Protocol Recordings, Nicky has collaborated with industry heavyweights such as David Guetta and Dimitri Vegas & Like Mike, solidifying his influence in the electronic music scene.

Nicky Romero Marketing Affinity & Brand Fit Data

Report Date: 2025-09-26

Nicky Romero engages 18-24 & 25-34 audiences with repeatable results in BRAZIL, UNITED STATES, MEXICO. The fan base skews heavily male (79%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (50,500 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Pioneer, Tomorrowland, Trancefamily, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Nicky Romero score 0.34%Low bucket.
Brand: PioneerBrand: TomorrowlandBrand: Trancefamily
Followers:4,765,630
Engagements:15,969
Rate:0.3%
Posts:4,731
Views:80,934
Avg Likes:14,796
Avg Comments:423
Avg Views:80,934

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 4,765,630 · Engagements 15,969 · Rate 0.3%
Posts 4,731 · Views 80,934 · Avg Likes 14,796 · Avg Comments 423 · Avg Views 80,934
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 62%
25-34: 28%
13-17: 6%
35-44: 4%
Largest: 18-24 (62%); next: 25-34 (28%)
Gender Split Female: 21%
Male: 79%
Non-binary/Other: 0%
Skews male (79%)
Top Countries BRAZIL (9%)
UNITED STATES (7%)
MEXICO (7%)
COLOMBIA (5%)
INDIA (5%)
Top regions: BRAZIL (9%), UNITED STATES (7%), MEXICO (7%)
Platform Engagement Instagram: 10,880 avg likes/post · Tiktok: 50,500 avg views/post · Youtube: 30,434 avg views/post Best reach: Tiktok 50,500 avg views; best engagement: Instagram 10,880 avg likes

Top Brand Affinities

Pioneer
Score: 26.96
Tomorrowland
Score: 24.62
Trancefamily
Score: 22.21
Movistar
Score: 15.05
Amazon Music
Score: 12.76
Mixcloud
Score: 11.71
Sennheiser
Score: 10.57
Ableton
Score: 10.28
Efteling
Score: 8.96
KLM
Score: 8.09
Absolut
Score: 6.04
Amstel
Score: 5.28
Brand Category Score
Pioneer 26.96
Tomorrowland 24.62
Trancefamily 22.21
Movistar 15.05
Amazon Music 12.76
Mixcloud 11.71
Sennheiser 10.57
Ableton 10.28
Efteling 8.96
KLM 8.09
Absolut 6.04
Amstel 5.28
SoundCloud 4.73
Lollapalooza 4.22
Smirnoff 4.04
Aston Martin 3.44
Beats Electronics 3.04
Heineken 3.02
Monster Beverage 2.97
Pull&Bear 2.87
Boeing 2.65
Red Bull 2.64
Ferrari 2.62
Budweiser 2.54
Philips 2.31
The North Face 2.19
Spotify Music 2.15
Dolce & Gabbana 2.15
McLaren 1.94
NBA 1.93
GoPro 1.91
Bugatti 1.85
Lamborghini 1.82
Coachella 1.80
Versace 1.76
FIFA 1.73
Hollister Co 1.69
Jack Daniels 1.68
Warner Bros 1.64
Bershka 1.63
Aperol 1.63
Maserati 1.61
Grand Theft Auto 1.60
Puma 1.59
Transformers 1.59
Oakley 1.55
Under Armour 1.54
PlayStation 1.46
Audi 1.46
NFL 1.45

Official Profiles

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Artist: Nicky Romero

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

The map shows every radio station that aired Nicky Romero today. Use the controls to highlight stations with the most or least airtime.

Top 10 Songs Played Today

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Total Streams (2025-09-26)

Total: 16,903,249

PLATFORM TOTAL %
Anghami Anghami 11,890,429 70.34%
Spotify Spotify 4,411,738 26.10%
Last.fm Last.fm 499,441 2.95%
Yandex Yandex 99,389 0.59%
Jiosaavn Jiosaavn 2,252 0.01%
Audiomack Audiomack 0 0.00%
Pandora Pandora 0 0.00%
Tidal Tidal 0 0.00%
YouTube Artist YouTube Artist 0 0.00%

Concerts

Upcoming events from today (UTC) to the next 6 months.

Date/Time (UTC) Event Venue Location Tickets
2025-12-20 06:30 UTC Nicky Romero Zouk Nightclub Las Vegas, United States
2025-12-21 06:00 UTC Nicky Romero Academy LA Los Angeles, United States

Trending Artist