Morgan James
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-10
350,788
Social Media Followers
As of 2025-09-10
00:00:00
Hours Airplay
2025-12-07 21:06:26 UTC
Genres
Biography
In addition to her solo work, James has been a part of original Broadway productions such as "The Addams Family," "Wonderland," "Godspell," and "Motown: The Musical," and has appeared as a guest in Kristin Chenoweth's "For The Girls." Her versatility is further demonstrated through full album covers of the Beatles' "White Album" and Joni Mitchell's "Blue," as well as two full-length albums with Epic Records: "Hunter" and "Morgan James Live," a tribute to Nina Simone. The Huffington Post hailed James as the "Brightest Breakout Artist of the Year" for her album "Reckless Abandon," solidifying her status as a rising star in the music industry.
Morgan James is already in the conversation with 25-34 & 45-64 audiences in UNITED STATES, BRAZIL, CANADA. The audience is heavily male (77%), so brand cues around fashion, access, and lifestyle earn attention. Youtube produces steady reach (37,074 avg views per post); Youtube confirms credibility in-thread. Affinity proximity to NBC, HBO Max, Sennheiser points directly to streetwear, music platforms, and lifestyle products. For marketers, it’s a plug-and-play route to relevance.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 350,788 · Engagements 2,607 · Rate 0.7% Posts 369 · Views 38,089 · Avg Likes 2,495 · Avg Comments 134 · Avg Views 38,089 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 32% 45-64: 24% 35-44: 21% 18-24: 21% |
Largest: 25-34 (32%); next: 45-64 (24%) |
| Gender Split |
Female: 23% Male: 77% Non-binary/Other: 0% |
Skews male (77%) |
| Top Countries |
UNITED STATES (31%) BRAZIL (12%) CANADA (5%) UNITED KINGDOM (4%) RUSSIA (4%) |
Top regions: UNITED STATES (31%), BRAZIL (12%), CANADA (5%) |
| Platform Engagement | Instagram: 691 avg likes/post · Tiktok: 1,015 avg views/post · Youtube: 37,074 avg views/post | Best reach: Youtube 37,074 avg views; best engagement: Youtube 1,754 avg likes |
Top Brand Affinities
NBC
HBO Max
Sennheiser
Amazon Music
Schwartz's
Delta
FOX
Barbie
Macy's
Kickstarter
Pfizer
Four Seasons
| Brand | Category | Score |
|---|---|---|
| NBC | 10.16 | |
| HBO Max | 9.85 | |
| Sennheiser | 9.49 | |
| Amazon Music | 8.71 | |
| Schwartz's | 8.55 | |
| Delta | 7.86 | |
| FOX | 7.33 | |
| Barbie | 6.54 | |
| Macy's | 6.46 | |
| Kickstarter | 6.39 | |
| Pfizer | 5.93 | |
| Four Seasons | 5.64 | |
| Anthropologie | 5.31 | |
| iHeartRadio Music Awards | 5.31 | |
| Bethesda Softworks | 5.00 | |
| Paramount Pictures | 4.93 | |
| The Home Depot | 4.85 | |
| Summit Entertainment | 4.83 | |
| Nixon | 4.72 | |
| American Airlines | 4.57 | |
| FedEx | 4.33 | |
| Verizon | 4.27 | |
| Margaritaville | 4.07 | |
| Nespresso | 3.99 | |
| Spotify Music | 3.87 | |
| Columbia Pictures | 3.85 | |
| Gillette | 3.76 | |
| Oculus | 3.67 | |
| CNN | 3.66 | |
| ESPN | 3.59 | |
| Leica | 3.57 | |
| Showtime | 3.37 | |
| Cadillac | 3.28 | |
| Busch | 3.23 | |
| Lululemon Athletica | 3.22 | |
| Guinness | 3.20 | |
| BBC | 3.18 | |
| MTV | 3.17 | |
| NHL | 3.08 | |
| Comedy Central | 3.01 | |
| Abercrombie & Fitch | 2.96 | |
| Nickelodeon | 2.92 | |
| Target | 2.90 | |
| HBO | 2.81 | |
| Martini | 2.78 | |
| Jack Daniels | 2.75 | |
| Star Wars | 2.74 | |
| Boeing | 2.73 | |
| Uber | 2.72 | |
| Panasonic | 2.71 |
Official Profiles
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LoginArtist: Morgan James
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Top 10 Songs Played Today
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Total Streams (2025-09-17)
Total: 113,593
| PLATFORM | TOTAL | % | |
|---|---|---|---|
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110,711 | 97.46% |
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2,882 | 2.54% |
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0 | 0.00% |
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-08 03:30 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | The Ark | Ann Arbor, United States | |
| 2025-12-10 05:00 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | DAVIDSON THEATRE AT THE RIFFE CENTER THEATRES | Columbus, United States | — |
| 2025-12-10 05:00 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | Jo Ann Davidson Theatre, Vern Riffe Center | Columbus, United States | |
| 2025-12-12 04:00 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | Delmar Hall | St. Louis, United States | |
| 2025-12-13 04:00 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | The Kentucky Center For The Performing Arts | Louisville, United States | |
| 2025-12-14 03:00 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | Buskirk-Chumley Theater | Bloomington, United States | |
| 2025-12-15 03:30 UTC | Kris Allen, Jon McLaughlin, Morgan James, David Davis | Country Music Hall of Fame and Museum | Nashville, United States | |
| 2025-12-18 03:30 UTC | Morgan James | Monroe Auditorium | Fredericksburg, United States | |
| 2025-12-19 03:30 UTC | Morgan James | Ferguson Center for the Arts | Newport News, United States | |
| 2025-12-20 03:00 UTC | Morgan James | The Collective Encore | Columbia, United States | |
| 2026-01-01 03:30 UTC | Morgan James | Santander Performing Arts Center | Reading, United States | |
| 2026-02-01 03:30 UTC | Morgan James | BIG ARTS | Sanibel, United States | — |
| 2026-02-14 02:30 UTC | Morgan James | Martin Marietta Center - Meymandi Concert Hall | Raleigh, United States | |
| 2026-02-14 04:00 UTC | Morgan James | Meymandi Concert Hall, Duke Energy Center | Raleigh, United States | |
| 2026-02-14 21:30 UTC | Morgan James | Martin Marietta Center - Meymandi Concert Hall | Raleigh, United States | |
| 2026-02-14 23:00 UTC | Morgan James | Meymandi Concert Hall, Duke Energy Center | Raleigh, United States | |
| 2026-02-27 03:00 UTC | Morgan James | Allen Theatre | Lubbock, United States | |
| 2026-02-28 08:00 UTC | Morgan James | Whitney Hall | Louisville, United States | |
| 2026-03-01 03:30 UTC | Morgan James, Capathia Jenkins, Ted Sperling | The Kentucky Center For The Performing Arts | Louisville, United States | |
| 2026-03-06 03:30 UTC | Morgan James | Manship Theatre | Baton Rouge, United States |















