Na-Kel Smith

Na-Kel Smith — hip-hop & rap artist from US.

"Only the real can relate" is a declaration often seen alongside social media handles such as @racecarstuntman, @kingskateboards, and @hardieshardware. This…

Influence: 50.22% Fanbase: 20.25% Trending: 65.21% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Alien Workshop • 132.15% • Very Strong

As of 2025-09-22

496,543

Social Media Followers

As of 2025-09-22

00:00:00

Hours Airplay

2025-12-07 11:32:52 UTC

Genres

hip-hop & raphip-hop/rapexperimental hip hophip hop

Biography

"Only the real can relate" is a declaration often seen alongside social media handles such as @racecarstuntman, @kingskateboards, and @hardieshardware. This phrase embodies a sense of exclusivity and authenticity, suggesting that those who understand or engage with certain activities or lifestyles are part of an elite group.

These social media tags like @racecarstuntman, @kingskateboards, and @hardieshardware serve as markers of identity and belonging within specific subcultures. By using these handles alongside the statement "Only the real can relate," individuals are signaling their involvement in activities or communities that require a certain level of skill, knowledge, or dedication to truly understand and appreciate.

Top Brand Affinities

Report Date: 2025-09-22

Na-Kel Smith speaks to 18-24 & 25-34 audiences with measurable traction in UNITED STATES, UNITED KINGDOM, CANADA. Composition is heavily male (89%), which tightens creative strategy without sacrificing scale. Youtube is the reach engine (20,787 avg views per post), and Instagram supplies credible back-and-forth with core fans. Affinity clusters near Alien Workshop, Zumiez, SkateSpot, suggesting category lift in streetwear, music platforms, and lifestyle products. The result is a partnership that feels earned, not forced.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Na-Kel Smith score 1.38% — Moderate bucket.

Brand: Alien WorkshopBrand: ZumiezBrand: SkateSpot

Followers:496,543

Engagements:6,850

Rate:1.4%

Posts:81

Avg Likes:6,782

Avg Comments:153

Avg Views:20,787

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 496,543 · Engagements 6,850 · Rate 1.4% Posts 81 · Views 20,787 · Avg Likes 6,782 · Avg Comments 153 · Avg Views 20,787	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 55% 25-34: 29% 13-17: 8% 35-44: 5%	Largest: 18-24 (55%); next: 25-34 (29%)
Gender Split	Female: 11% Male: 89% Non-binary/Other: 0%	Skews male (89%)
Top Countries	UNITED STATES (60%) UNITED KINGDOM (7%) CANADA (5%) AUSTRALIA (3%) FRANCE (2%)	Top regions: UNITED STATES (60%), UNITED KINGDOM (7%), CANADA (5%)
Platform Engagement	Instagram: 5,830 avg likes/post · Youtube: 20,787 avg views/post	Best reach: Youtube 20,787 avg views; best engagement: Instagram 5,830 avg likes

Top Brand Affinities

Alien Workshop

Score: 132.15

Zumiez

Score: 34.84

SkateSpot

Score: 27.26

DC Shoes

Score: 23.97

True Religion

Score: 20.65

Supreme

Score: 14.09

Arc'teryx

Score: 12.47

Jean Paul Gaultier

Score: 12.42

Stüssy

Score: 12.27

New Era

Score: 12.19

Vivienne Westwood

Score: 12.00

Volcom

Score: 11.95

Brand	Category	Score
Alien Workshop		132.15
Zumiez		34.84
SkateSpot		27.26
DC Shoes		23.97
True Religion		20.65
Supreme		14.09
Arc'teryx		12.47
Jean Paul Gaultier		12.42
Stüssy		12.27
New Era		12.19
Vivienne Westwood		12.00
Volcom		11.95
Carhartt		11.83
Marni		10.37
Acne Studios		9.26
Vans		7.26
SoundCloud		7.17
Champion		7.02
Stone Island		6.61
Kodak		6.45
Maison Margiela		5.98
Nice Kicks		5.33
The North Face		4.96
Ableton		4.88
Coach		4.70
Leica		4.46
Coachella		4.41
Polo Ralph Lauren		3.99
Converse		3.73
Sneakerhead		3.62
Dr. Martens		3.60
Beats Electronics		3.37
Hennessy		3.18
Monster Beverage		3.18
Fujifilm		3.13
GAP		3.13
Nike		3.11
Timberland		3.08
Gatorade		3.08
New Balance		3.06
Balenciaga		2.89
Panasonic		2.87
Nickelodeon		2.83
Versace		2.82
MTV		2.67
Los Angeles Lakers		2.65
Adidas		2.60
Spotify Music		2.58
Sprite		2.55
Levi's		2.50