Miss Montreal

Miss Montreal

Country: NL | Gender: mixed

Influence: 48.97% Fanbase: 31.04% Trending: 57.93% Career Level: Rising

Top Brand Affinity

Highest overlapping lifestyle brand

Het Concertgebouw • 234.90% • Very Strong

As of 2025-09-09

354,403

Social Media Followers

As of 2025-09-09

00:00:00

Hours Airplay

2025-12-07 09:51:20 UTC

Genres

poppopdutch popmainstream poprockdutch rock

Biography

In 2008, Miss Montreal (Sanne Hans) released her debut single 'Just A Flirt,' marking the start of a successful music career in the Netherlands with hits like 'Door De Wind,' 'Hoe' (ft. Nielson), 'Till The Sun Comes Up,' and 'A Million Ways.' Alongside her band, Miss Montreal has become a staple at Dutch festivals and headlined Pinkpop in 2018. Known as 'Het meisje uit het Oosten,' she remains grounded despite her achievements, organizing her own festival 'Bierpop' and serving as a jury member on The Voice Of Holland.

Celebrating her 15-year anniversary, Miss Montreal will perform at the new RTM Stage in Rotterdam Ahoy on March 25 and 26, 2022, marking a milestone in her career as she focuses on creating Dutch-language music, including the EP 'Hier' and the hit 'Door De Wind.' As a versatile front woman, she continues to make a mark in the music industry and beyond, including her role as an ambassador for the Jeugd Sport & Cultuur Fonds.

Miss Montreal Marketing Affinity & Brand Fit Data

Report Date: 2025-09-09

Miss Montreal converts attention from 18-24 & 25-34 audiences across NETHERLANDS, BELGIUM, SPAIN. Audience shape is heavily female (60%), opening clear lanes for styling, voice, and offers. Topline results concentrate on Tiktok at 29,200 avg views per post, with supportive conversation on Tiktok. Shared audience with Het Concertgebouw, Hertog Jan, Efteling underscores a strong fit in streetwear, music platforms, and lifestyle products. It’s a practical path to awareness that doesn’t fight the feed.

Artist Affinity estimates how strongly an artist's audience overlaps with interest in specific brands, products, and categories. It is derived from aggregated social and behavioral signals—who fans follow, save, click, and engage with—normalized across platforms. Higher affinity suggests better partnership fit and higher likelihood that fans will respond positively to branded content or offers. Use it to shortlist natural brand partners and product concepts that feel authentic to the audience. Combine affinity with Connection Strength (ER) and reach to balance fit with impact. Treat affinity as directional—validate with creative tests and small pilots before scaling.

ER = (likes + comments + shares) ÷ audience per post ≥ 3.0% = Very Strong 2.0–2.99% = Strong 1.0–1.99% = Moderate < 1.0% = Low
How to read it: Pair ER with reach (views/followers) to gauge intensity and scale.
Connection Strength
Artist Miss Montreal score 1.02%Moderate bucket.
Brand: Het ConcertgebouwBrand: Hertog JanBrand: Efteling
Followers:354,403
Engagements:3,599
Rate:1.0%
Posts:3,121
Views:29,357
Avg Likes:3,555
Avg Comments:60
Avg Views:29,357

Audience Demographics & Key Stats

MetricValueWhy It Matters
Social Snapshot Followers 354,403 · Engagements 3,599 · Rate 1.0%
Posts 3,121 · Views 29,357 · Avg Likes 3,555 · Avg Comments 60 · Avg Views 29,357
Combine reach (followers/views) with ER to size both impact and responsiveness.
Age Breakdown 18-24: 39%
25-34: 22%
13-17: 16%
45-64: 12%
Largest: 18-24 (39%); next: 25-34 (22%)
Gender Split Female: 60%
Male: 40%
Non-binary/Other: 0%
Skews female (60%)
Top Countries NETHERLANDS (96%)
BELGIUM (2%)
SPAIN (2%)
UNITED STATES (1%)
ITALY (1%)
Top regions: NETHERLANDS (96%), BELGIUM (2%), SPAIN (2%)
Platform Engagement Instagram: 1,670 avg likes/post · Tiktok: 29,200 avg views/post · Youtube: 157 avg views/post Best reach: Tiktok 29,200 avg views; best engagement: Tiktok 1,882 avg likes

Top Brand Affinities

Het Concertgebouw
Score: 234.90
Hertog Jan
Score: 179.09
Efteling
Score: 126.99
Omoda
Score: 122.03
Kruidvat
Score: 108.31
Bloomon
Score: 103.52
Albert Heijn
Score: 99.15
Action
Score: 93.17
Hema
Score: 80.99
LINDA
Score: 76.74
Zeeman
Score: 72.68
Media Markt
Score: 68.62
Brand Category Score
Het Concertgebouw 234.90
Hertog Jan 179.09
Efteling 126.99
Omoda 122.03
Kruidvat 108.31
Bloomon 103.52
Albert Heijn 99.15
Action 93.17
Hema 80.99
LINDA 76.74
Zeeman 72.68
Media Markt 68.62
Amstel 47.74
Rabobank 45.56
KLM 35.93
MOCO Museum 23.84
Rituals 20.98
Zalando 14.76
TUI Group 12.13
TUI 11.29
Citroen 10.07
Philips 7.47
Primark 5.04
NBC 4.80
Nespresso 3.95
Heineken 3.39
Bacardi 3.38
IKEA 2.97
ASICS 2.96
Peugeot 2.93
LEGOLAND 2.88
Volvo 2.60
Baileys 2.52
Lego 2.50
Aperol 2.45
Bershka 2.39
Dr. Martens 2.38
Fiat 2.29
Boeing 2.00
Ray-Ban 1.99
Spotify Music 1.94
Tomorrowland 1.88
H&M 1.74
Red Bull 1.61
Polaroid 1.59
Tommy Hilfiger 1.54
Gymshark 1.54
Renault 1.50
Vans 1.45
Herbalife 1.43

Official Profiles

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Artist: Miss Montreal

Date Range: 2025-12-07 → 2025-12-07
Total Airplay Time: 0h 0m 0s across 0 Radio Stations

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Total Streams

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Concerts

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Date/Time (UTC) Event Venue Location Tickets
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