Naive New Beaters

Naive New Beaters — pop artist from FR.

Naive New Beaters are a French electro-pop band known for their eclectic sound and energetic live performances. Blending elements of pop, hip-hop, and…

Influence: 50.98% Fanbase: 28.10% Trending: 62.42% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Jean-Charles de Castelbajac • 107.91% • Very Strong

As of 2025-09-10

40,475

Social Media Followers

As of 2025-09-10

00:00:00

Hours Airplay

2025-12-07 10:03:15 UTC

Genres

poppopfrench indie poprockfrench rockpop rockalternativealternativeelectronicnew french touchfrench indietronicaelectrofoxelectronicdance

Biography

Naive New Beaters are a French electro-pop band known for their eclectic sound and energetic live performances. Blending elements of pop, hip-hop, and electronic music, the trio creates catchy, danceable tracks that have gained them a dedicated fan base. With their playful lyrics and infectious beats, Naive New Beaters have carved out a unique space in the music scene, standing out for their creativity and innovation.

Formed in 2008, Naive New Beaters have released several albums and EPs, receiving critical acclaim for their genre-defying music. Their dynamic stage presence and engaging performances have made them a popular act at music festivals and venues around the world. Embracing a DIY ethos and a spirit of experimentation, Naive New Beaters continue to push boundaries and captivate audiences with their fresh and vibrant sound.

Top Brand Affinities

Report Date: 2025-09-10

Naive New Beaters is already in the conversation with 18-24 & 25-34 audiences in FRANCE, BELGIUM, BRAZIL. The audience is heavily male (59%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (6,155 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Jean-Charles de Castelbajac, Accor Hotels, Monoprix points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Naive New Beaters score 0.79% — Low bucket.

Brand: Jean-Charles de CastelbajacBrand: Accor HotelsBrand: Monoprix

Followers:40,475

Engagements:319

Rate:0.8%

Posts:576

Avg Likes:312

Avg Comments:14

Avg Views:6,155

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 40,475 · Engagements 319 · Rate 0.8% Posts 576 · Views 6,155 · Avg Likes 312 · Avg Comments 14 · Avg Views 6,155	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 44% 25-34: 37% 35-44: 10% 13-17: 5%	Largest: 18-24 (44%); next: 25-34 (37%)
Gender Split	Female: 41% Male: 59% Non-binary/Other: 0%	Skews male (59%)
Top Countries	FRANCE (75%) BELGIUM (3%) BRAZIL (2%) UNITED STATES (2%) ARGENTINA (2%)	Top regions: FRANCE (75%), BELGIUM (3%), BRAZIL (2%)
Platform Engagement	Instagram: 224 avg likes/post · Youtube: 6,155 avg views/post	Best reach: Youtube 6,155 avg views; best engagement: Instagram 224 avg likes

Top Brand Affinities

Jean-Charles de Castelbajac

Score: 107.91

Accor Hotels

Score: 99.32

Monoprix

Score: 65.86

Fnac

Score: 63.28

Galeries Lafayette

Score: 47.43

Ricard

Score: 36.51

Air France

Score: 23.67

Longchamp

Score: 19.49

MOOG

Score: 18.44

Garnier

Score: 18.10

Jean Paul Gaultier

Score: 15.57

Kiabi

Score: 15.15

Brand	Category	Score
Jean-Charles de Castelbajac		107.91
Accor Hotels		99.32
Monoprix		65.86
Fnac		63.28
Galeries Lafayette		47.43
Ricard		36.51
Air France		23.67
Longchamp		19.49
MOOG		18.44
Garnier		18.10
Jean Paul Gaultier		15.57
Kiabi		15.15
Leroy Merlin		13.98
Sandro		13.87
Montblanc		13.37
PLAYMOBIL		13.11
Perrier		12.71
Hema		12.61
Vichy		12.27
Evian		10.88
JACQUEMUS		10.78
Décathlon		9.24
Bonneville		8.04
Tate Modern		7.94
Bim		7.56
Lanvin		7.15
Acne Studios		7.08
Lollapalooza		6.71
Ableton		6.70
KARL LAGERFELD		6.21
Kodak		5.79
Volcom		5.71
Summit Entertainment		5.65
Guerlain		5.62
Citroen		5.45
Polaroid		5.34
Elle Magazine		5.03
Yves Saint Laurent		4.94
Hublot		4.83
Peugeot		4.55
Alpinestars		4.40
Olympus		4.38
Ducati		4.25
Haribo		3.94
Cartier		3.92
Leica		3.91
Tarte Cosmetics		3.87
Dr. Martens		3.76
NBC		3.67
Rover		3.55