Montez

Montez — pop artist from DE.

Montez zählt zweifellos zu den führenden Songwritern und Rappern im deutschsprachigen Raum, der in seiner Musik persönliche Erlebnisse verarbeitet und von…

Influence: 50.72% Fanbase: 32.04% Trending: 60.06% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Alpha Industries • 59.08% • Very Strong

As of 2025-09-08

889,498

Social Media Followers

As of 2025-09-08

00:00:00

Hours Airplay

2025-12-07 08:00:35 UTC

Genres

popgerman pophip-hop & raphip-hop/rapgerman hip hopgerman traphip hop

Biography

Montez zählt zweifellos zu den führenden Songwritern und Rappern im deutschsprachigen Raum, der in seiner Musik persönliche Erlebnisse verarbeitet und von seinen Fans dafür gefeiert wird. Mit dem Erfolg seiner platinveredelten Nummer-1-Single „Auf & Ab“ und dem Einstieg seines Albums „HERZINFUCKED“ in die Top 10 der deutschen Albumcharts im Frühjahr 2022, kündigt Montez nun sein neues Album „Liebe in Gefahr“ an. Das neue Album zeichnet sich durch eine positivere Grundstimmung aus und behandelt das Thema Liebe in all ihren Facetten, wobei Montez betont, wie wichtig es ist, sich um die Liebe zu kümmern, da sie fragil ist und verschwinden kann, wenn man sie nicht pflegt. Die Songs auf dem Album reflektieren Beziehungen, die Herausforderungen meistern und trotz allem die Bedeutung von Liebe betonen.

Top Brand Affinities

Report Date: 2025-09-08

Montez resonates with 18-24 & 25-34 audiences and sustains presence in GERMANY, AUSTRIA, SWITZERLAND. The demographic is heavily male (57%), giving brands permission to be specific without narrowing the funnel. Performance concentrates on Tiktok, averaging 27,050 avg views per post; Instagram amplifies the conversation around drops and moments. Affinity adjacency with Alpha Industries, Hunkemoller, Clever Fit maps cleanly into streetwear, music platforms, and lifestyle products. That alignment reduces creative risk and increases the odds of shareable outcomes.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low

How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.

Connection Strength

Artist Montez score 1.42% — Moderate bucket.

Brand: Alpha IndustriesBrand: HunkemollerBrand: Clever Fit

Followers:889,498

Engagements:12,646

Rate:1.4%

Posts:1,704

Avg Likes:12,364

Avg Comments:159

Avg Views:36,010

Audience Demographics & Key Stats

Metric	Value	Why It Matters
Social Snapshot	Followers 889,498 · Engagements 12,646 · Rate 1.4% Posts 1,704 · Views 36,010 · Avg Likes 12,364 · Avg Comments 159 · Avg Views 36,010	Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown	18-24: 52% 25-34: 33% 35-44: 8% 13-17: 5%	Largest: 18-24 (52%); next: 25-34 (33%)
Gender Split	Female: 43% Male: 57% Non-binary/Other: 0%	Skews male (57%)
Top Countries	GERMANY (87%) AUSTRIA (5%) SWITZERLAND (2%) SPAIN (2%) UNITED STATES (1%)	Top regions: GERMANY (87%), AUSTRIA (5%), SWITZERLAND (2%)
Platform Engagement	Instagram: 8,470 avg likes/post · Tiktok: 27,050 avg views/post · Youtube: 8,960 avg views/post	Best reach: Tiktok 27,050 avg views; best engagement: Instagram 8,470 avg likes

Top Brand Affinities

Alpha Industries

Score: 59.08

Hunkemoller

Score: 43.34

Clever Fit

Score: 43.15

Commerzbank

Score: 39.52

About you

Score: 32.66

Ellesse

Score: 28.80

Braun

Score: 24.48

Cluse

Score: 22.81

Edeka

Score: 22.16

Nakd

Score: 20.90

Gamescom

Score: 16.53

Amazon Music

Score: 14.31

Brand	Category	Score
Alpha Industries		59.08
Hunkemoller		43.34
Clever Fit		43.15
Commerzbank		39.52
About you		32.66
Ellesse		28.80
Braun		24.48
Cluse		22.81
Edeka		22.16
Nakd		20.90
Gamescom		16.53
Amazon Music		14.31
Beck`s		13.21
Rossmann		12.81
Fossil		12.34
Seat		12.16
Zalando		12.07
ESPRIT		11.83
Hummel		10.72
Stone Island		9.25
OOTD Magazine		8.68
New Era		7.83
Opel		7.27
Thermomix		6.84
Lidl		6.63
Calvin Klein		6.17
Calzedonia		6.14
Hugo Boss		6.12
Michael Kors		5.93
Champion		5.75
Beats Electronics		5.74
Myprotein		5.63
Lacoste		5.56
Tommy Hilfiger		5.45
Superdry		5.29
essie		5.23
Pull&Bear		5.13
Haribo		5.11
Dsquared		5.01
ASOS		4.90
Ray-Ban		4.68
Audi		4.61
Lollapalooza		4.54
Daniel Wellington		4.22
Nike		4.12
Hollister Co		4.01
BBS		3.90
Puma		3.84
Babybump		3.83
Iberostar Hotels & Resorts		3.75