Mónica Naranjo
Top Brand Affinity
Highest overlapping lifestyle brand
As of 2025-09-09
1,118,280
Social Media Followers
As of 2025-09-09
00:00:00
Hours Airplay
2025-12-07 11:32:27 UTC
Genres
Biography
Mónica Naranjo cuts through with 25-34 & 18-24 audiences and consistency across SPAIN, MEXICO, UNITED STATES. A heavily male (66%) profile rewards creative that treats fans like insiders. Performance peaks on Youtube with 176,629 avg views per post, while Instagram preserves the relationship between tentpoles. Affinity lines up with Estrella Galícia, El Corte Ingles, Fnac, mapping to streetwear, music platforms, and lifestyle products. Net effect: campaigns that travel without heavy media.
Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.
Audience Demographics & Key Stats
| Metric | Value | Why It Matters |
|---|---|---|
| Social Snapshot |
Followers 1,118,280 · Engagements 13,093 · Rate 1.2% Posts 91 · Views 176,629 · Avg Likes 13,040 · Avg Comments 452 · Avg Views 176,629 |
Combine reach (followers/views) with ER to size both impact and responsiveness. |
| Age Breakdown |
25-34: 45% 18-24: 25% 35-44: 17% 45-64: 11% |
Largest: 25-34 (45%); next: 18-24 (25%) |
| Gender Split |
Female: 34% Male: 66% Non-binary/Other: 0% |
Skews male (66%) |
| Top Countries |
SPAIN (69%) MEXICO (11%) UNITED STATES (4%) COLOMBIA (2%) VENEZUELA (2%) |
Top regions: SPAIN (69%), MEXICO (11%), UNITED STATES (4%) |
| Platform Engagement | Instagram: 12,521 avg likes/post · Youtube: 176,629 avg views/post | Best reach: Youtube 176,629 avg views; best engagement: Instagram 12,521 avg likes |
Top Brand Affinities
Estrella Galícia
El Corte Ingles
Fnac
Univision
TOUS
Grindr
Jean Paul Gaultier
Iberia
Massimo Dutti
VidaSana
Carolina Herrera
PLAYMOBIL
| Brand | Category | Score |
|---|---|---|
| Estrella Galícia | 59.16 | |
| El Corte Ingles | 40.41 | |
| Fnac | 31.31 | |
| Univision | 18.66 | |
| TOUS | 15.62 | |
| Grindr | 14.25 | |
| Jean Paul Gaultier | 11.87 | |
| Iberia | 11.19 | |
| Massimo Dutti | 11.09 | |
| VidaSana | 11.07 | |
| Carolina Herrera | 11.02 | |
| PLAYMOBIL | 10.85 | |
| Barbie | 8.79 | |
| Thermomix | 7.38 | |
| Calzedonia | 7.26 | |
| Cafecito | 6.49 | |
| Iberostar Hotels & Resorts | 6.29 | |
| Lidl | 6.22 | |
| Primark | 5.83 | |
| Suavecito | 5.48 | |
| Patek Philippe | 5.48 | |
| Movistar | 5.23 | |
| Kiko | 4.71 | |
| Loewe | 4.70 | |
| Pull&Bear | 4.58 | |
| Stradivarius | 3.57 | |
| MTV | 3.30 | |
| Harrods | 3.16 | |
| Summit Entertainment | 3.09 | |
| ASOS | 2.76 | |
| Moschino | 2.64 | |
| Bershka | 2.61 | |
| NYX Cosmetics | 2.49 | |
| HBO | 2.35 | |
| Garnier | 2.30 | |
| Dolce & Gabbana | 2.29 | |
| Carrefour | 2.25 | |
| Dr. Martens | 2.16 | |
| shein | 2.15 | |
| Lacoste | 2.06 | |
| Lancôme | 2.05 | |
| Vogue | 2.00 | |
| Pantone Inc | 1.98 | |
| Bellagio | 1.96 | |
| AMC | 1.94 | |
| Michael Kors | 1.87 | |
| Armani | 1.86 | |
| SheInside | 1.83 | |
| Polo Ralph Lauren | 1.81 | |
| Pandora | 1.79 |
Official Profiles
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LoginArtist: Mónica Naranjo
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Concerts
Upcoming events from today (UTC) to the next 6 months.
| Date/Time (UTC) | Event | Venue | Location | Tickets |
|---|---|---|---|---|
| 2025-12-16 05:00 UTC | Mónica Naranjo | Movistar Arena | Madrid, Spain | |
| 2025-12-20 05:00 UTC | Mónica Naranjo, Mnica Naranjo | Palau Sant Jordi | Barcelona, Spain | |
| 2026-01-23 04:30 UTC | Mónica Naranjo | Auditorio Nacional | Mexico City, Mexico |















