Movement
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-08
3,071
Social Media Followers
As of 2025-09-08
00:00:00
Hours Airplay
2025-12-07 16:49:04 UTC
Biography
Movement is a clear fit for 25-34 & 18-24 audiences with strength across UNITED STATES, AUSTRALIA, UNITED KINGDOM. The audience is heavily male (57%), so messaging can confidently lean into identity, fashion, and status. Instagram remains the best top-of-funnel driver (300 avg likes per post); Instagram builds the community layer. Affinity data highlights MOOG, Live Nation, Ableton, suggesting immediate traction in streetwear, music platforms, and lifestyle products. The upside is culture-first creative with measurable lift.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 3,071 · Engagements 300 · Rate 9.8% Posts 19 · Views 0 · Avg Likes 300 · Avg Comments 12 · Avg Views 0 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 46% 18-24: 38% 35-44: 15% 45-64: 1% |
Largest: 25-34 (46%); next: 18-24 (38%) |
| Gender Split |
Female: 43% Male: 57% Non-binary/Other: 0% |
Skews male (57%) |
| Top Countries |
UNITED STATES (28%) AUSTRALIA (18%) UNITED KINGDOM (7%) FRANCE (5%) CANADA (4%) |
Top regions: UNITED STATES (28%), AUSTRALIA (18%), UNITED KINGDOM (7%) |
| Platform Engagement | Instagram: 300 avg likes/post · Youtube: 0 avg views/post | best engagement: Instagram 300 avg likes |
Top Brand Affinities
MOOG
Live Nation
Ableton
Mixcloud
Acne Studios
Arc'teryx
Tate Modern
Nasty Gal
GENTLE MONSTER
Free People
Qantas
Coachella
| Brand | Category | Score |
|---|---|---|
| MOOG | 34.85 | |
| Live Nation | 26.96 | |
| Ableton | 23.98 | |
| Mixcloud | 17.46 | |
| Acne Studios | 15.28 | |
| Arc'teryx | 13.97 | |
| Tate Modern | 12.07 | |
| Nasty Gal | 10.92 | |
| GENTLE MONSTER | 10.35 | |
| Free People | 10.06 | |
| Qantas | 9.86 | |
| Coachella | 9.53 | |
| Glossier | 9.15 | |
| Madewell | 9.01 | |
| Pro Tools | 8.49 | |
| Maison Margiela | 8.34 | |
| JACQUEMUS | 7.81 | |
| Lollapalooza | 7.63 | |
| Vodafone | 6.71 | |
| Pacific Northwest Wonderland | 6.63 | |
| Kodak | 6.62 | |
| SoundCloud | 6.11 | |
| Selfridges | 6.06 | |
| Oculus | 5.98 | |
| BALMAIN | 5.49 | |
| Leica | 5.46 | |
| Fujifilm | 5.42 | |
| Loewe | 5.13 | |
| boohoo | 4.72 | |
| Pantone Inc | 4.59 | |
| Alexander McQueen | 4.58 | |
| Holden | 4.46 | |
| Spotify Music | 4.25 | |
| Miu Miu | 4.18 | |
| Sunnies Studios | 4.09 | |
| Paramount Pictures | 4.08 | |
| Jimmy Choo | 4.05 | |
| Airbnb | 4.03 | |
| Summit Entertainment | 4.01 | |
| Lululemon Athletica | 3.96 | |
| Polaroid | 3.88 | |
| Beats Electronics | 3.88 | |
| NORDSTROM | 3.59 | |
| Urban Outfitters | 3.43 | |
| Tinder | 3.42 | |
| Harrods | 3.42 | |
| Stüssy | 3.41 | |
| Showtime | 3.39 | |
| Tomorrowland | 3.30 | |
| Target | 3.28 |
Official Profiles
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LoginArtist: Movement
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||
