Naomi Raine

Naomi Raine — spirituals artist from US.

Naomi, an accomplished musician known for her songwriting and powerful vocals, is dedicated to creating music that inspires worship and unity within the…

Influence: 61.56% Fanbase: 37.52% Trending: 73.58% Career Level: Mainstream

Top Brand Affinity

Highest overlapping lifestyle brand

Shea Moisture • 16.83% • Very Strong

As of 2025-09-08

2,541,313

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 11:35:17 UTC

Genres

spiritualschristianchristian music

Biography

Naomi, an accomplished musician known for her songwriting and powerful vocals, is dedicated to creating music that inspires worship and unity within the Christian community. Her impact was first felt with the viral single "Pour Me Out," resonating with a younger audience seeking a surrendered life. This message has been a consistent theme in all of her projects, including her latest recording, "Back to Eden" parts 1 and 2. Naomi has collaborated with top artists in Christian music such as Elevation Worship, Todd Dulaney, and Bethel Music, showcasing her talent and commitment to spreading the message of faith through her music.

As a lead artist of the gospel music collective Maverick City Music, Naomi has achieved significant recognition and success, earning multiple prestigious awards including 5 Grammy Awards, Billboard Music Awards, Dove Awards, Stellar Awards, and an American Music Award. Her vocal leadership on songs like "Story I’ll Tell," "Jireh," and the RIAA Gold-certified "Promises" has solidified her position as a powerhouse in the music industry, celebrated for her talent and contributions to the gospel music genre.

Top Brand Affinities

Report Date: 2025-09-08

Naomi Raine stands out with 25-34 & 18-24 audiences across UNITED STATES, SOUTH AFRICA, NIGERIA. The profile is heavily female (74%), and content lands hardest on Tiktok, where posts average 71,000 avg views per post. Instagram sustains loyal interaction between releases, keeping momentum warm. Affinity clustering shows natural overlap with Shea Moisture, Coach, Houston Livestock Show and Rodeo, pointing to an obvious runway in streetwear, music platforms, and lifestyle products. That mix of scale and cultural fit makes Naomi Raine a low-friction choice for campaigns that need fast awareness and credible adoption.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Naomi Raine score 0.52% — Low bucket.

Brand: Shea MoistureBrand: CoachBrand: Houston Livestock Show and Rodeo

Followers:2,541,313

Engagements:13,327

Rate:0.5%

Posts:4,254

Avg Likes:12,664

Avg Comments:203

Avg Views:88,812

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 2,541,313 · Engagements 13,327 · Rate 0.5% Posts 4,254 · Views 88,812 · Avg Likes 12,664 · Avg Comments 203 · Avg Views 88,812	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	25-34: 44% 18-24: 36% 35-44: 12% 45-64: 4%	Largest: 25-34 (44%); next: 18-24 (36%)
Gender Split	Female: 74% Male: 26% Non-binary/Other: 0%	Skews female (74%)
Top Countries	UNITED STATES (46%) SOUTH AFRICA (7%) NIGERIA (6%) KENYA (6%) BRAZIL (5%)	Top regions: UNITED STATES (46%), SOUTH AFRICA (7%), NIGERIA (6%)
Platform Engagement	Instagram: 6,538 avg likes/post · Tiktok: 71,000 avg views/post · Youtube: 17,812 avg views/post	Best reach: Tiktok 71,000 avg views; best engagement: Instagram 6,538 avg likes

Top Brand Affinities

Shea Moisture

Score: 16.83

Coach

Score: 12.13

Houston Livestock Show and Rodeo

Score: 10.98

Amazon Music

Score: 8.27

Woolworths

Score: 8.26

T.J. Maxx

Score: 8.26

Target

Score: 8.10

Rapha

Score: 6.95

Marshalls

Score: 6.87

OLD NAVY

Score: 6.65

ULTA Beauty

Score: 6.58

Milani Cosmetics

Score: 6.08

Brand	Category	Score
Shea Moisture		16.83
Coach		12.13
Houston Livestock Show and Rodeo		10.98
Amazon Music		8.27
Woolworths		8.26
T.J. Maxx		8.26
Target		8.10
Rapha		6.95
Marshalls		6.87
OLD NAVY		6.65
ULTA Beauty		6.58
Milani Cosmetics		6.08
Chick-fil-A		6.07
Steve Madden		6.02
boohoo		5.45
HomeGoods		5.18
Publix		5.13
Urban Outfitters		4.77
shein		4.44
FashionNova		4.29
Fenty beauty		4.18
NBC		3.87
Verizon		3.79
NORDSTROM		3.67
SheInside		3.60
ASOS		3.31
Forever 21		3.18
Marc Jacobs		3.07
Walmart		2.90
Tarte Cosmetics		2.70
Benefit Cosmetics		2.70
Kylie Cosmetics		2.69
Abercrombie & Fitch		2.68
Sunnies Studios		2.66
Topshop		2.65
Spotify Music		2.64
H&M		2.55
Christian Louboutin		2.47
Lululemon Athletica		2.41
Paramount Pictures		2.34
Chipotle Mexican Grill		2.29
Amazon		2.19
Calvin Klein		2.12
Versace		2.07
Philips		2.03
Airbnb		2.00
Polo Ralph Lauren		1.98
Primark		1.96
Too Faced Cosmetics		1.94
WWE		1.92