なとり

なとり from JP.

Natori is a 20-year-old singer-songwriter known for blending various genres with a seductive vocal style. He gained popularity both in Japan and…

Influence: 63.38% Fanbase: 52.50% Trending: 68.83% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

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As of 2025-09-10

1,411,800

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2026-01-01 13:39:24 UTC

Biography

Natori is a 20-year-old singer-songwriter known for blending various genres with a seductive vocal style. He gained popularity both in Japan and internationally, with hits like "Overdose" and "Friday Night." Natori released his debut album "Gekijo" in December 2023 and performed his first solo concerts in Tokyo and Osaka in March 2024. His song "Absolute Zero" was featured as the opening theme for the anime "WIND BREAKER" in May 2024, and he collaborated with imase on a highly anticipated track in August 2024. In February 2025, his music video for "DRESSING ROOM" surpassed 1 million views on YouTube.

Natori's track "Overdose" achieved over 400 million streams and topped Spotify's viral charts in several countries. Despite maintaining a mysterious persona, Natori's music has resonated with a wide audience, marking his rapid rise in the music industry since his debut in May 2021. His success on streaming platforms like Spotify and TikTok has solidified his position as a rising star in the music scene, with his songs consistently garnering millions of streams and views.

Top Brand Affinities

Report Date: 2025-09-10

なとり indexes high with fans in the 18-24 range in JAPAN, THAILAND, INDONESIA. The skew is female-leaning (54%), which clarifies product positioning and tone. Momentum is most visible on Youtube with 1,753,707 avg views per post; Youtube rounds out day-to-day engagement. The brand graph leans toward leading lifestyle names, making streetwear, music platforms, and lifestyle products a natural test bed. Choose なとり when the KPI is cultural lift plus measurable fan actions.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist なとり score 5.38% — Very Strong bucket.

Followers:1,411,800

Engagements:76,011

Rate:5.4%

Posts:123

Avg Likes:70,177

Avg Comments:1,329

Avg Views:2,007,257

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 1,411,800 · Engagements 76,011 · Rate 5.4% Posts 123 · Views 2,007,257 · Avg Likes 70,177 · Avg Comments 1,329 · Avg Views 2,007,257	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 63% 25-34: 22% 13-17: 12% 35-44: 2%	Largest: 18-24 (63%); next: 25-34 (22%)
Gender Split	Female: 54% Male: 46% Non-binary/Other: 0%	Skews female (54%)
Top Countries	JAPAN (24%) THAILAND (12%) INDONESIA (9%) UNITED STATES (8%) TAIWAN (8%)	Top regions: JAPAN (24%), THAILAND (12%), INDONESIA (9%)
Platform Engagement	Tiktok: 253,550 avg views/post · Youtube: 1,753,707 avg views/post	Best reach: Youtube 1,753,707 avg views; best engagement: Youtube 38,477 avg likes