Nanci Griffith

Nanci Griffith

Country: US | Gender: female

Influence: 53.42% Fanbase: 28.30% Trending: 65.97% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

• — • —

As of 2025-09-09

618

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-29 02:54:53 UTC

Genres

countrycountry rockamericanlilithfolk & traditionalfolkfolk rocksinger-songwriter

Biography

Nanci Griffith, a revered singer/songwriter from Texas, crafted emotionally rich songs that resonated with universal themes, blending folk, country, and rock influences into her "folkabilly" sound. Her 1984 album Once in a Very Blue Moon marked a creative breakthrough, with subsequent releases like Other Voices, Other Rooms and Hearts in Mind showcasing her talent for blending personal storytelling with progressive social commentary. Griffith's career took off after winning the Kerrville Folk Festival's New Folk Competition, leading to critical acclaim, chart success, and a loyal following in Ireland and the UK.

Born in Seguin, Texas, in 1953, Griffith was raised in Austin surrounded by a creative family and immersed in the local music scene. After pursuing a career in education, she transitioned to full-time music following her competition win in 1978. With a discography spanning genres and collaborations with notable artists, Griffith's music evolved over the years, culminating in her retirement from music in 2012. Despite health challenges, including battles with cancer, she continued to create and perform until her passing in 2021, leaving behind a lasting legacy as a pioneering artist in the folk and Americana music realms.

Nanci Griffith Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Nanci Griffith cuts through with 45-64 & 18-24 audiences and consistency across key English-speaking markets. A heavily male (59%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 101,362 avg views per post, while Youtube preserves the relationship between tentpoles. Affinity lines up with leading lifestyle names, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Nanci Griffith score 144.66%Very Strong bucket.
Followers:618
Engagements:894
Rate:144.7%
Posts:1
Views:101,362
Avg Likes:824
Avg Comments:70
Avg Views:101,362

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 618 · Engagements 894 · Rate 144.7%
Posts 1 · Views 101,362 · Avg Likes 824 · Avg Comments 70 · Avg Views 101,362
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 45-64: 61%
18-24: 14%
25-34: 12%
35-44: 11%
Largest: 45-64 (61%); next: 18-24 (14%)
Gender Split Female: 41%
Male: 59%
Non-binary/Other: 0%
Skews male (59%)
Top Countries No country breakdown.
Platform Engagement Youtube: 101,362 avg views/post Best reach: Youtube 101,362 avg views; best engagement: Youtube 824 avg likes

Top Brand Affinities

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Brand Category Score
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Official Profiles

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Artist: Nanci Griffith

Date Range: 2025-12-29 → 2025-12-29
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Top 10 Songs Played Today

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Total Streams

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Concerts

Upcoming events from today (UTC) to the next 6 months.

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