
Motohiro Hata
Genres
Top Brand Affinity
Highest overlapping lifestyle brand
236,000
Social Media Followers
00:00:00
Hours Airplay
Scores
Biography
Continuing his musical journey, Hata Motohiro's latest endeavors include the release of the album "Copernicus" in December 2019, featuring tracks like "Observe the Blue Sky" from the SoftBank music project and the theme song "Existing" from the movie "Step." In 2021, he marked his 15th anniversary with a series of live performances, culminating in a special "Philharmonic Night" event at Nippon Budokan. His recent releases include the coordination song "Trick me," launched on April 13, 2022, and the track "Cider," which serves as the theme song for the film "The Encyclopedia of Disappointing Creatures," released on July 8.
Motohiro Hata engages 18-24 & 25-34 audiences with repeatable results in JAPAN, INDONESIA, TAIWAN. The fan base skews heavily male (64%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (7,211 avg views per post), while Youtube keeps conversation loops active. Affinity patterns cluster around leading lifestyle names, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
Metric | Value | Why It Matters |
---|---|---|
Social Snapshot |
Followers 236,000 · Engagements 463 · Rate 0.2% Posts 346 · Views 7,211 · Avg Likes 484 · Avg Comments 9 · Avg Views 7,211 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
Age Breakdown |
18-24: 51% 25-34: 31% 35-44: 8% 13-17: 8% |
Largest: 18-24 (51%); next: 25-34 (31%) |
Gender Split |
Female: 36% Male: 64% Non-binary/Other: 0% |
Skews male (64%) |
Top Countries |
JAPAN (42%) INDONESIA (20%) TAIWAN (5%) UNITED STATES (5%) PHILIPPINES (3%) |
Top regions: JAPAN (42%), INDONESIA (20%), TAIWAN (5%) |
Platform Engagement | Youtube: 7,211 avg views/post | Best reach: Youtube 7,211 avg views; best engagement: Youtube 484 avg likes |
Top Brand Affinities
Brand | Category | Score |
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Affinity data is not available yet for this artist.
Use the “Open Full Social Media Report” button above to view current social stats.
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Official Profiles
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LoginArtist: Motohiro Hata
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Top 10 Songs Played Today
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Total Streams
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Radio Spins (2025-09-10)
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Artist Performace Report
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Estimate Royalties: $0.00 ? $0.00 (+0.00) Royalties measurement are based on average industry payout and may vary by artist
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