Myles Erlick
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-13
1,190,534
Social Media Followers
As of 2025-09-13
00:00:00
Hours Airplay
2025-12-07 11:39:43 UTC
Genres
Biography
Myles Erlick cuts through with 18-24 & 25-34 audiences and consistency across UNITED STATES, UNITED KINGDOM, CANADA. A heavily female (71%) profile rewards creative that treats fans like insiders. Performance peaks on Tiktok with 15,600 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Capezio, Scotiabank, Amazon Music, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,190,534 · Engagements 1,428 · Rate 0.1% Posts 1,906 · Views 23,070 · Avg Likes 1,397 · Avg Comments 34 · Avg Views 23,070 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 60% 25-34: 20% 13-17: 12% 35-44: 5% |
Largest: 18-24 (60%); next: 25-34 (20%) |
| Gender Split |
Female: 71% Male: 29% Non-binary/Other: 0% |
Skews female (71%) |
| Top Countries |
UNITED STATES (18%) UNITED KINGDOM (17%) CANADA (10%) AUSTRALIA (8%) ITALY (5%) |
Top regions: UNITED STATES (18%), UNITED KINGDOM (17%), CANADA (10%) |
| Platform Engagement | Instagram: 881 avg likes/post · Tiktok: 15,600 avg views/post · Youtube: 7,470 avg views/post | Best reach: Tiktok 15,600 avg views; best engagement: Instagram 881 avg likes |
Top Brand Affinities
Capezio
Scotiabank
Amazon Music
iHeartRadio Music Awards
American Eagle
NBC
Budweiser
Primark
CBS Television Studios
Topshop
Urban Outfitters
Nickelodeon
| Brand | Category | Score |
|---|---|---|
| Capezio | 43.18 | |
| Scotiabank | 13.53 | |
| Amazon Music | 11.47 | |
| iHeartRadio Music Awards | 6.78 | |
| American Eagle | 6.18 | |
| NBC | 6.06 | |
| Budweiser | 4.32 | |
| Primark | 3.63 | |
| CBS Television Studios | 3.59 | |
| Topshop | 3.44 | |
| Urban Outfitters | 3.32 | |
| Nickelodeon | 3.21 | |
| CBS | 3.18 | |
| Abercrombie & Fitch | 2.97 | |
| NHL | 2.97 | |
| Sunnies Studios | 2.92 | |
| Monster Beverage | 2.60 | |
| shein | 2.56 | |
| ASOS | 2.43 | |
| Under Armour | 2.38 | |
| Lululemon Athletica | 2.35 | |
| Timberland | 2.28 | |
| Lollapalooza | 2.23 | |
| Sony | 2.21 | |
| H&M | 2.18 | |
| Hollister Co | 2.12 | |
| The North Face | 2.03 | |
| Bershka | 2.01 | |
| SheInside | 2.01 | |
| Dolce & Gabbana | 1.99 | |
| Jack Daniels | 1.98 | |
| AMC | 1.95 | |
| Paramount Pictures | 1.86 | |
| Coachella | 1.85 | |
| Gymshark | 1.83 | |
| Ducati | 1.81 | |
| Yamaha | 1.77 | |
| Harley-Davidson | 1.70 | |
| Warner Bros | 1.66 | |
| Target | 1.65 | |
| Walt Disney | 1.65 | |
| Beats Electronics | 1.65 | |
| GoPro | 1.64 | |
| NFL | 1.63 | |
| Calvin Klein | 1.63 | |
| Bentley | 1.61 | |
| Tiffany & Co | 1.59 | |
| Polo Ralph Lauren | 1.59 | |
| Universal | 1.59 | |
| Showtime | 1.58 |
Official Profiles
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LoginArtist: Myles Erlick
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Concerts
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|---|---|---|---|---|
| No upcoming concerts found. | ||||















