Mystery Jets

Mystery Jets — rock artist from GB.

Mystery Jets emerged in the mid noughties from London's Eel Pie Island, known for their unique relationships within the band. Lead singer Blaine Harrison,…

Influence: 56.45% Fanbase: 41.78% Trending: 63.78% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Fred Perry • 26.01% • Very Strong

As of 2025-09-09

47,744

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 11:30:54 UTC

Genres

rockmodern rockrockpsychedelic rockalternativeindie rocknew ravealternativeelectronicalternative dance

Biography

Mystery Jets emerged in the mid noughties from London's Eel Pie Island, known for their unique relationships within the band. Lead singer Blaine Harrison, drummer Kapil Trivedi, and bass player Jack Flanagan create a dynamic group, with Blaine's father, Henry Harrison, also contributing to their creative process.

Their sixth album, A Billion Heartbeats, was inspired by Blaine's experiences living near Trafalgar Square during a year of protests. Released in April 2020, the album reflects the band's shift towards outward perspectives, serving as a mirror to society without imposing direct opinions.

Top Brand Affinities

Report Date: 2025-09-09

Mystery Jets is already in the conversation with 18-24 & 25-34 audiences in UNITED KINGDOM, UNITED STATES, MEXICO. The audience is female-leaning (51%), so brand cues around fashion, access, and lifestyle earn attention. Tiktok produces steady reach (2,429 avg views per post); Instagram confirms credibility in-thread. Affinity proximity to Fred Perry, Waitrose, Tate Modern points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Mystery Jets score 1.84% — Moderate bucket.

Brand: Fred PerryBrand: WaitroseBrand: Tate Modern

Followers:47,744

Engagements:880

Rate:1.8%

Posts:1,264

Avg Likes:859

Avg Comments:24

Avg Views:3,854

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 47,744 · Engagements 880 · Rate 1.8% Posts 1,264 · Views 3,854 · Avg Likes 859 · Avg Comments 24 · Avg Views 3,854	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 33% 35-44: 7% 13-17: 6%	Largest: 18-24 (52%); next: 25-34 (33%)
Gender Split	Female: 51% Male: 49% Non-binary/Other: 0%	Skews female (51%)
Top Countries	UNITED KINGDOM (21%) UNITED STATES (11%) MEXICO (11%) BRAZIL (6%) THAILAND (4%)	Top regions: UNITED KINGDOM (21%), UNITED STATES (11%), MEXICO (11%)
Platform Engagement	Instagram: 724 avg likes/post · Tiktok: 2,429 avg views/post · Youtube: 1,425 avg views/post	Best reach: Tiktok 2,429 avg views; best engagement: Instagram 724 avg likes

Top Brand Affinities

Fred Perry

Score: 26.01

Waitrose

Score: 18.71

Tate Modern

Score: 18.20

MOOG

Score: 15.59

Eurostar

Score: 15.38

Mixcloud

Score: 14.55

All Saints

Score: 13.75

Morrisons

Score: 13.51

Sainsbury's

Score: 12.52

Deliveroo

Score: 12.31

Vauxhall

Score: 11.52

Dr. Martens

Score: 11.20

Brand	Category	Score
Fred Perry		26.01
Waitrose		18.71
Tate Modern		18.20
MOOG		15.59
Eurostar		15.38
Mixcloud		14.55
All Saints		13.75
Morrisons		13.51
Sainsbury's		12.52
Deliveroo		12.31
Vauxhall		11.52
Dr. Martens		11.20
Selfridges		10.80
Depop		9.93
Next		9.32
Carlsberg		9.13
Paul Smith		8.88
Vivienne Westwood		8.76
Amazon Music		8.65
Marks & Spencer		8.44
BBC		7.61
ASOS		7.07
Topshop		6.89
Guinness		6.77
Atmos		6.75
Tesco		6.50
Spotify Music		5.64
New Line Cinema		5.50
Lollapalooza		5.43
Pilsner Urquell		5.42
Ableton		5.09
Kodak		4.79
Showtime		4.67
Polaroid		4.45
Urban Outfitters		4.25
Lush		4.21
Aperol		4.13
ALDI		4.12
Sunnies Studios		4.05
Columbia Pictures		3.90
Harrods		3.87
Baileys		3.87
Primark		3.72
Olympus		3.69
Fujifilm		3.61
Emporium		3.59
Coachella		3.56
Summit Entertainment		3.33
Cadbury		3.25
SoundCloud		3.24