Nena Daconte

Nena Daconte

Country: ES

Influence: 50.09% Fanbase: 27.00% Trending: 61.63% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Estrella Galícia • 61.63% • Very Strong

As of 2025-09-09

145,437

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:04:40 UTC

Genres

poppoplatin popspanish popindie pop

Biography

Nena Daconte, liderado por María Meneses, es un exitoso proyecto musical español. Con múltiples éxitos, ha alcanzado el número uno en las listas de radio y ha sido galardonado con un Premio Ondas. Meneses compone utilizando la guitarra y el piano, y actualmente está presentando "Vuela", el primer sencillo de su próximo álbum.

Nena Daconte Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Nena Daconte has momentum with 18-24 & 25-34 audiences—particularly in SPAIN, MEXICO, PERU. A female-leaning (54%) profile supports collaborations that trade on identity and lifestyle. Tiktok provides the headline exposure at 53,200 avg views per post, and Tiktok keeps engagement compounding. Audience overlap with Estrella Galícia, El Corte Ingles, Fnac signals obvious wins in streetwear, music platforms, and lifestyle products. For marketers, it’s the rare combination of fit, frequency, and flair.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Nena Daconte score 3.59%Very Strong bucket.
Brand: Estrella GalíciaBrand: El Corte InglesBrand: Fnac
Followers:145,437
Engagements:5,226
Rate:3.6%
Posts:746
Views:69,748
Avg Likes:4,801
Avg Comments:206
Avg Views:69,748

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 145,437 · Engagements 5,226 · Rate 3.6%
Posts 746 · Views 69,748 · Avg Likes 4,801 · Avg Comments 206 · Avg Views 69,748
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 49%
25-34: 33%
35-44: 10%
13-17: 5%
Largest: 18-24 (49%); next: 25-34 (33%)
Gender Split Female: 54%
Male: 46%
Non-binary/Other: 0%
Skews female (54%)
Top Countries SPAIN (67%)
MEXICO (8%)
PERU (4%)
CHILE (3%)
ITALY (3%)
Top regions: SPAIN (67%), MEXICO (8%), PERU (4%)
Platform Engagement Instagram: 1,384 avg likes/post · Tiktok: 53,200 avg views/post · Youtube: 16,548 avg views/post Best reach: Tiktok 53,200 avg views; best engagement: Tiktok 2,921 avg likes

Top Brand Affinities

Estrella Galícia
Score: 61.63
El Corte Ingles
Score: 39.73
Fnac
Score: 32.33
Alpargatas
Score: 17.57
Iberia
Score: 15.61
PLAYMOBIL
Score: 12.97
Lidl
Score: 8.88
Movistar
Score: 8.49
Daewoo
Score: 8.27
Amazon Music
Score: 7.87
Thermomix
Score: 7.46
Patek Philippe
Score: 6.71
Brand Category Score
Estrella Galícia 61.63
El Corte Ingles 39.73
Fnac 32.33
Alpargatas 17.57
Iberia 15.61
PLAYMOBIL 12.97
Lidl 8.88
Movistar 8.49
Daewoo 8.27
Amazon Music 7.87
Thermomix 7.46
Patek Philippe 6.71
Pull&Bear 6.39
VidaSana 6.34
DeLorean Motor Company 6.33
Décathlon 6.16
Pantone Inc 5.88
Primark 5.52
Cafecito 5.48
Loewe 5.30
Ryanair 5.06
Stradivarius 4.58
Final Fantasy 3.96
Summit Entertainment 3.64
AliExpress 3.49
ASOS 3.42
Dr. Martens 3.34
Tinder 3.11
Columbia Pictures 3.10
Polaroid 2.94
Kodak 2.92
NBC 2.86
Fujifilm 2.84
Montblanc 2.74
Spotify Music 2.54
Bershka 2.42
HBO 2.32
MTV 2.21
IKEA 2.16
Carrefour 2.16
Tomorrowland 2.15
Zara 2.13
New Balance 2.10
Pixar 2.08
Vans 2.05
Vogue 1.96
AMC 1.95
Star Wars 1.91
Coca-Cola 1.90
H&M 1.83

Official Profiles

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Artist: Nena Daconte

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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