Nic D
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
2,660,622
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 20:34:47 UTC
Genres
Biography
Nic D engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, CANADA, BRAZIL. The fan base skews heavily male (67%), giving a straightforward map for media and merchandising. Velocity is clearest on Tiktok (281,100 avg views per post), while Tiktok keeps conversation loops active. Affinity patterns cluster around Barstool Sports, Amazon Music, Titleist, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 2,660,622 · Engagements 41,255 · Rate 1.6% Posts 1,032 · Views 302,697 · Avg Likes 34,904 · Avg Comments 411 · Avg Views 302,697 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 54% 25-34: 34% 35-44: 6% 13-17: 6% |
Largest: 18-24 (54%); next: 25-34 (34%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (60%) CANADA (6%) BRAZIL (5%) MEXICO (4%) UNITED KINGDOM (4%) |
Top regions: UNITED STATES (60%), CANADA (6%), BRAZIL (5%) |
| Platform Engagement | Instagram: 4,701 avg likes/post · Tiktok: 281,100 avg views/post · Youtube: 21,597 avg views/post | Best reach: Tiktok 281,100 avg views; best engagement: Tiktok 29,200 avg likes |
Top Brand Affinities
Barstool Sports
Amazon Music
Titleist
Pro Tools
MamaBear
Coors
Bud Light
Free People
Chick-fil-A
ESPN
Taco Bell
Carhartt
| Brand | Category | Score |
|---|---|---|
| Barstool Sports | 12.33 | |
| Amazon Music | 9.49 | |
| Titleist | 8.93 | |
| Pro Tools | 8.63 | |
| MamaBear | 6.99 | |
| Coors | 6.29 | |
| Bud Light | 5.51 | |
| Free People | 5.44 | |
| Chick-fil-A | 5.42 | |
| ESPN | 5.35 | |
| Taco Bell | 5.08 | |
| Carhartt | 5.00 | |
| Busch | 4.94 | |
| Ableton | 4.80 | |
| Pacific Northwest Wonderland | 4.76 | |
| Verizon | 4.72 | |
| Lululemon Athletica | 4.69 | |
| OLD NAVY | 4.49 | |
| Moda Praia | 4.38 | |
| Margaritaville | 4.29 | |
| Beats Electronics | 4.10 | |
| SoundCloud | 4.07 | |
| Lollapalooza | 4.05 | |
| American Eagle | 3.96 | |
| NBC | 3.74 | |
| Urban Outfitters | 3.69 | |
| Spotify Music | 3.61 | |
| Showtime | 3.59 | |
| Heinz | 3.50 | |
| Jeep | 3.30 | |
| Under Armour | 3.18 | |
| Gatorade | 3.08 | |
| Monster Beverage | 2.95 | |
| Babybump | 2.88 | |
| NHL | 2.83 | |
| Sunnies Studios | 2.77 | |
| Oakley | 2.62 | |
| MTV | 2.59 | |
| Costco | 2.56 | |
| The Olympic Games | 2.51 | |
| Bellagio | 2.37 | |
| Chipotle Mexican Grill | 2.27 | |
| Coachella | 2.19 | |
| Ubisoft | 2.19 | |
| Sneakerhead | 2.11 | |
| Budweiser | 2.08 | |
| Pepsi | 2.08 | |
| Tinder | 2.04 | |
| Chrysler | 2.03 | |
| Vans | 1.99 |
Official Profiles
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LoginArtist: Nic D
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
