MONO
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
89,771
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 16:53:00 UTC
Genres
Biography
With over 60 countries visited and around 150 shows annually, MONO is recognized as one of Japan's most internationally successful bands. Praised by critics and fans alike, they are revered as one of the best live acts in the rock music scene. As they embark on their third decade, MONO is set to release their 12th album "OATH" on June 14, 2024, produced by longtime collaborator Steve Albini, marking their 25th anniversary.
MONO engages 25-34 & 18-24 audiences with repeatable results in UNITED STATES, JAPAN, CHINA. The fan base skews heavily male (76%), giving a straightforward map for media and merchandising. Velocity is clearest on Youtube (713 avg views per post), while Instagram keeps conversation loops active. Affinity patterns cluster around Ampeg, MOOG, Akg, indicating authentic resonance in streetwear, music platforms, and lifestyle products. For partners, the upside is strong: relevance today with room to scale tomorrow.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 89,771 · Engagements 833 · Rate 0.9% Posts 235 · Views 713 · Avg Likes 830 · Avg Comments 9 · Avg Views 713 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 43% 18-24: 36% 35-44: 13% 45-64: 5% |
Largest: 25-34 (43%); next: 18-24 (36%) |
| Gender Split |
Female: 24% Male: 76% Non-binary/Other: 0% |
Skews male (76%) |
| Top Countries |
UNITED STATES (13%) JAPAN (6%) CHINA (6%) INDONESIA (5%) FRANCE (5%) |
Top regions: UNITED STATES (13%), JAPAN (6%), CHINA (6%) |
| Platform Engagement | Instagram: 754 avg likes/post · Youtube: 713 avg views/post | Best reach: Youtube 713 avg views; best engagement: Instagram 754 avg likes |
Top Brand Affinities
Ampeg
MOOG
Akg
Ableton
Akai
Sennheiser
Pro Tools
Amazon Music
Tate Modern
Spotify Music
Fujifilm
Final Fantasy
| Brand | Category | Score |
|---|---|---|
| Ampeg | 85.87 | |
| MOOG | 51.82 | |
| Akg | 20.19 | |
| Ableton | 17.54 | |
| Akai | 13.77 | |
| Sennheiser | 13.44 | |
| Pro Tools | 12.34 | |
| Amazon Music | 7.51 | |
| Tate Modern | 6.86 | |
| Spotify Music | 6.44 | |
| Fujifilm | 5.80 | |
| Final Fantasy | 5.63 | |
| Pilsner Urquell | 5.59 | |
| Gundam | 5.52 | |
| Bandai Namco | 5.43 | |
| Kodak | 5.17 | |
| Warner Bros | 5.09 | |
| Sega | 4.97 | |
| SoundCloud | 4.26 | |
| Dr. Martens | 4.16 | |
| Oculus | 4.05 | |
| Leica | 4.01 | |
| Kickstarter | 3.96 | |
| Fallout | 3.90 | |
| Columbia Pictures | 3.65 | |
| The Witcher | 3.60 | |
| Olympus | 3.33 | |
| Comedy Central | 3.11 | |
| Nintendo | 2.86 | |
| Star Wars | 2.78 | |
| Polaroid | 2.76 | |
| Jaguar | 2.76 | |
| Lego | 2.63 | |
| Beats Electronics | 2.61 | |
| Paramount Pictures | 2.61 | |
| Transformers | 2.52 | |
| Hot Wheels | 2.47 | |
| A Game of Tones | 2.44 | |
| Carhartt | 2.44 | |
| MTV | 2.26 | |
| Lollapalooza | 2.23 | |
| Sony | 2.20 | |
| Nickelodeon | 2.14 | |
| Vans | 2.05 | |
| Yamaha | 2.05 | |
| HBO | 2.04 | |
| Showtime | 2.02 | |
| Lush | 1.94 | |
| BBC | 1.93 | |
| Guinness | 1.90 |
Official Profiles
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LoginArtist: MONO
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Top 10 Songs Played Today
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Total Streams
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| No upcoming concerts found. | ||||















