Morgan Jay
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
7,071,825
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:16:47 UTC
Genres
Biography
For tour dates and more information, visit morganjay.com.
Morgan Jay engages 18-24 & 25-34 audiences with repeatable results in UNITED STATES, INDIA, UNITED KINGDOM. The fan base skews heavily male (67%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (1,203,538 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Live Nation, Warby Parker, Lionsgate, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 7,071,825 · Engagements 111,589 · Rate 1.6% Posts 2,876 · Views 1,203,698 · Avg Likes 111,509 · Avg Comments 529 · Avg Views 1,203,698 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
18-24: 53% 25-34: 33% 13-17: 8% 35-44: 5% |
Largest: 18-24 (53%); next: 25-34 (33%) |
| Gender Split |
Female: 33% Male: 67% Non-binary/Other: 0% |
Skews male (67%) |
| Top Countries |
UNITED STATES (33%) INDIA (8%) UNITED KINGDOM (5%) PHILIPPINES (5%) CANADA (4%) |
Top regions: UNITED STATES (33%), INDIA (8%), UNITED KINGDOM (5%) |
| Platform Engagement | Instagram: 73,574 avg likes/post · Tiktok: 160 avg views/post · Youtube: 1,203,538 avg views/post | Best reach: Youtube 1,203,538 avg views; best engagement: Instagram 73,574 avg likes |
Top Brand Affinities
Live Nation
Warby Parker
Lionsgate
WNBA
HBO Max
Comedy Central
Coachella
Barstool Sports
Schwartz's
FOX
Amazon Music
NBC
| Brand | Category | Score |
|---|---|---|
| Live Nation | 20.31 | |
| Warby Parker | 18.41 | |
| Lionsgate | 17.73 | |
| WNBA | 17.28 | |
| HBO Max | 17.10 | |
| Comedy Central | 16.13 | |
| Coachella | 13.80 | |
| Barstool Sports | 13.00 | |
| Schwartz's | 11.18 | |
| FOX | 11.12 | |
| Amazon Music | 9.97 | |
| NBC | 9.96 | |
| Benihana | 9.84 | |
| Kickstarter | 9.60 | |
| iHeartRadio Music Awards | 8.75 | |
| Paramount Pictures | 8.70 | |
| Summit Entertainment | 7.66 | |
| Uber | 7.55 | |
| Tinder | 7.41 | |
| CNN | 7.26 | |
| Taco Bell | 6.89 | |
| Free People | 6.84 | |
| ESPN | 6.80 | |
| Nickelodeon | 6.58 | |
| The Home Depot | 6.58 | |
| Spotify Music | 6.13 | |
| MTV | 5.79 | |
| Walgreens | 5.66 | |
| Verizon | 5.60 | |
| Coors | 5.55 | |
| Anthropologie | 5.46 | |
| Los Angeles Lakers | 5.32 | |
| Lululemon Athletica | 5.30 | |
| Costco | 5.25 | |
| Steve Madden | 5.23 | |
| boohoo | 5.20 | |
| Target | 5.09 | |
| Ableton | 5.03 | |
| OLD NAVY | 5.02 | |
| Margaritaville | 5.01 | |
| NFL | 5.00 | |
| Airbnb | 4.99 | |
| Chick-fil-A | 4.96 | |
| Showtime | 4.75 | |
| American Airlines | 4.63 | |
| Columbia Pictures | 4.46 | |
| The Olympic Games | 4.18 | |
| Oculus | 4.09 | |
| HBO | 4.07 | |
| Urban Outfitters | 4.06 |
Official Profiles
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LoginArtist: Morgan Jay
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-13 03:00 UTC | Morgan Jay | Channel 24 | Sacramento, United States | |
| 2025-12-14 03:00 UTC | Morgan Jay | Channel 24 | Sacramento, United States | |
| 2025-12-15 03:00 UTC | Morgan Jay | Silver Legacy Resort Casino | Reno, United States | |
| 2025-12-31 06:00 UTC | Morgan Jay | The Palazzo | Las Vegas, United States | |
| 2026-01-01 06:00 UTC | Morgan Jay | The Palazzo | Las Vegas, United States | |
| 2026-03-07 03:00 UTC | Morgan Jay | Smart Financial Centre at Sugar Land | Sugar Land, United States | — |
| 2026-03-07 03:00 UTC | Morgan Jay | Smart Financial Centre at Sugar Land | Sugar Land, United States | |
| 2026-03-13 03:00 UTC | Morgan Jay | Emerald Queen Casino | Tacoma, United States | |
| 2026-03-14 02:00 UTC | Morgan Jay | Paramount Theatre | Oakland, United States | |
| 2026-03-27 02:00 UTC | Morgan Jay | Benedum Center for the Performing Arts | Pittsburgh, United States | — |
| 2026-03-27 02:00 UTC | Morgan Jay | Benedum Center | Pittsburgh, United States | |
| 2026-03-28 02:00 UTC | Morgan Jay | Seneca Allegany Resort & Casino | City of Salamanca, United States | |
| 2026-03-28 02:00 UTC | Morgan Jay | Seneca Allegany Events Center, Seneca Allegany Resort & Casino | City of Salamanca, United States | |
| 2026-03-29 02:00 UTC | Morgan Jay | Kodak Center | City of Rochester, United States | |
| 2026-03-29 04:30 UTC | Morgan Jay | Kodak Center | City of Rochester, United States | |
| 2026-04-04 02:00 UTC | Morgan Jay | Morrison Center | Boise, United States | |
| 2026-04-04 02:00 UTC | Morgan Jay | Boise State University | Boise, United States | |
| 2026-04-05 02:00 UTC | Morgan Jay | Hult Center for the Performing Arts | Eugene, United States | |
| 2026-04-11 02:00 UTC | Morgan Jay | Ovens Auditorium | Charlotte, United States |
